Checkpay Business Plan for Online Payment and Transaction Platform
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Added on 2023/06/17
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AI Summary
This presentation discusses the business plan for Checkpay, an online payment and transaction platform that aims to bring ease to small-scale businesses. It covers the strengths, weaknesses, opportunities, and threats of the business plan, along with the target market, competitors, marketing mix, and finance.
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Business plan Strength: the strength of the company lies in the uniqueness of its design and dynamic nature, this plan is all set to bring easiness to payment methods. Threats; threats for the Checkpay is its competitors, the only and the biggest threat is substitutes of this plan, competitors will going to copy the idea and spend more budget to become perfect. Weakness: the weakness of Checkpay lies in the use and handling, at start many people will going to find difficult to handle this platform and as this business idea is new so business will less likely to trust the company. Opportunity: as per uniqueness, the Checkpay will going to have certain opportunity in the business world. As in the modern digital world, this idea can be very successful. The target market is the place where the company is planning to lunch their product, for the Checkpay, the target market will be business mainly small scale business. The small scale business find it the most difficult in transaction and face certain issue in online payment. The company is planning to segment the market according to size of the business. The Checkpay need the moderate investment to start, although the company have plan to reinvest in the business for the better experience of the customer. Finance and budget will be arranged through stakeholders which later going to have part in the management of the business organization. The competitors analysis allow business to view and understand the movement of the competition and analyse what next step they are planning in the market, for Checkpay, the biggest competitor is the Checkout.com, this UK based business organization allow business to even transact outside the country. Product mix;the product mix of the company show the unique design and structure of the platform. Price mix: price of this Checkpay platform will be set according to the size of the business and as per the requirement of the client. Place:place for this Checkpay will be online platform, user and clients can purchase or use this site to pay their bills. StrengthThreatsWeaknessOpportunit y MarketFinanceCompetitorsMarketing Overview: The Checkpay is all set to bring easiness in the business transaction of the online, many business face certain problems and issue in the online payment and transaction and slow down process of the business, this business idea plan to solve the problem of online payment with a vision to bring easiness in the transaction and objective to become one of the most trustable online transaction and payment platform. The Checkpay