This document discusses the importance of change management in organizations and how it affects stakeholders. It also suggests the Kotter's change management model for implementing change.
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Running head: CHANGE MANAGEMENT IN ORGANIZATIONS CHANGE MANAGEMENT IN ORGANIZATIONS Name of the student Name of the university Author note
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1CHANGE MANAGEMENT IN ORGANIZATIONS Assignment A The changes and modifications that are undertaken by the organizations are dependent on the assessment of the urgency faced by the venture while operating on the competitive nature of the businesses. The changes that are facilitated by the businesses help in improving the value creation abilities of the same as per the requirements of the key stakeholders. Businesses operate through the smooth functioning of different models and processes. However, the sustenance of the organizations in the competitive global markets is ensured through the modifications that are undertaken by the same as per the capabilities. The key changes that are undertaken by the organizations have helped the same in maintaining the efficacy of the operations as per the objectives of the business. Ashkenas (2013) stated that the changes that are commenced by the organizations are dependent on the involvement of the stakeholder groups in the processes.One of the major change drivers that are being addressed in the concerned organization isrelated to the introduction of new government legislation that imposes a ban on media advertising (Whelan-Berryand Somerville2010).The ban has affected the top selling fast food product line, which affected the promotional capabilities of the organization.The particular change driver willaffecttheorganizationwhileenhancingthetechnologiesforsupportingenhanced productivity. The engagement of the stakeholders helps the organizations in maintaining the collaborativeorgroupfunctioningapproachoftheoperationsasperthecommongoal. Therefore, the stakeholder groups play an important role in supporting the business operations through their joint functioning. The changes that are undertaken by the organization might affect the interests of the internal or the external stakeholders or the both. The internal stakeholders of the organization comprise of theemployees, suppliers, distributors, shareholders and management. The external
2CHANGE MANAGEMENT IN ORGANIZATIONS stakeholders of the organization are thegovernment, investors, bank and other financial bodies. The nature of the change that is commenced by the organization helps in identifying the different ways through, which the interest of the stakeholders might be affected. Hornstein (2015) stated that in most of the cases, the interests of the investors and financial support providing stakeholders are affected through the diminishing profitability of the venture or the risks that might be faced by the venture through the change that is being implemented (Van der Voet 2014). On the other hand, the employees and the other management members who are directly involved with the processes might face the risks of losing their job role through the changes that are undertaken by the organization. The general attitude of the stakeholders is dependent on the performance of the firm. Euchner (2013) stated that the changes that are undertaken by the businesses are dependent on the consultation that the venture undertakes with the stakeholders. The consultation process helps the organization in maintaining the efficacy of the decision making prospects while identifying the particular needs of the business to sustain. The most important steps that might be undertaken by the organization in order to ensure the involvement of the stakeholders in the processes that are designed by the business are to undertake frequent consultation with the same. The communication with the stakeholders will be helping the organization in ensuring the change readiness among the stakeholders for the smooth implementation of the modification in the business model (Mayfield 2014). Therefore, the organizations might take steps to encourage the involvement of the stakeholders in the processes for enhancing the operations as per the criteria of the change management procedure. Assignment B
3CHANGE MANAGEMENT IN ORGANIZATIONS The change that might be undertaken by the concerned organization is due to the urgency faced by the same relating to the utilization of obsolete technological processes in the production department (Parkeret al.2013). The application of the relevanttechnologies are dependent on the assessment of the capabilities and competencies of the firm as a first step and thereby commencing the change process through utilization of a change model. As per the case, the Kotter’s change management modelwill be helping the organization in identifying the different steps that might be undertaken by the same while implementing the change (Cavalcante2014). The application of Kotter’s change management model will be helping the organization in enhancing the operations of the same through the identification of the urgency (Pollackand Pollack2015). On the other hand, the model will also help the organization in evaluating the alternative solutions. The communication phase in the model will assist the business managers in making the stakeholders aware of the concern that are faced by the organization for ensuring the collaborative operations (Van der Voet2014). The model enumerates a phase where the organization empowers the employees through training and meetings before the implementation of the technology. It helps the organization in ensuring the smooth functioning of the systems as per the concerns that are faced by the same (Kotter and Cohen 2014). Therefore, the supportive attitude of the stakeholders while the organization aims at implementing the change will assist the venture in fulfilling the long term goals for sustenance. Assignment C The concerned organization,Remgro, face different issues relating to the diminishing productivity as the venture utilized outdated machinery and human workforce for distributing the finishedproductstothemarkets.Therefore,thechangedriverintheorganizationis technological innovation in the processes. The technological innovations in the processes will be
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4CHANGE MANAGEMENT IN ORGANIZATIONS helping the organization in reducing the human relates errors and thereby maximize the production through the utilization of automated technologies (Hornstein 2015). The key areas of change that are undertaken by the organization are dependent on the need of increasing the production levels. The organization thereby aimed at installing a lifter in order to reduce the injuries and the human related errors, which affected the distribution process and the overall productivity in the competitive business environment. Hornstein (2015) stated that the changes that are undertaken by the organizations are dependent on the assessment of the position and competition that is encountered by the same in the respective markets. The change that is being planned by the organization will be helping the same in enhancing the productivity while competing with the other firms in the market (Graetzand Smith2010). However, the change that is planned by the organization is criticized by most of theinternalstakeholderslikeemployees,astheyfearlosingtheirjobrolesforthe implementation of automated technologies. Therefore, the organization must take steps to consult with the stakeholders and make them aware of the sustainable needs of the business. K. Vora (2013) stated that the communication with the stakeholders helps an organization in minimizing the conflicts between the management’sdecision making proponents and the workforce. Therefore, the organizations undertake communication with the stakeholders in order to make the same aware of the change that might be undertaken by the organization. On the other hand, the organization might also consider on taking steps to empower the workforce through providing suitable training to the same. It will be helping the organization in maximizing the involvement of the stakeholders in the processes (Hornstein 2015). The key changes that are undertaken by the organizations are based on the objective of gaining a competitive advantage
5CHANGE MANAGEMENT IN ORGANIZATIONS over the other players in the market (Parkeret al.2013). It helps the organizations in upholding the sustenance of the operations in the international markets. The organizational design must be changed along with the change needs of the venture. Hornstein (2015) stated that the design of the processes helps in identifying the success opportunities in the business venture. On the other hand, staffing activities of the organization and the manner in which the process designs might be connected to the objectives of the business helps in justifying the success of the change process that is planned by the organization (Kazmi and Naarananoja 2013).
6CHANGE MANAGEMENT IN ORGANIZATIONS References Ashkenas, R., 2013. Change management needs to change.Harvard Business Review,16(April). Cavalcante, S.A., 2014. Designing business model change.International Journal of Innovation Management,18(02), p.1450018. Euchner, J., 2013. Innovation is change management.Research Technology Management,56(4), p.10. Graetz, F. and Smith, A.C., 2010. Managing organizational change: A philosophies of change approach.Journal of change management,10(2), pp.135-154. Hornstein, H.A., 2015. The integration of project management and organizational change management is now a necessity.International Journal of Project Management,33(2), pp.291- 298. K. Vora, M., 2013. Business excellence through sustainable change management.The TQM Journal,25(6), pp.625-640. Kazmi, S.A.Z. and Naarananoja, M., 2013, January. Comparative approaches of key change management models-a fine assortment to pick from as per situational needs!. InInternational Conference on Business Strategy and Organizational Behaviour (BizStrategy). Proceedings(p. 217). Global Science and Technology Forum. Kotter, J.P. and Cohen, D., 2014.Change Leadership: The Kotter Collection (5 Books). Harvard Business Review Press.
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7CHANGE MANAGEMENT IN ORGANIZATIONS Mayfield, P., 2014. Engaging with stakeholders is critical when leading change.Industrial and Commercial Training,46(2), pp.68-72. Parker, D., Charlton, J., Ribeiro, A. and D. Pathak, R., 2013. Integration of project-based managementandchangemanagement:Interventionmethodology.InternationalJournalof Productivity and Performance Management,62(5), pp.534-544. Parker, D., Verlinden, A., Nussey, R., Ford, M. and Pathak, R.D., 2013. Critical evaluation of project-based performance management: change intervention integration.International Journal of Productivity and Performance Management,62(4), pp.407-419. Pollack, J. and Pollack, R., 2015. Using Kotter’s eight stage process to manage an organisational changeprogram: Presentationand practice.SystemicPracticeand ActionResearch,28(1), pp.51-66. Van der Voet, J., 2014. The effectiveness and specificity of change management in a public organization: Transformational leadership and a bureaucratic organizational structure.European Management Journal,32(3), pp.373-382. Whelan-Berry, K.S. and Somerville, K.A., 2010. Linking change drivers and the organizational change process: A review and synthesis.Journal of Change Management,10(2), pp.175-193.