COMMUNICATION SKILLS FOR BUSINESS (Task 1).

COMMUNICATION SKILLS
FOR BUSINESS
(Task 1)

Cover Content
• Introduction
 Models of communication.
 Communication system used in business
 Communication methods and technology in businesses
• Principles of effective communication
• References

Introduction
Communication is important in everyone life and in
organisation also for transferring information, data and
message. It play vital role in transferring views, opinions
and thoughts from one place to another. Below description
explain importance of communication and how it assist in
achieving goals and objectives of business.

Models of communication
 Aristotle’s Persuasion Model
 Newcomb’s Inter-Personal Communication Model
 Thayer’s organizational Communication Model
 Collin and Guetzkowr’s Group Communication Model

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Theory Model: - This model has state that the process of
communication will start from brain of sender which
moulds it into a message and send to receiver. In includes a
transmitter which converts the information into perceived
signals and the whole process get disturbed by noise.

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Communication system used in business
In business communication is important for transferring information and data
in better manner because necessary info related to working of enterprise
must be share by everyone for better outcomes.

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Communication methods and technology
in businesses
The term communication can be explained as an effective
process in winch a person can share required information,
ideas and concepts for specific purpose.
Written
Verbal
Non-verbal
Visual
Electronic methods

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Principles of effective communication
There are various types of companies that are running in present
scenario of changing trends of market. To carrying out an
effective communication, it is necessary to consider several
principles of communication.

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Barriers of communication
There are various types of barriers that interfere directly in
communication process that make disturbance which
impacts on message that can be conveyed in wrong manner
to the receiver.
 Semantic Barriers
 Psychological or Emotional Barriers
 Personal Behaviour

References
Barratt, C., Hanlon, D. and Rankin, M., 2011. Assessing the success of a
discipline-based communication skills development and enhancement
program in a graduate accounting course. Higher Education Research &
Development. 30(6). pp.681-695.
Street, R.L. and De Haes, H.C., 2013. Designing a curriculum for
communication skills training from a theory and evidence-based
perspective. Patient education and counseling. 93(1). pp.27-33.

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