Strategic Management Plan - Business Strategy

This presentation discusses the concept of business strategy and the importance of Porter's Five Forces model in achieving success. It focuses on Apple Inc. and analyzes the bargaining power of buyers and suppliers, the threat of new entrants and substitutes, and the rivalry among competitors. The conclusion emphasizes the need for companies to use competitive analysis to stay ahead in the industry.

Business Strategy

Table of Contents
• Introduction
• Porter’s Five force model
• Conclusion
• References

Introduction
The concept of Business Strategy is denoted a an structuring of business
objectives along with standards that encourages organisation to achieve
its goals with greater success. Business strategy in general refers to an
arrangement of different resources, analysing different capabilities or
skills, planning and allocating roles to different employee's.

Porter’s Five Force
 The Porter's Five Forces provides an highlight upon the company's external forces
which has an influence upon the organisation's success. The application of Porter's
Five force with respect to Apple Inc. is below
 Bargaining Power of buyers: The company is highly affected from this element as
this identifies the buying power as well as the their decisions. The strong bargaining
power for Apple Inc. is its customer's because there is a very low switching cost along
with a higher level of knowledge with buyers.
 Bargaining power of Suppliers: The bargaining power of suppliers with respect to
Apple Inc. is very week because this identifies the suppliers influence in context to the
demand and competitors

Continue…..
 Threat of new entrant: The company Apple Inc. experiences moderate level
threat from new entries into same industry because it required huge amount of
capital and other costs in order to develop brand like Apple Inc.
 Threat from substitutes: The threat from substitute to Apple Inc. is not so
high due to the technology which Apple Inc. provides to its customer's.
 Rivalry among competitors: Apple Inc. use to experience high competition in
electronic industry. This determines the competitors influence upon the
business such as high level of aggression, lesser switching cost (Lin and et.
al., 2021).

Conclusion
From the above PPT it can be concluded that it is very much essential for a company to look upon Porter’s five
force model with respect to the business. This allows companies to have a competitive scan over industry as well as
rival firms.

References
 Acuña-Carvajal and et. al., 2019. An integrated method to plan, structure and validate a business strategy
using fuzzy DEMATEL and the balanced scorecard. Expert systems with applications, 122, pp.351-368.
 Farrukh and et. al., 2020. Twenty‐eight years of business strategy and the environment research: A
bibliometric analysis. Business Strategy and the Environment. 29(6). pp.2572-2582.
 Pádraig, B., 2017. An Analysis of Michael E. Porter’s Competitive Strategy: Techniques for Analyzing
Industries and Competitors. Macat Library.

Thank You