City Developments Limited: A Journey in Sustainable Business Development

City development
limited a journey in
sustainable business
development

Contents
Contents...........................................................................................................................................2
Write a academic reflection on city developments Limited a journey in sustainable business
development.....................................................................................................................................1
REFERENCES................................................................................................................................4

Write a academic reflection on city developments Limited a journey in
sustainable business development
This case study is based on the analysis of their article of City development Limited: a
journey in sustainable business development which was written by Hwang Soo Chiat and Havovi
Joshi. It has been analysed by me that CDL plays a major role in the development of industry
sector in Singapore. It is leading company in hospitality industry which contribute in the
sustainable development of overall nation. As in 1990, most of the company engaged in the
development of their business, industry by using various machinery, chemical based components
and many more which harm the environment of country (Busco, Granà and Izzo, 2018).
The professionals of CDL determined that situation are critical as they lost their nature by
using unsustainable business strategy. So they transformed their business strategy and used
conserves as we construct policy for sustainable growth of their company. As they changed their
whole business process from design, launch, build, supply chain management and other functions
as well as linked them with environment sustainability policy in order to safeguard the
surrounding of Singapore (Bocken, Boons and Baldassarre, 2019). I also analysed that the CDL
conducted their business operations without spoilt the nature or environment for this they
received many award form the government of the Singapore.
The company achieve great success in the hospitality industry in all over the world and
become leading organisation in Singapore. In 2005, the government was introduced a certificate
or scheme which is Green Mark as an initiative to control and manage construction industry
toward ozone-friendly practices. It was an action to promote and spread awareness about
environment friendly activities among new startups, developers as well as builders while conduct
their construction project. All the companies must conduct their working under the guidance of
this scheme in order to contribute in sustainable development of country. In order to adopt CSR
practices the construction company and many other businesses must transform their business
strategy to attain sustainable development for country (Canitez, 2019). CDL was the first
company who listed in the international stock change market, after that many companies listed in
stock exchange for the growth. Government of Singapore encouraged them to adopt
sustainability reporting by realising policy statement of Singapore Exchange.
They also introduced sustainability blueprint which stated the sustainable development of
country as developing the city in such as way which was clean, was efficient along with green.