Change Management in Organizations

Running head: CHANGE MANAGEMENT IN ORGANIZATIONS
CHANGE MANAGEMENT IN ORGANIZATIONS
Name of the student
Name of the university
Author note

1CHANGE MANAGEMENT IN ORGANIZATIONS
Assignment A
The changes and modifications that are undertaken by the organizations are dependent on
the assessment of the urgency faced by the venture while operating on the competitive nature of
the businesses. The changes that are facilitated by the businesses help in improving the value
creation abilities of the same as per the requirements of the key stakeholders. Businesses operate
through the smooth functioning of different models and processes. However, the sustenance of
the organizations in the competitive global markets is ensured through the modifications that are
undertaken by the same as per the capabilities. The key changes that are undertaken by the
organizations have helped the same in maintaining the efficacy of the operations as per the
objectives of the business. Ashkenas (2013) stated that the changes that are commenced by the
organizations are dependent on the involvement of the stakeholder groups in the processes. One
of the major change drivers that are being addressed in the concerned organization is related to
the introduction of new government legislation that imposes a ban on media advertising
(Whelan-Berry and Somerville 2010). The ban has affected the top selling fast food product
line, which affected the promotional capabilities of the organization. The particular change driver
will affect the organization while enhancing the technologies for supporting enhanced
productivity. The engagement of the stakeholders helps the organizations in maintaining the
collaborative or group functioning approach of the operations as per the common goal.
Therefore, the stakeholder groups play an important role in supporting the business operations
through their joint functioning.
The changes that are undertaken by the organization might affect the interests of the
internal or the external stakeholders or the both. The internal stakeholders of the organization
comprise of the employees, suppliers, distributors, shareholders and management. The external

2CHANGE MANAGEMENT IN ORGANIZATIONS
stakeholders of the organization are the government, investors, bank and other financial bodies.
The nature of the change that is commenced by the organization helps in identifying the different
ways through, which the interest of the stakeholders might be affected. Hornstein (2015) stated
that in most of the cases, the interests of the investors and financial support providing
stakeholders are affected through the diminishing profitability of the venture or the risks that
might be faced by the venture through the change that is being implemented (Van der Voet
2014). On the other hand, the employees and the other management members who are directly
involved with the processes might face the risks of losing their job role through the changes that
are undertaken by the organization. The general attitude of the stakeholders is dependent on the
performance of the firm.
Euchner (2013) stated that the changes that are undertaken by the businesses are
dependent on the consultation that the venture undertakes with the stakeholders. The consultation
process helps the organization in maintaining the efficacy of the decision making prospects while
identifying the particular needs of the business to sustain. The most important steps that might be
undertaken by the organization in order to ensure the involvement of the stakeholders in the
processes that are designed by the business are to undertake frequent consultation with the same.
The communication with the stakeholders will be helping the organization in ensuring the
change readiness among the stakeholders for the smooth implementation of the modification in
the business model (Mayfield 2014). Therefore, the organizations might take steps to encourage
the involvement of the stakeholders in the processes for enhancing the operations as per the
criteria of the change management procedure.
Assignment B