Business Strategy for Caffe Culture

Business Strategy
(TASK 1)
Caffe culture

Table of Content
 Introduction
 Business mission, visions, objectives, goals and core
competencies
 Factors considered while formulating strategic plans
 Techniques in Developing Business
 Conclusion
 References

Introduction
This presentation focuses on Caffe culture and its vision,
mission and goals.
Caffe culture is new age coffee shop situated in the heart of
London. In this presentation the factors which play a critical
role in developing strategy will be analysed and techniques
such as benchmarking, business analysis and Ansoff can be
utilised to formulate a business plan.

Business missions, visions, objectives,
goals and core competencies
Mission
The Mission is to create a great place for socialising along
with the best brewed coffee in town .
Vision
The vision is to serve United Kingdom the best brewed coffee
and obtaining the market share of 40%.