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Reflective Essay for Business Creativity (Doc)

   

Added on  2020-01-15

8 Pages2771 Words275 Views
REFLECTIVEESSAYFORBUSINESSCREATIVITY1

Table of ContentsIntroduction on creativity.....................................................................................................................3Main body ............................................................................................................................................3Conclusion ...........................................................................................................................................6References............................................................................................................................................82

INTRODUCTIONONCREATIVITYCreativity is an act of turning new and imaginative ideas into reality and it is alsocharacterised by the act of conceiving something unusual and different. Invention is the creation ofsomething that has never been made before. Innovations can be incremental and immoderate;however, most of the time, improvements in business entities are incremental. Thus, regarding thisconcept, present research study is showing different concepts of innovation and creativity and theway it can be applied in business processes (Tschmuck, 2012). While working on this module, Ihave learnt varied things regarding both the concepts and the way it should be used for growth andsuccess aspects. I have attended different training sessions and workshops and all the sessions havehelped me to gain knowledge about creativity and innovation. While accessing module, I cameacross with the theories of innovation which helped me to analyse what assist organizational peopleto become more creative and innovative in their roles and responsibilities (Stacey, 2016). MAINBODYDuring my training session, I learned a few things about The Psychoanalytical Theory ofCreativity like people have become creative as a reaction to difficult circumstances which alsochange their emotions and reactions. However, on the other side, theory fails to consider that peopleare both biological and social beings. Regarding this, I would like to add that “The Six ThinkingHat Model” was also useful for me in becoming more productive and focused towards differentactivities (The Five Major Theories of Creativity. 2013). This seems to be very interesting as Ilearned the concept of different colourful hats and the manner in which it assist individuals tobecome more capable and innovative. In order to enhance my learning level through this module, Ireviewed the creative process as well which has four major stages and each stage shows howinnovation can be appropriately implemented in the business activities and areas (Spillane, 2012).According to my understanding level, I can say that while introducing new processes and activities,entrepreneurs have to recognize its need along with the ways of application. It not only generatesthe opportunities of success; but also helps business entities to become different from that of otherorganizations. I have accessed several case studies through which I came to know about the use of businesscanvas model (Selznick, 2011). Hence, stating about 'The Business Model Canvas', I can contendthat it is a lean start up template which has visual charts with numerous elements that describesfirm's infrastructure and its resource capabilities. Model has also assisted me to comprehend theneed of aligning organizational activities. Major components of business model help entity toenhance customer satisfaction along with the customer base. For instance, at the time of brining3

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