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Business and the Business Environment

   

Added on  2023-02-02

17 Pages672 Words66 Views
BUSINESS
AND
THE BUSINESS ENVIRONMENT
Business and the Business Environment_1
TABLE OF CONTENTS
• INTRODUCTION
• PESTLE ANALYSIS OF CADBURY
• SWOT ANALYSIS OF CADBURY
• INTERRELATION OF SWOT AND PESTLE ANALYSIS
• CONCLUSION
• REFERENCES
Business and the Business Environment_2
INTRODUCTION
• Business environment refers to process and procedure which held in organisation to achieve the objectives within
specified time.
• Business objectives help organisation to increase their market share and productivity.
• Present study lay emphasis on Cadbury.
• Cadbury is a British multinational confectionery company which has headquartered in London. This presentation
outlines Swot and Pestle analysis of Cadbury to evaluate positive and negative impacts that influence business
operations.
• It also frames the interrelation between swot and Pestle.
Business and the Business Environment_3
PESTEL ANALYSIS OF CADBURY
• Business operations refers to have effective and stable operations in organisation which lead to have
sustainable growth and stability in earning money.
• There are some factors that impact upon these business operations which are evaluated by PESTLE
analysis.
• Pestle gives detailed analysis of positive and negatives impacts that influence business operations.
• Pestle stands for political, economic, social, technological, legal and environmental.
Business and the Business Environment_4

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