Contemporary Issues Project

Contemporary Issues Project

Contents
INTRODUCTION...........................................................................................................................3
LITERATURE REVIEW................................................................................................................3
Importance of the London Eye as Spot of Tourism Attraction...................................................3
Strength, Weaknesses, Opportunities And Threats For London Eye From Tourism Perspective.
.....................................................................................................................................................4
Ways that can be Used To Improve the Tourism With Help of London Eye.............................4
RESEARCH METHODOLOGY....................................................................................................5
RESULT..........................................................................................................................................6
Importance of the London Eye as Spot of Tourism Attraction...................................................6
Strength, Weaknesses, Opportunities and Threats for London Eye from Tourism Perspective. 7
RECOMMENDATIONS.................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Background
There are various places in a country can be considered as the source of attraction for the
tourists. These spots encourage and attract people to visit the place for different purposes. This
research is based on the analysis of the London Eye as tourism attraction. There are various
strengths and weaknesses a tourism place have that can help the government to attract tourists to
visit the place. London eye is considered as one of most famous tourism attraction in UK and
most of people come to London to visit London eye along with other places of tourism attraction.
Aim
To evaluate the importance of London Eye as spot of Tourism Attraction.
Objectives
 To analyse the importance of the London Eye as spot of tourism attraction.
 To analysis the Strength, weaknesses, opportunities and threats for London Eye from
tourism perspective.
 To analyze different ways that can be used by the organization to improve the tourism
with help of London Eye.
Research Questions
 What is the importance of the London Eye as spot of tourism attraction?
 What are the Strength, weaknesses, opportunities and threats for London Eye from
tourism perspective?
 What are the ways that can be used by the tourism sector to improve the tourism with
help of London Eye?
LITERATURE REVIEW
Importance of the London Eye as Spot of Tourism Attraction
As per the view of Moorhouse, Jung and tom Dieck, (2018)There are different places in
UK are considered as the main attraction of tourism and London Eye is one of these attraction