Contemporary hotel and tourism issues PDF

Running head: CONTEMPORARY HOTEL AND TOURISM ISSUES
Contemporary hotel and tourism issues
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1CONTEMPORARY HOTEL AND TOURISM ISSUES
Table of Contents
Contemporary hotel and tourism issues.....................................................................................1
Introduction................................................................................................................................3
Body...........................................................................................................................................3
Global Tourism Issue No. 1 Terrorism activities...................................................................3
Global Tourism Issue No. 2 Increase in fixed costs and reduced streams of revenue
generation...............................................................................................................................4
Global Tourism Issue No. 3 Technology and social media....................................................5
Conclusion..................................................................................................................................6
References..................................................................................................................................6

2CONTEMPORARY HOTEL AND TOURISM ISSUES
Introduction
The tourism and hospitality industry is purely based on the satisfaction of clients,
because of which, the dynamic industry is changing due to several external factors. There are
several contemporary issues that have influenced the tourism and hospitality management
tourism from the global perspective including terrorism activities, increase in fixed costs with
reduced revenue streams and technology and social media.
Body
Global Tourism Issue No. 1 Terrorism activities
One of the major contemporary issues is the terrorism activities that have destroyed
the assets of the hospitality and tourism organisations and can even be the subject of harm to
multiple guests who visit the place. According to Baker (2014), security of assets is essential
and in case of terrorism activities, the organisational assets are destroyed, which affects the
business functioning and has even resulted in long term negative impacts too, i.e., not being
able to stand up again and draw clients, furthermore resulting in loss and decline in business.
The popularity and convenience of a particular location is based on various factors and thus
the terrorism can be a major factor that contributes to the issues in selecting a particular
destination properly (Baker 2014). The purchasing decision of a traveller is based on the
perception of safety and security and the terrorism activities can create negative impacts on
the safety perceptions along with desirability and selection of a particular destination where
the tourists want to visit. The terror attacks are considered as an attack to the Government
revenue and also affected the visitor exports. The visitors’ security concerns emerge and the
organisational assets are destroyed too, which have affected the financial condition of the
organisation and hindered the successful growth and development of the tourism and
hospitality industry (Sharpley and Telfer 2014). This also has created issues while attracting