Career Research Report

Career Research Report
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TABLE OF CONTENT
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Analysis and Application.................................................................................................................3
Skills and experience required for the marketing profession...........................................................4
Evaluation ...................................................................................................................................5
job role .......................................................................................................................................5
Relation of my potential industry and profession .......................................................................5
Opportunity for others .................................................................................................................6
Future proofed .............................................................................................................................6
Summary of response.......................................................................................................................7
REFERENCES................................................................................................................................8
Appendix .........................................................................................................................................9
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INTRODUCTION
The marketing is the organizational activity through which organizations tend to attract
wide range of customers toward itself by which it can achieve a high sales. Banking sector is the
chosen sector as an profession for the evaluation in this report. Evaluation on the future trends in
the chosen profession field is done in this report, with that analysis on the required skills for the
achievement of the desired target is also being analysed within the report.
MAIN BODY
Analysis and Application
Changes happening within the Banking sector-
In the present time customers are increasing their engagement in utilizing the
technological advancements and because of which banking sector is increasing its engagement in
using the technological advancements. This can be seen in the use of mobile banking and internet
banking through which customers are empowered to use the organizational services remotely
(Todorović, 2018). Through this organizations tend to ensure that it is able to improve the
customer's experience by which customer's loyalty towards the organization can be increased.
Increasing globalization is also another factor which is being happening within the
banking industry. This happens because the organizations tend to ensure that it is able to achieve
high level of organizational sales by which it can achieve an efficient economical growth. Due to
which banks are increasing their geographic reach in the international market by which it can
reach to a wide range of customer base.
Future trends of the industry-
The banking sector is making concentrated efforts for implementing technological
advancement in the working area by which it can ensure that it is able to achieve high work
productivity in minimum expenditures (Gower, 2020). Due to this banks are providing remote
access to the customers through the means of internet like mobile banking and other options by
which high work productivity can be achieved.
Increasing cyber terrorism is also another factor which is affecting the organizational
working and due to which the banks are improvising their working capability. Through which it
can ensure that it is able to secure the important customer data and the financial strength of the
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