Ask a question from expert

Ask now

Factors Influencing Consumer Behavior in Marketing Strategies

19 Pages5030 Words227 Views

Added on  2023-06-11

About This Document

This report analyzes the factors that influence consumer behavior and how it impacts marketing strategies. It covers the mix of channels, impact of social media, and individual influences on the consumer purchase decision process. The report also discusses the 7Ps marketing mix and the importance of marketing research. The study of consumer behavior helps companies understand the direction of their products and determine key factors that influence customer preferences.
No documents found. Try with a different documents.
Related Documents
Report about the Marketing Management 2022

Situational effects on consumer behavior Question Answer 2022

Social Class and Consumer Behavior

Community Management and Organization

Consumer Purchasing Behavior Approaches

Consumer Behavior & Marketing Psychology