Business Plan for Solar Screen Protector - Syocera

This presentation provides a detailed business plan for Syocera, a company that plans to launch a solar screen protector for mobile devices. The presentation covers the business concept, product and services, market research and analysis, SWOT analysis, marketing plan, product development, legal requirements, financial plan, funding, and forecasted income statement. The presentation concludes with a summary of the key points discussed.

BUSINESS PLAN
SOLAR SCREEN PROTECTOR- “SYOCERA”

INTRODUCTION
Rapidly rising mobile and technical industries as per the uses of such devices on the mass
level. Benefit of such technical reforms is that it brings higher convenience which have
various benefits such as less utilisation of time, promptness etc. which is satisfactory.
Considering the comfort of people in operating the mobile phones and carrying it there will
be need to bring an innovative change in charging techniques. In the present report, the
business plan for “Syocera” will be based on bringing the totally new concept of charging
the devices.

BUSINESS CONCEPT
“Syocera” has been planning to bring the innovative product line in the market which is
estimated to be more profitable. Currently, the use of mobile devices is on peek and it has
been used by every single person in the world. The solar screen protector will be based on
consuming the sunlight in producing the energy which will charge the device itself. This
transparent screen guard has been planned and designed by the professionals in relation
with bringing the utmost satisfaction ad conveyance to the consumers.

PRODUCT AND SERVICES
• “Syocera” has aimed at developing the solar screen protector which is unique as well as
most convenient technological reform as it is easy to carryout and save power.
• One person need not to get depended on the energy slot or the location to charge their
mobile phones.
• They can place their phone in the sun light or any artificial light which will be appropriate
in charging it.

MARKET RESEARCH
• It has been analysed and experienced by professionals of “Syocera” that, currently there has
been growth in the mobile market.
• Thus, these industries are earning higher revenue as well as are bringing the higher returns
to the investors.
• Researches on the environment has brought information that there are more than 330 million
people in India are using mobile phones and among them maximum are using smartphones.

MARKET ANALYSIS
• Target market: Feature of this product is that it will consume the sun light or any
artificial light which will be utilised in generating the energy for the devices. Thus, with
approaches to this there will be suitable location for selecting the sunshine regions on
which India is quite favourable locations.
• Target Audience: This is the unique feature which will be built in the mobile devices on
their screen. Therefore, using it will be most conveyancing and it will be easily carry out
and operated by all categories of individual such as age between 18-40.

INDUSTRIAL ANALYSIS
Years Smart Phone users in India (in millions)
2015 199.08
2016 251.79
2017 299.24
2018 339.95
2019 373.88
2020 401.74

SWOT ANALYSIS
Strength
 There will be comparatively lower costs in implicating this
technique into operations.
 It will be most convenient in using and operating it instead of
using the traditional method to charge the devices.
 It will have rapid increment and growth in the period as well as
appropriate rise in the operations.
Weakness
 This product will not have functional operations in night time or
at the time of changes in weather condition.
 There will be rapid growth in the technologies so the innovative
changes are needed to be addressed quickly.
Opportunity
 It will be helpful to society as it helps in reducing the
dependency of people on power consumption.
 This innovative idea will lead the firm in retaining the adequate
amount of profitability and operational gains for the long
period.
Threat
 There will be comparatively higher competition level in the market.
 Energy saving in the most important concern of the society so
implication of such technique is highly demanded in the market on
which various entities are performing.

MARKETING PLAN
• By considering the operational rise in the income as well as creating the unique identity in
the market, “Syocera” is required to have adequate management and operational activities.
To develop the consumer strength and bring the effective information among the individual
there is needed to have appropriate sources of promotion.
• Product:
• Price
• Place
• Promotion

PRODUCT:
• “Syocera” has been planning to launch the solar screen protector which will be based on
meeting the effective market requirement5s such as reducing the power consumption,
balancing eco-system as well as bringing the most satisfactory to individual. It will be
designed as according to the size, shape and design of the devices. This will be placed
under the screen glass and it will be transparent which will consume the solar energy as
kinetic and convert it into potential energy. This will be used in charging the devices such
as providing 250mw of power to tickle charge up the battery.

PRICE:
• The prices levied on manufacturing the devices and generating effective income will be
based on various planning and decisions making by the professionals of “Syocera”.
• It has been considered and administered by the professionals that the prices are to be set
at lower prices which will be effective in having proper sales of the products in market.
Low costs strategy will be beneficial to industry as per gathering the large number of
consumer.
• On the other as per setting the effective prices on the products will bring the ability to the
firm in retaining the higher revenue. Thus, they will have appropriate amount of revenue
in the coming period as well as profitable growth in operations.

PLACE:
• Considering the initiative place of trading the solar screen protector of “Syocera”. Thus,
after making various survey and research it has been analysed that selecting the location
which has sunshiny regions.
• It will be effective in having best ascertainment of all the operations. India has been
selected and approaches by the professionals as this country is at cancer line which has 12
months of sunlight and will be appropriate as per having large number of mobile users in
the nation.

PROMOTION:
• Professionals at “Syocera” will have effective promotion of the product and brand in the
market with the influence of various sources of promotion.
• There will be use of modes like internet sites, social media, online advertisements,
television, newspaper advertising etc.
• Therefore, these are the sources which are quite appropriate and effective for the
professionals in gathering the effective number of consumers in operational practices.an
effective promotional techniques will be most adequate in developing the brand image in
the market as well as facilitating information among the society to use this product.

PRODUCT DEVELOPMENT
• Establishing the manufacturing units: The focus of “Syocera” is based on facilitating
best quality products among consumers. They have planned to launch and establish the
manufacturing units as well as apportioning the technical employees who will perfume
such operations. there will be development of various activities which in turn will be
useful and adequate in designing the qualitative control over each task. On the initial
stage of the business professionals has aimed at operating activities with small unit which
will bring the best returns in lower costs.

CONTINUES…
• Photovoltaic cells: This is an essential feature which has been used in the solar system
plants it comprised of the activity like absorbing the kinetic energy which will be
gathered from sum light or any artificial lights and then converted to the potential energy.
Thus, on the large scale various commercial sites and governmental offices have installed
these plants in storing the energy and which will be used in various power consumption
activities. Therefore, these are known as the cells which absorber the solar energy and
covert it in the flow of electrons which will be known as the photovoltaic effect.

CONTINUES
• Designing the applications: Using this technique will require application in the devices
which will it command and execute the process of converting the energy and charging the
battery. Considering the same there will be need of having effective application or
software which will automatically operate the functions. Developing the application for
all kinds of smart phones such as Androids, IOS and Windows operating system in
mobile phones. Thus, it will be associated with the effective planning and operational
control on each tasks and operations.

LEGAL REQUIREMENT
• Initiating the operations in Mumbai, India there will be requirement of following and
considering all the legal norms, laws and regulations. Thus, the registration of “Syocera”
will be effective in bringing the s legal framework and rights to make the trade practices in
the market.
• Intangible rights: It is necessary that the business must have obtained trademarks,
copyrights and patent rights on its product. Professionals are seeking to have the effective
trade markets and various rights on the solar screen protectors with the purpose of reducing
the changes of duplicates and bringing the assured consumers regarding the quality of the
articles.

CONTINUES..
• Taxation: Ingratiating business in India will have several challenges in terms of
analysing the tax system of the country. There are various surcharges such as GST, Duty
taxes, corporate taxes etc. on which ascertainment of each taxes and the operations of the
business accordingly there will be need of making effective planning and operational
control on each activity of the “Syocera”.
• Trading laws: “Syocera” has to consider the regulations, norms and conditions
associated in Indian Contract Act 1872, Partnership act 1932 and Banking regulation act
1949 (Business Laws & Regulations in India, 2018). It will be best source in analysing
the legal practices in India as relevant with trading activities.

FINANCIAL PLAN
• Installation of manufacturing plant, initiating the trade practices as well as controlling
financial aspects of the business.
• “Syocera” will require the satisfactory amount of capital to be used in operating the
business activities.
• There will be use of various techniques in generating the funds such as implicating the
owner’s funds, bank loan and income through other sources.
• Thus, analysing the cots which will going to be incurred in each activity has to be
analysed and determined by the professionals.

FUNDING
Funding Amount (in £)
Partner's investment 40000
bank loan 50000
other funding 10000
Total 100000

FORECASTED INCOME STATEMENT
Particulars Details (in £) Details (in £) Amount (in £)
Revenue 100000
Less: COGS 40000
Less: GST 18% 18000 58000
Gross profit 42000
Operating expenses
premises 2000
wages and salaries 5000
administrative expenses 500
marketing expenses 3000
insurance 1000
general expenses 1000 12500
Total operating income 29500
Less: Corporate tax 30% 8850
Profit after tax 20650
Transfer to reserve 4000

CONCLUSION
On the basis of above report it can be concluded that initiating the business of solar screen
protector “Syocera” will be beneficial in making better operational increment. Professionals
of the organisation has made survey over the market in relation with analysing the legal
framework and procedure for registering the entity. There has been determination of all the
activities and operations which will be useful and appropriate in making better promotions
and trade practices of the business. Moreover, the budgeted income statement has been
presented in analysing the cost requirements and estimated gains of the business in coming
period.

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