Contemporary Hotel and Tourism Issue

2/8/2020
Running Head: Contemporary Hotel and Tourism Issue 0
Contemporary hotel and tourism issue
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Contemporary Hotel and Tourism Issue 1
Table of Contents
Introduction................................................................................................................................1
Tourism and accommodations...................................................................................................1
Tourist market potential.........................................................................................................1
Transport development...........................................................................................................1
Accommodation development...............................................................................................1
Crisis and risk management...................................................................................................1
Social media influence...........................................................................................................1
Visitor experience development.............................................................................................1
Conclusion..................................................................................................................................1
References..................................................................................................................................2

Contemporary Hotel and Tourism Issue 2
Introduction
Tourism and hospitality industry have developed day-by-day because of many reasons behind
it. This industry will improve the economy of a country as well. Moreover, basic processes
can be managed using technological innovation in this industry, as customers have focused
on better services, which was based on innovations. This report will analyse the tourism
industry of Bali, which is an excellent destination. Travellers have enjoyed too much at this
place. In addition, the tourism industry makes a huge impact on the economy of Indonesia
(Antara & Sumarniasih, 2017). This report will discuss tourism and accommodation in Bali.
It will explain about the different types of developed in Bali because of the tourism industry
including transportation, accommodation, and many others. It will discuss about the risk and
crisis management in the tourism industry. In this report, the impact of social media will
discuss for the tourism industry of Bali.
Tourism and accommodations
Bali is a world-famous destination for tourism. In addition, basic processes can be managed
using technological innovations in the tourism industry. There are many contemporary issues
in the tourism industry, which makes a huge impact on the tourism industry. There are some
critical issues in transportation and accommodation, which makes a huge impact on the
tourism industry. There are some potential issues and challenges in the tourism industry of
Indonesia. Thus, the government has considered all the issues to improve its tourism industry
(Ernawati, et al., 2015). These are following good impact on the tourism industry, which
makes good things in the industry, which areas:
Tourist market potential
The tourist industry is based on hospitality and transport. Thus, the government of Indonesia
has taken proper actions to manage both transportations. In addition, many internal services
can be better using the support of the government, as it provides help to the government in
employment and economy as well. The tourism industry has included many things to develop
an interest in travellers. The number of tourists is increasing every year in Indonesia
especially in Bali (Arbelo-Pérez, et al., 2017). Bali is famous for many things, but few things
make it more important for travellers. Many things to visit in Bali because of natural places
and culture as well (Altschuler, 2019).

Contemporary Hotel and Tourism Issue 3
Many places are important because of their attraction. In addition, the beaches are clean and
safe. The temples are famous in Bali because of their history and architecture. In addition,
many other famous places in Bali, which creates a wish in traveller’s mind. These are some
places in the Bali, which must be visited by a traveller, which are Sanur Beach, Nusa
Kembangan, Lovina, Pura Luhur Uluwatu, Mount Batur, Kuta Beach, Pura Besakih,
Seminyak, Tanah Lot, and Ubud. In addition, tourists have created a specific purpose for
traveling (Arbelo-Pérez, et al., 2017).
Source: (Haan, 2018)
In addition, the number of Chinese tourists has increased in Bali. Most of the destinations
have created a different image in the mind of a tourist. There are some important things in all
those tourist places. Most of the travellers have selected famous places in a destination. Thus,
it is a necessary process to improve interest in the destination. Hospitality is necessary for
travel at all the places (Gurtner, 2016).
Source: (Touropia, 2019)

Contemporary Hotel and Tourism Issue 4
Source: (Haan, 2018)
Many processes can increase interest in tourists, such as transportation, accommodation,
popularity, and many others. In addition, culture and atmosphere make a huge impact on the
tourist mind to travel in Bali. Besides, sustainable development has increased at various
places in Bali because of tourism (Hall, et al., 2013).
Source: (Altschuler, 2019)
Pura or Balinese Hindu temple is one of the popular places in Bali because of family and
culture. Tourist has used new dresses at this place, which provides a new look to them. There
are many local things are famous, which attracts tourists, such as candy, flowers, citrates, and
many more (Jovicic, 2019). In addition, this place is natural and beautiful. Thus, tourists want
to see its natural beauty and explore their search as well. Additionally, the tourist has focused
on healthy and safe places.

Contemporary Hotel and Tourism Issue 5
Source: (Altschuler, 2019)
Pura Ulun Danu Bratan is a famous place in Bali. Moreover, it is situated at the edge of Lake
Bratan. It is a beautiful place because of many natural things, such as rocky cliffs and lack.
Now, there are many facilities adopted by the tourist in Bali (Touropia, 2019).
Source: (Touropia, 2019)

Contemporary Hotel and Tourism Issue 6
Ubud is a famous place in Bali because of many internal processes. Moreover, it is the heart
of Bali. It is a good place to visit including, parks, culture, temples, nature, and many others.
There are many adventures activities at that place, which are abseiling, spa sessions,
Whitewater rafting, and cooking classes (Pradana, 2018). In addition, Kuta is a famous beach
in Bali. There are many cafés at this beach for enjoying the evening as well. Nusa Dua beach
is famous for hotels and resorts (Furqan & Winandi, 2018). It is the best place for couples. It
is a heaven for them on honeymoon in Bali.
There are many places in Bali, which attracts tourists to visit all the places with their features
and beauty. Temples are the most popular places in Bali, which provides spiritual feelings. In
addition, Bali is beautiful from many aspects including beaches, temples, culture, and many
others (Pradana, 2018).
Transport development
Transportation is very good for all the processes including famous places. There are many
ways of transportation that can be enhanced. Firstly, taxi services are the best ways of
development in Bali which can be the development in the contemporary transport. In the case
of international tourists, airport transportation is good for travelling in Bali. In addition,
tourist shuttle buses are the best ways to visit the places of Bali which are being developed
and enhanced. Bemo is another way to travel to Bali. In the contemporary transportation in
Bali, there are ferries for travelling over distances through the safety standards. In addition,
Ngurah Rai is a famous international airport in Bali. In addition, technological innovations
have used in transportation services in the contemporary world for the easier travelling of
people (Peterson, 2019).

Contemporary Hotel and Tourism Issue 7
Source: (Touropia, 2019)
Transportation is necessary for travelling. Thus, the government has developed different rules
and regulations for local transports as well as others. Moreover, taxi services are better for
tourist, as a fixed rate will apply for all the travellers which is expected to be the development
made by the government for the benefit of travellers (Putri, 2017).
Accommodation development
There are many good places in Bali to stay including hotels, guest houses, government guest
house. In addition, there are some specific rules and regulations for accommodation. The
hospitality is an important aspect for travelling which is developed by opening of hotels and
restaurants. Moreover, people can stay at any place using proper identification including
passport, license, and many others (Pickel-Chevalier, 2018).
Hotels are very nice in Bali, which has developed under various processes of the government.
In addition, there are some changes in the basic processes for providing accommodation
which are enhanced through the facilitation of the best hospitality services to the tourist.
Hotels have followed all the legal and ethical processes to provide stay travellers. Moreover,
international tourism has increased based on various processes. It makes a huge impact on the
basic services of a destination (Astuti, et al., 2019).
Crisis and risk management
There are some political issues in Bali, which makes a huge impact on the tourism industry.
There are some natural causes for disasters, which cannot ignore including flooding, bad
weather conditions, and many others. The government has developed a proper crisis
management department to manage and avoid any future risk and crisis. In addition,
earthquake, volcano, and tsunami are the most common risk. A potential crisis can be
managed using various processes including crimes and criminality. Sometimes, tourists have
faced all those incidents, which makes a huge impact on the tourist. International tourism has
increased every day because of good facilities and adventures as well (Scutt, 2018).
According to the government, Bali is a good place to visit because of natural places, which
are helpful in health and safety. There are some common diseases in Bali by which locals and
tourist suffered including fever, Malaria, diarrhoea, AIDS, HIV, and more. Moreover,
tourism has affected the personal life of a person from various point of views (Sharpley,
2018).

Contemporary Hotel and Tourism Issue 8
In addition, crisis management is necessary for the tourism industry. However, local and
international firms have focused on sustainable development at tourist places because there
are many critical issues raised in front of locals. Moreover, people can enjoy their travailing
with the healthy climate at the tourist places. Moreover, there are many improvements in the
tourism industry in Bali, as it has provided many benefits to the government (Smith, 2018).
Social media influence
Social media is a good way to provide information in a proper way to tourists. The
government and private firms have provided blogs and websites to visit Bali with full details.
It is the best way to attract tourists to Bali. Moreover, digital marketing makes a huge impact
on travellers in the present era. Blogs are the most popular way to attract tourists
(Narangajavana, et al., 2017). In addition, social sites are helpful in the marketing of tourism.
All the hotels have created their personal blogs and websites to increase the number of
tourists (Volo, 2013).
Moreover, national agencies have provided rule and regulation for managing all the things in
a better way. Bali is famous because of its simplicity and natural places. In addition, the
government has provided security and privacy to tourists, which is the first need for people
(Berger, 2013). Social marketing is popular because of its short-term benefits. It is the best
way to provide information worldwide in less time. In addition, content marketing is
improving the marketing of the tourism industry (Narangajavana, et al., 2017). There are
many places in Indonesia, which can be alternative to Bali. However, there are some issues
and challenges faced by tourists because of transportation and hospitality. Thus, the
government should consider those issues and they must solve those issues as soon as possible
to increase the number of tourists in Bali.
Visitor experience development
Most of the visitors have enjoyed the different places and services in Bali. Moreover, basic
processes can be managed using rules and regulations. (Smith, 2018). Most of the tourist is
happy with Bali because of its cultural and natural processes. The government has improved
the infrastructure as the first potential effort for the visitor experience development and
boosted the connectivity with the people. Also, the government has increased the tourist spots
for the maximum attraction of the visitors.
Secondly, the government has focused on sustainable development, which is a common way
to attract tourist in Bali and also developing it through the avoiding of natural disasters.

Contemporary Hotel and Tourism Issue 9
Moreover, sustainable development is necessary to avoid natural disasters, which makes a
huge impact on the tourism industry (Pickel-Chevalier, 2018). The government has used
proper resources for sustainable development, which is a good way to manage all the
processes. Furthermore, technological innovations have used to improve all the processes.
Moreover, Bali is famous worldwide because of their natural and cultural environment
(Vidal, 2018).
Conclusion
In conclusion, Bali is a good place to visit in the whole world. In addition, the government
has provided better facilities for the traveller, which makes a huge impact on the number of
travellers. Bali is famous because of their culture, natural and adventures. Moreover, it is the
best place for a honeymoon because of private places. Resorts and hotels are available at a
better price as compared to other popular places. Besides, transportation facility is good in
Bali, which has provided better feelings to tourists. Local transportation is also good from a
travel point of view. However, other transportation facilities are developing by the
government for local people as well as tourists. Finally, Bali will be always a good place to
travel because of its natural beauty and attractive places. However, different types of
development make a huge impact on the growth of the tourism industry. Sustainable
development will make all the places more popular in the future.

Contemporary Hotel and Tourism Issue 10
References
Altschuler, W., 2019. Top 7 Reasons To Visit Bali. [Online]
Available at: https://www.forbes.com/sites/wendyaltschuler/2019/10/15/top-7-reasons-to-
visit-bali/#32b8a47d4f9e
[Accessed 6 February 2020].
Antara, M. & Sumarniasih, M. S., 2017. Role of tourism in economy of Bali and Indonesia.
Journal of Tourism and Hospitality Management, 5(2), pp. 34-44.
Arbelo-Pérez, . M., Arbelo, A. & Pérez-Gómez, P., 2017. Impact of quality on estimations of
hotel efficiency. Tourism Management, Volume 61, pp. 200-208.
Astuti, N., Ginaya, G. & Susyarini, N., 2019. Designing Bali tourism model through the
implementation of tri hita karana and sad kertih values. International journal of linguistics,
literature and culture, 5(1), pp. 12-23.
Berger, A. A., 2013. Bali tourism. 1st ed. London: Routledge.
Ernawati, N., Dowling, R. & Sanders, D., 2015. Tourists’ perceptions of community-based
tourism products for sustainable tourism in Bali, Indonesia. In: The Practice of Sustainable
Tourism. s.l.:Routledge, pp. 117-134.
Furqan, A. & Winandi, F., 2018. The Impact of Climate Change on Coastal Tourism
Destination: Case of Kuta Beach, Bali, Indonesia. ASEAN Journal on Hospitality and
Tourism, 16(2), pp. 84-98.
Gurtner, Y., 2016. Returning to paradise: Investigating issues of tourism crisis and disaster
recovery on the island of Bali. Journal of Hospitality and Tourism Management, 28(1), pp.
11-19.
Haan, J. d., 2018. The Indonesian Tourism Industry: A Bright Future and Opportunities for
Australia. Future driections.
Hall, C. M., Scott, D. & Gössling, S., 2013. The primacy of climate change for sustainable
international tourism. Sustainable Development, 21(2), pp. 112-121.
Jovicic, D. Z., 2019. From the traditional understanding of tourism destination to the smart
tourism destination. Current Issues in Tourism, 22(3), pp. 276-282.

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Narangajavana, Y. et al., 2017. The influence of social media in creating expectations. An
empirical study for a tourist destination. Annals of Tourism Research, Volume 65, pp. 60-70.
Peterson, L., 2019. Technology Used in Hospitality & Tourism. [Online]
Available at: https://smallbusiness.chron.com/technology-used-hospitality-tourism-
31033.html
[Accessed 24 October 2019].
Pickel-Chevalier, S., 2018. Tourism in Bali and the challenge of sustainable development.
s.l.:Cambridge Scholars Publishing.
Pradana, G., 2018. Implications of Commodified Parwa Shadow Puppet Performance for
Tourism in Ubud, Bali. Journal of Business on Hospitality and Tourism, 4(1), pp. 70-79.
Putri, E., 2017. 10 Reasons Why You Should Visit Bali. [Online]
Available at: https://theculturetrip.com/asia/indonesia/articles/10-reasons-why-you-should-
visit-bali/
[Accessed 6 February 2020].
Scutt, D., 2018. The rapid growth of international tourism, in one chart. [Online]
Available at: https://www.businessinsider.com.au/international-tourism-growth-untwo-2018-
1
[Accessed 26 April 2019].
Sharpley, . R., 2018. Tourism, tourists and society. 1 ed. London: Routledge.
Smith, J., 2018. Bali's Tourism Is Sucking The Island Dry. [Online]
Available at: https://www.vice.com/en_asia/article/qvexem/balis-tourism-is-sucking-the-
island-dry
[Accessed 8 February 2020].
Touropia, 2019. 10 Best Places to Visit in Bali. [Online]
Available at: https://www.touropia.com/best-places-to-visit-in-bali/
[Accessed 6 February 2020].
Vidal, B., 2018. Tourism and Technology: How Tech is Revolutionizing Travel. [Online]
Available at: https://www.wearemarketing.com/blog/tourism-and-technology-how-tech-is-
revolutionizing-travel.html#
[Accessed 24 October 2019].

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Volo, S., 2013. Conceptualizing experience: A tourist based approach. In Marketing of
tourism experiences, 1(1), pp. 19-34.