Change Management at Lion Nathan
Added on 2023-04-20
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Change Management at Lion Nathan
CHANGE MANAGEMENT – 940131
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CHANGE MANAGEMENT – 940131
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Change Management at Lion Nathan
Executive summary
This report discusses the concept of change management by considering the case of Lion
Nathan, which is an alcoholic beverage company operating in Australia. The company has
undergone an evolutionary change that was over a decade long. The report is aimed at
analyzing the inefficiencies in the case of the company and recommend possible solutions to
it.
2
Executive summary
This report discusses the concept of change management by considering the case of Lion
Nathan, which is an alcoholic beverage company operating in Australia. The company has
undergone an evolutionary change that was over a decade long. The report is aimed at
analyzing the inefficiencies in the case of the company and recommend possible solutions to
it.
2
Change Management at Lion Nathan
Table of Contents
Executive summary............................................................................................................2
Introduction.......................................................................................................................4
Change Management.................................................................................................................4
Case Background........................................................................................................................4
Issues at Lion Nathan.........................................................................................................4
Recommendations for improvement..................................................................................6
Kurt Lewin’s 3 Stage Change Model............................................................................................7
Conclusion.........................................................................................................................9
References.......................................................................................................................11
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Table of Contents
Executive summary............................................................................................................2
Introduction.......................................................................................................................4
Change Management.................................................................................................................4
Case Background........................................................................................................................4
Issues at Lion Nathan.........................................................................................................4
Recommendations for improvement..................................................................................6
Kurt Lewin’s 3 Stage Change Model............................................................................................7
Conclusion.........................................................................................................................9
References.......................................................................................................................11
3
Change Management at Lion Nathan
Introduction
Change Management
Change management is a planned intervention that is aimed at identifying and improving
inefficiencies in an organisation (Elsmore, 2017). The spread of globalization has made the
business world complex and has increased the internal and external factors to which business
organizations have become vulnerable. Factors, such as technology, political, economic,
legal, etc. can undergo a rapid change and can require business organizations to implement
workplace changes in order to remain competitive and operational (Waddell, et al., 2016). In
this report, we will discuss the case of Lion Nathan, which as an Australian alcoholic
beverage company. The report also identifies some issues that are related to change
management and human resource management in the case study and how Lion Nathan can
deal with the issues by implementing appropriate strategies
Case Background
Lion Nathan is an Australian based alcoholic beverage company that employs 1800
employees from Australia and 1400 from New Zealand. The company had been through a
decade long change process, which has increased its market share and has been helpful in
developing a new corporate culture. The changes have also allowed the company to register a
stable annual growth of around 6 percent and diversity its products by starting offering fine
wines and ‘ready to drink’ spirit products. Some of the areas where the company has
implemented changes are its leadership strategies, recruitment and selection strategies,
performance management, remuneration and reward practices, etc. The company has been
able to use change management to increase its focus on higher quality products and new
product development, which has helped the company in generating a greater revenue in the
market. Certainly, there are a few areas where the company still lacks efficiency, because of
the failure of the change to address certain areas that required a change, and can continue to
implement changes to become even more competitive in the market.
Issues at Lion Nathan
Lion Nathan has undergone a decade long change process, which makes it clear that the
change is evolutionary in nature. An evolutionary change is a change that takes place in an
4
Introduction
Change Management
Change management is a planned intervention that is aimed at identifying and improving
inefficiencies in an organisation (Elsmore, 2017). The spread of globalization has made the
business world complex and has increased the internal and external factors to which business
organizations have become vulnerable. Factors, such as technology, political, economic,
legal, etc. can undergo a rapid change and can require business organizations to implement
workplace changes in order to remain competitive and operational (Waddell, et al., 2016). In
this report, we will discuss the case of Lion Nathan, which as an Australian alcoholic
beverage company. The report also identifies some issues that are related to change
management and human resource management in the case study and how Lion Nathan can
deal with the issues by implementing appropriate strategies
Case Background
Lion Nathan is an Australian based alcoholic beverage company that employs 1800
employees from Australia and 1400 from New Zealand. The company had been through a
decade long change process, which has increased its market share and has been helpful in
developing a new corporate culture. The changes have also allowed the company to register a
stable annual growth of around 6 percent and diversity its products by starting offering fine
wines and ‘ready to drink’ spirit products. Some of the areas where the company has
implemented changes are its leadership strategies, recruitment and selection strategies,
performance management, remuneration and reward practices, etc. The company has been
able to use change management to increase its focus on higher quality products and new
product development, which has helped the company in generating a greater revenue in the
market. Certainly, there are a few areas where the company still lacks efficiency, because of
the failure of the change to address certain areas that required a change, and can continue to
implement changes to become even more competitive in the market.
Issues at Lion Nathan
Lion Nathan has undergone a decade long change process, which makes it clear that the
change is evolutionary in nature. An evolutionary change is a change that takes place in an
4
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