Career Viewpoint: Personal Analysis and Career Action Plan

This report focuses on personal analysis and career action plan for a marketing manager in the retail industry. It discusses the skills required, how to judge them, and the duration to develop them. The report emphasizes the importance of a career action plan and how it can help individuals enhance their skills and overcome their weaknesses.

Career Viewpoint

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
PERSONAL ANALYSIS.......................................................................................................1
CAREER ACRION PLAN.....................................................................................................2
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Career improvement refers back to the system of choosing a profession, trying to enhance
one's capabilities, and progressing one's profession trajectory. Individuals ought to hold to pursue
notable careers with a view to expand as humans. A profession is set a person's destiny
improvement and growth. A first rate profession plan is aimed for men and women who need to
enhance of their careers as it assists humans in deciding on a profession choice even as
additionally emphasizing understanding and capabilities with precise advantages and drawbacks.
Because of his or her talents and understanding, the advertising and marketing supervisor with
inside the retail enterprise turned into selected for this record. This record concentrates on a
person's inner evaluation on the subject of the advertising and marketing supervisor vacancy,
growing a profession movement plan, and developing an powerful CV that consists of all of a
person's expert talents and experiences. Individuals ought to check their self revel in and talents
for the motive of figuring out their stage of play and precise places for advancement, in line with
research. The simplest manner to evaluate and enhance such talents, understanding, and revel in
is to expand and enforce the right profession movement plan.
MAIN BODY
PERSONAL ANALYSIS
According to the contemporary situation, the retail area desires to growth sales, and to be able to
do so, they want a robust advertising supervisor who can deal with all promotional purposeful
regions properly. According to the findings of this study, someone is certainly very self-
confident in growing their very own talents and information required to successfully obtain
private goals. I disclosed that I can collaborate as a advertising government withinside the retail
enterprise primarily based totally on my private revel in withinside the enterprise.I can now put
into action a strategic plan to find work as a marketing manager because it is my passion and
fiction, and I have already completed my graduate studies in this field. In the previous section of
the report, CW1, a few qualifications required for a retail marketing manager were identified.
Communication skills, multitasking skills, listening skills, creative and innovative skills,
leadership skills, and many more have been identified.
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Based according to the above skills, it has been determined that I have little or none of the
required skills for which a marketing manager is required. My current strengths include strong
communication skills, which I use to broaden my system by nurturing good relationships with a
variety of people (include subordinates, colleagues, customers, seniors and many more). I
discovered, however, that I did lack definite abilities, such as innovative thinking, leadership,
and interaction. To be considered for the position of marketing manager, I must first learn the
skills listed above. I currently have good communications, connectivity, and customer service
abilities. I am able to effectively communicate all market strategies with my colleagues due to
my strong communication skills. Good communication has always been the result of completing
tasks that are both effective and efficient. Moreover, my interaction skills will improve the
institution by letting me to collaborate with other branches of the company such as HR, Finance,
IT, and others. By clearly explaining data about the organization and its products, I can help it
increase sales and generate revenue. Communication was once thought to become the most
important factor it was used to convince people to buy goods and services. I am also capable of
providing excellent customer service. My strongest suit is analysing customers' needs and
requirements in order to provide the best quality service possible. Another ability I possess is that
of a team player. Marketing strategies and efforts are not simple tasks that can be completed by a
single person. My collaborate effectively with others helps the marketing dept as a whole carry
out marketing activities. Connectivity is one of my strong points, as marketing professionals
must demonstrate better and healthier interactions with customers while retaining current
customers and attracting new ones. Marketing managers must create multiple systems and
networks with individuals for the purpose of persuading people to buy a specific product or
service and receive praise. One amongst my strong points is my ability to provide excellent
customer service. In the retail industry, I am able to understand buyer needs, criteria, and
processes. As a consequence, I provide them with the best services possible, meeting their needs
while also keeping them. To understand the customers' expectations and demands, on the other
hand, I must first understand one‘s culture and identity. My vocabulary knowledge, cultural
understanding, and legal and legislative knowledge all need to be improved. It has been
discovered that a marketing director must cope with a significant number of people from various
cultures and languages. They must be able to comprehend them for the same reason. As an
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outcome, I must concentrate my efforts on learning the culture and languages of people living in
a particular region.
CAREER ACRION PLAN
A profession motion plan is a treasured asset that an person wishes to be progressed
precise ability weaknesses. This sensible utility includes an intensive evaluation of the abilities
that the person desires to enhance. To achieve success in my advised profession, I have to
additionally create a course of action to deal with my susceptible spots. A Career Action Plan is a
device that may be used to decorate simply few slow skills via way of means of seeking to
dispose of them. This plan consists of an in-intensity assessment of the abilities that need to be
developed. It became decided that I had to create this plan for you to enhance positive abilities
that would result in my private profession. My profession motion plan is as follows:
SKILLS SIGNIFICANCE HOW IT CAN BE
DEVELOPED
JUDGING
CRITERIA
TIME
DURATION
Creative and
innovative
skills
Marketing managers,
this one has been
found, must have
conception and
innovative thinking
skills even though
those who aid in
promoting innovation
to products thru the
creativity in
marketing efforts. The
marketing manager
can perform its
activities and duties in
an accurate and
efficient manner
through enjoyment
In order to improve
my imagination
and innovation
skills, I need to
evaluate the
candidates. By
analysing my
competitors'
strategies, I can
add more creativity
to my marketing
activities. In order
to introduce
innovation in the
retail industry's
products, I must
also learn about
Only total sales can
be used to gauge the
growth of creative
and innovative
abilities. Because
final improvements
in creativity and
innovation lead to
increased retail
industry product
sales.
10 months (By
March 2023)
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and entertainment
marketing efforts and
technological
improvement in
goods & services,
resulting in the
organization's appeal
to a larger population.
customer
preferences.
Leadership
skills
Because it is in
charge of attracting
customers, the
marketing function is
by far the most
important part of any
business. Various
marketing teams are
in charge of various
marketing activities.
It has been
ascertained that the
marketing director
must have proper
leadership skills for
the purpose
of handling the entire
team and carry out
their procedures in an
effective and timely
way.
To improve my
leadership abilities,
I must enrol in a
management
course that will
help me develop a
variety of
management skills
such as leadership,
team management,
time management,
and others. All of
the above skills, as
well as the
leadership skills
required for a
marketing manager
to manage a
marketing
department team,
were aided by the
management
While assisting in
the analysis of my
leadership skills,
only the results of
managerial course
content exams were
used as judging
criteria. The
outcomes of the
management course
aided me in
developing
leadership skills that
I can use to manage
my advertising
agency.
1 year (By
May 2023)
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course.
Communica
tion skills
The marketing leader
must clearly
communicate with a
large number of
clients in order to
inform them about the
services and products
offered by the
company. The
advertising manager
is expected to have
efficacious
communication skills
and the ability to
successfully influence
people to buy
products and services
to help the entire
company bring in
more money.
To develop this
skill, I should deal
with such a small
number of
consumers who
help me
communicate with
them properly.
Furthermore, I can
communicate
effectively by
interacting with
other divisions and
staff members to
switch and share
ideas.
The judging criteria
are input from
members of the
team, senior
management, and
clients. These
individuals all
provide responses
and reviews on my
communication.
6 months (By
June 2022)
CONCLUSION
From the above report, it has been analysed that as per the contemporary situation, the retail area
desires to growth sales, and to be able to do so, they want a robust advertising supervisor who
can deal with all promotional purposeful regions properly. According to the findings of this
study, someone is certainly very self-confident in growing their very own talents and information
required to successfully obtain private goals. I disclosed that I can collaborate as a advertising
government with inside the retail enterprise primarily based totally on my private revel in with
inside the enterprise.
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REFERENCES
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Matheny, M.E., Whicher, D. and Israni, S.T., 2020. Artificial intelligence in health care: a report
from the National Academy of Medicine. Jama. 323(6). pp.509-510.
Morris, R. and et.al., 2021. A taxonomy of dual career development environments in European
countries. European Sport Management Quarterly. 21(1). pp.134-151.
Shingo, S., Dillon, A.P. and Bodek, N., 2019. A Study of the Toyota Production System From an
Industrial Engineering Viewpoint: From an Industrial Engineering Viewpoint.
Takahashi, Y., 2019. The Impact of Increased Utilisation of Microelectronics on Employment,
Production Process, and Job Organisation-The Japanese Viewpoint. In Management
Under Differing Labour Market and Employment Systems (pp. 427-440). De Gruyter.
Wehmeyer, M.L. And et.al., 2019. A crisis in career development: Life designing and
implications for transition. Career Development and Transition for Exceptional
Individuals. 42(3
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