Understanding Total Quality Management (TQM)

This assignment delves into Total Quality Management (TQM), examining its role in enhancing product and service quality. TQM is presented as an organizational philosophy focused on continuous improvement across processes to meet customer expectations. The provided text offers insights into the key aspects of TQM and its application within various industries.

Contemporary Logistic
Management

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK ..............................................................................................................................................1
Examine the complex process of global logistics in the supply chain...................................1
Principles of Total Quality Management (TQM) to supply chain.........................................5
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Logistic management is the supply chain management which is used to achieve the
customer demand and need by making effective planning, controlling and executing the strong
movement and store more data and information which are related to products and services in
proper manner. The report is based on “Whole Foods” Market which are situated in USA. The
main purpose of this project is to understand the principle of total quality management for
implementing supply chain within an organisation (Oberlin and et. al., 2015). Also the company
will help in identifying the major process of logistic in international market in the supply chain
management.
TASK
Examine the complex process of global logistics in the supply chain
Logistic management is the part of supply chain management which plans, executing and
controlling the effective and efficient flow of storage of different products and services which are
related to relevant information and data between origin point of consumption where they fulfil
customers needs and demands in proper manner. Supply chain management is that process of
management which flow products and services that involve in the movement and store raw
materials, work in progress stock and completed goods that help in consuming effective products
in proper manner. International logistics in Supply chain management process play an essential
role in smooth running of business operations within an organisation. With the help of successful
supply chain, this will support in analyse the required results in effective manner. Supply chain is
the simple process which assist in developing and managing algorithm method. This is the good
and necessary function within an enterprise. Company manager provides different roles and
responsibility for make sure the supply chain whether it is internal and external in nature. This is
also based on cost effective activities. There are various process of logistics management in
global logistics of Whole Food Market which are discussed as under:
Plan- Planning is an important strategic part which manage supply chain management for
identifying best possible solution how to achieved desired goals and objectives of an
organisation. Logistics management managers can also recognise key elements such as size,
components, building place, model of delivery, designing warehouse, information technology
solution and some other (Auprich and et. al., 2011). Supply chain management procedure is
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incomplete if the matrices that includes transportation cost modelling, efficient theory of
warehouse and many other that are not managed.
Source- In this stage, supply chain management, is one which is reliable to the suppliers
for making raw materials because at the time of manufacturing process that can not be
endangerment. While the ambitious situations are occurs for developing business operations so
that logistics manager should make sure about point of supply cycle which are identified for
smooth running of different functions and activities. Some companies are believes that selection
and structure are able to supply goods and services to the customers (Mues and et. al., 2010).
There are certain concrete system which placed for constant development of suppliers that are
totally based on firm efficiency and effective.
Execute- This is the stage where design process are assist in executed so that perceivable
shape is provided to present plan for producing effective products and services which are
prepared for checking, examination, promotion and delivering. This process is quantified so that
maximum efficiency are achieved in better way. Cited firm should be specialised in designing of
cost effective information technology result which help the customers in building strong image
of products and services in the large market place.
Deliver- In this stage, company manager should make task for deliver the goods and
services at the correct quantity at the correct place and right time period by doing job in best
appropriate company. Logistics managers can used various tools and techniques which help in
examining stock administration, warehousing network and payment slip.
Return- This is the last stage which assist in managing supply chain management. This
includes return all goods and services for measuring quality of but still manage inventory within
an organisation. At the time of manufacturing, supply chain employer should deploy their
resources that support them for rapid functioning of technology (Sughrue and et. al., 2011).
Return management should increasing the value of supply chain managers and they make sure
that each desired standard is helpful in increasing achievable efficiency.
Logistics management used various theories and strategies which help in managing
different products and services within an organisation. This will help in finish the goods and
services for equally distribution these items. There are two strategies that includes pull and push
strategies which are described as under:
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Push strategies- A push theory supply chain management is one which help in
determining starting process of the system. In this strategy, organisation should estimated the
supply chain management for future coming situations in long time period. This can gives
permission to them is to make plans and policies for reaching the required needs and provide
them time for store stock which they are accepted.
Pull strategies- The pull strategy is totally related to the inventory management which
help in minimising inventory in hand, focus on delivery process. In such strategies, goods are
enter in the supply chain management at the time when consumer demand for justification.
Whole Food Market are also used these strategies for effectively operate these direct computer
selling of product and does not wait for receiving such goods in proper manner (Ridder and et.
al., 2010). With the help of pull strategies, firm can eliminate the carrying cost which can not
sell. Risk factor is that they does not have enough inventory for achieving the needs and demand
when they can not smooth running of production functions in rapid manner. Pull process of
supply chain management is perform different functions for fulfil demand. This will assist firm
for manufacture large number of goods and serve to their customers. Pull system have major
drawbacks when there are excess in demand from the buyers and organisation does not have any
capability to deal with covering loss opportunity cost. Arrangement and production are totally
depend upon within an enterprise. An organisation have react to supply chain management in
effective manner. So that there are very less amount of stock and changeability. This will reduces
time of lead in the whole procedures or process. The major issue and problems which are occurs
at the time of making production are that this can not eliminating the cost for operating business
in positive manner.
For understanding Total Quality Management, the company need to process some application
related to international logistics that are as under:
Forecasting- This is required for the firm is to estimate all goods and services which are
mainly demanded by customers and it is the duty of company is to fulfil their needs and wants in
effective manner (Ashikhmina and et. al., 2010). Research department help in identifying
potential customers who willing to purchase such quality products that will satisfy their demand
and wants.
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Inventory- For maintaining demand and supply properly, it is the duty of manager is to
keep safe whole inventory and stock within an organisation. Stock are assist in managing and
maintaining whole demand which are required by customers.
Customer service- This is one of the most important department which solving major
issues and problems of customers related to products and services in proper manner. They try to
provide them perfect solution which are effectively used in the firm.
Distribution- It is the duty and responsibility of manager is to distribute each and every
product among customers and can not do discrimination. There are some companies which are
distributes whole goods in equal manner among buyers.
Transport- For delivering products to the desired customers, the transportation is
necessary for keep their goods are safe and secure at the time of travelling (Dyckhoff, Lackes
and Reese, 2013). By using transportation facility, products are reach to their potential customers
in minimum time period.
Strategic planning- Before offering effective products to the customers, it is important
for company manager is to make strong plan which support in analysing external and internal
situation of market place.
Five Force Model:
In an organisation, there are various strategies which are used by manager for making
effective plans and policies in proper manner. Whole Food Market is adopt five force model
which includes threats of entrance, threats of substitutes, competitors, bargaining power of
buyers and bargaining power of suppliers. These are discussed as follows:
Threats of new entrance- This will determines how to enter in specific industry. If an
organisation gain more profit and there are some barriers who enter in the industry and face
different type of competitors in the large market place. When an enterprise deal with various
rivals then they analyse their market share, profit rate is reduces. This is necessary for presenting
firm to developing high rate of barrier at the time of enter in the new market place. The threat of
entrance is high when there is no government regulation, less amount of capital which is required
to enter in the large market place and existing companies does not possess patents, trademarks or
do not establish high class brand for improving goodwill.
Bargaining power of suppliers- The power of bargaining give permission to supplier for
selling higher price or low quality raw material to their customers. This will directly impact the
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firm earnings because it have to give more material. It includes few suppliers but large number
of customers, supplier hold scarce resources and variability in cost of raw material.
Bargaining power of buyer- When buyers have bargaining power which demand for
lower price and higher quality of goods within industry manufacturing when bargaining power is
make strong. Low price refers to the low income for the producer at the time when quality is
high of the different types of goods which generally increasing cost of manufacturing.
Threat of substitutes- When the customers can easily identified substitute various kind of
goods at reasonable price and better quality. If buyers can change one product to another product
or services with the cost effective.
Rivals and competitors- This is major force which assist in determining how to make
profitable and competitive industry, organisation should analyse market share in aggressive
manner and its outcome is shown as low profits (Jacobson, 2013). This will includes exiting
barriers are occurs, development of industry is poky or destructive, competitors are equal in size,
loyalty among customers is low.
Principles of Total Quality Management (TQM) to supply chain
According to …... logistic management help in controlling and managing whole
production process and operate business in effective manner. Whole Food Market are used Total
Quality management within an organisation. It is that process which help in understanding values
and improving products and services quality for their major process and reach the desired
customers for fulfil their expectation. In an organisation, the information floe from top to bottom
and this will an essential role for providing effective quality to the goods and services to the
potential customers.
Total quality management: It is defined as an organisation wide philosophy with its
values that continually improving the quality of particular products and services, processes to
meet the customers expectations. It means that every one who are working within organisation,
play important role in providing quality products and services to customers. So they all are part
of TQM. There are five major principles of Total Quality Management (TQM) which are
discussed as follows:
Develop quality work- In this defines that quality is built into several procedures for
manufacturing product and services as well as continual improvement measures are taken to
ensure the processes work every time. Employees have right to take any decisions for improving
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process and are provided better training and development programs for enhancing their skills.
Food market requires quality of materials or food stuff for the customer's health. It helps in
maintaining the qualities of product for better customer services.
Concentration on customers- In this include the developing products and services that
meet customer's evaluation as well as it involves practicality, conception, suitability by which
customer receive information about product. Whole food market concentrate on customer's life
as well as their health and safety. Every food organisation generally are customer oriented so
total quality of management helps in maintaining consumer relationships by providing effective
products and services (Knez and et. al., 2010). Market use different media sources for customers
services such as social marketing, email, advertisement to create awareness among clients.
Focussing on buyers is an important activity that includes designing products and services in
order to meet needs and wants of customers in effective manner. This process consists gathering
information from clients in order to identify their attributes, convenience and functionality about
product that are delivered by an organisation. Marketing unit is entitled to determine demands,
tastes and preferences of target audiences. They uses several techniques for the purpose of data
collection. Social networking sites, emails, and texting are common examples of methods used
for this scenario. In case, there is less traffic of visitors on these sites, then marketing unit takes
suggestions from the IT department. They can also conduct proper research and development to
adopt changes on immediate manner.
Strategical approaching for improvement- This process are developed and tested to
ensure the products or service's quality. It involves making sure that suppliers offer quality
supplies needed to developing and creating goods. On the other hand, production department
assist in supervising and monitoring customers reviews which determines the rating of sites that
are same as well to the expected consumer rate. It help in making products in possible manner
and adds some more package of travelling by the help of firm inventory. Another principle is
related with strategic approach for improvement. It includes improving qualities of services
through development of processes. This activity is also focussed on getting adequate surety about
quality of supplies offered by suppliers in order to manufacture a product. Purchasing unit is
responsible for monitoring reviews of clients. It is required to determine the ratings of websites
in order to know whether these are similar to past customers. This is very helpful in enabling
possible purchase of additional packages of travel and tourism.
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Improve continuously- This refers to that process which always examine and analyse
way of working which support in determining the actual performance if they are more effective
or efficient in nature that can used for rising and attempting excellency in limited time period. In
this, human resource management is willing to make that employees are eligible for doing this
type of jobs. For having talented and skilled employees within teams or groups, the sites will
smooth running of each functions in positive manner. They manage and control all work in
effective and efficient way (Daneshmand and et. al., 2012). Improvement on continuous basis is
another important aspect which is related with analysing the best ways to perform all the
activities in effective and efficient manner. Human resource department is responsible for
making employees more capable in performing their job roles. Website can be operated in
effective manner by having skilled and qualified personnels in various teams. Such workers will
be able to attend calls to travel desk in adequate way. It is also helpful in fixing immediately all
the interruptions in the process of bookings. This improvement will lead to more effective
channel to provide services to clients. Therefore, it is an better way to achieve total quality
management.
Motivate shared teamwork and esteem- It is necessary for the doing fast working to
maintain whole organisation culture and encourage team members for reaching the desired goals
and objectives in proper manner. This is the duty of manger is hare their vision and mission with
their team members for which they can work according to this. They also try to reach the goals
and targets. They work for establishing and building strong team which assist in achieving
potential aims and targets in proper manner. Team members are work together for making
maximum profitability which support in increasing growth and success.
There are various theories and approaches which help in managing and operating
business management. Six sigma is one of the leading approach and theory which relates to
modern business management. It is that theory which assist in managing quality. This was
developed by American company which is called as Motorola in the year of 1986. in the current
time period, the model is that which help in bring out attribute and use business and business
industry. This will consist of different set of methods for formulating process of quality. In
Whole Food Market, this is highly beneficial for the industry. According to …... procedures
required to focus on various goals and objectives which set by company for increasing
profitability. For this, there are different aims, issues and problems for the defined projects. The
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total quality management use different type of techniques and theories which help employees for
building team or groups in the company. There are various types of theories and models that are
discussed as follows:
Continuous Transformation- Total quality management system support in improving
constant affect to the products quality of the process of business and specific goods.
Customer focus- Internal and external customers are mainly focus on total quality
management. External buyers are those individuals who will place orders for producing goods of
an organisation (Robbins and et. al., 2011). On the other hand, internal customers are those who
works for accepting the business within an organisation.
Team participation- TQM system support in managing and coordinating workers for
improving process and quality of products. This is the duty of manager is to manage and control
entire work of their employees in proper manner.
Data driven- Total quality management use to measure information and data for taking
accurate decisions of the firm and make efforts. There are different methods that includes bar
chart, statistical process and mapping process. It can help in maintaining quality and identifying
weakness such as duplication of work.
Deming's theory is one theory and concept that can provided by total quality
management. This type of philosophies is totally based on 14 steps of management which are
given by popular theorist. Author said that organisation quality provides equal level of
performance which support in managing cost. They are mainly given four points which are
based on regular improvement. These are discussed as follows:
Variation knowledge- This will states the presumption of variation which appear and
develop fluctuations. This can seen that the knowledge will assist in maintaining desired
employees skills and capability which help in focus on earning maximum profits.
System appreciation- According to this, venture need to understand the methods and
tools which might be processed and learn how to do work for entire system.
Knowledge theory- This will provides representation regarding the particular theme or
condition (Logistic management. 2017). This theory can establish for gaining extra skills and
knowledge which are required to perform each function in proper manner.
Psychology knowledge- This will learn about how to behave with human being and other
person. Hence, it has been analysed that there are different types of knowledge which are totally
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linked with an organisation, employees are able to manage the product quality of their work.
Beside this, there are certain components of the theories that are discussed as under:
 Used latest and new concepts
 Eliminate fear among corporation
 Developing stable goals
 Rewards and awards are totally based on pricing strategies
 Necessary for providing training to new employees in proper manner
On the other hand, Crosby' theory is another concept and approach which are given by
Philips Crosby. He analysed that the quality of products and services are provided by different
firms. According to the perception, managerial and technical group need to spend more time for
maintaining funds and capital for attaining growth and success. There are certain major elements
which assist in properly manage whole functions and activities in better manner. The primary
measures is given by Philips Crosby for improving company that are discussed as under:
 Managing and controlling whole quality of teams or groups
 Meeting with entire managerial teams
 Developing the matrix for increasing task quality
 Determine quality costing and addressing the techniques of improvement
CONCLUSION
From the above report it can be analysed that Logistic management is the supply chain
management which is used to achieve the customer demand and need by making effective
planning, controlling and executing the strong movement and store more data and information
which are related to products and services in proper manner. Company manager provides
different roles and responsibility for make sure the supply chain whether it is internal and
external in nature. This is also based on cost effective activities. Supply chain management used
various theories and strategies which help in managing different products and services within an
organisation. TQM is defined as an organisation wide philosophy with its values that continually
improving the quality of particular products and services, processes to meet the customers
expectations.
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REFERENCES
Books and journals
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Sughrue, M. E. and et. al., 2011. Giant intracranial aneurysms: evolution of management in a
contemporary surgical series. Neurosurgery. 69(6). pp.1261-1271.
Ridder, G. J. and et. al., 2010. Descending necrotizing mediastinitis: contemporary trends in
etiology, diagnosis, management, and outcome. Annals of surgery. 251(3). pp.528-534.
Ashikhmina, E. A. and et. al., 2010. Pericardial effusion after cardiac surgery: risk factors,
patient profiles, and contemporary management. The Annals of thoracic surgery. 89(1).
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Dyckhoff, H., Lackes, R. and Reese, J. eds., 2013. Supply chain management and reverse
logistics. Springer Science & Business Media.
Jacobson, T. A., 2013, November. Lipoprotein (a), cardiovascular disease, and contemporary
management. In Mayo Clinic Proceedings (Vol. 88, No. 11, pp. 1294-1311). Elsevier.
Knez, M. and et. al., 2010. Competitiveness by requisitely holistic and innovative logistic
management. PROMET-Traffic&Transportation. 22(3). pp.229-237.
Daneshmand, S. and et. al., 2012. Contemporary management of postchemotherapy testis
cancer. European urology, 62(5). pp.867-876.
Robbins, K. T. and et. al., 2011. Contemporary management of sinonasal cancer. Head & neck.
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Online
Logistic management. 2017. [Online]. Available through: <https://www.ruptela.com/logistics-
management-system/>.
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