Contemporary Hospitality Industry

Contemporary
Hospitality Industry

Table of Content
 Introduction
 PESTLE Analysis
 SWOT Analysis
 Hospitality Trends
 Conclusion
 References

INTRODUCTION
The term hospitality can be defined as relationship between host and guest. In
which host play the major role of welcoming and entertaining the paying
guest or customers. Hospitality services operates the business of amusing
clients, managing and organising conference meetings etc.

PESTLE Analysis
PESTLE is a strategic planning method through which an organisation predict
the market environment before entering in other country. This task cover
PESTLE analysis of travel-lodge.

Political factor
Intercontinental- Political factors include rules and regulations, policy and
plans that are formulated by ruling government of country. In context of
hospitality sector it involves the anti-trust law and taxation policy of
country in which they operate their business.
Travel lodge- All the policy, rules, regulation that are formulated by
government are included in political factor. It includes tax policy, foreign
exchange policy etc. Travel-lodge executed this laws strictly in the
organisation to perform their operation effectively in the organisation.