Logistic and Supply Chain Management in Aston Martin

Supply Chain Management

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK...............................................................................................................................................3
Logistic and Supply Chain Management in Aston Martin..............................................................3
How Logistic and Supply Chain management is conceived, supported, delivered and
developed in Aston Martin..........................................................................................................3
Customer Service....................................................................................................................5
Transportation.........................................................................................................................5
Warehousing...........................................................................................................................5
Competitive advantage...........................................................................................................6
Supply Chain Management Model and Concepts............................................................................6
The Continuous flow Models......................................................................................................6
The Fast Chain Models...............................................................................................................7
The Efficient Chain Models........................................................................................................7
The Custom Configured Model..................................................................................................7
The agile Model..........................................................................................................................8
The Flexible Model.....................................................................................................................8
Logistic Concept..............................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Supply Chain management is an activity of handling production flow of products and
services from raw material to final product deliver to customers. The main aim of supply chain
management is to reduce waste material by improving its product quality. It includes various
process such as managing goods and services, warehousing, storage of raw materials, and
movement of finished products from manufacturing to consumption (DuHadway, Carnovale and
Hazen, 2019). The supply chain manager's main purpose is to keep the record of logistic and
maintain inventory. Logistic is one of the part of supply chain management, its role is to acquire
the resources, store it and transported to Consumers. The Components of Logistic are Inbound
transportation, Outbound transportation, Warehousing, Order fulfilment and material handling.
This report outlines the framework of logistic and supply chain for increasing competitive
advantage of Company. An analysis is conducted how logistic and supply chain management is
conceived, supported, delivered and developed in Organisation. The project also covers models
of supply chain management and its issues in a Firm. For this report chosen Company is Aston
Martin. It is a British manufacturing organisation that deals in luxury sports car and grand
tourers. Aston Martin was founded by two friends, Lionel Martin and Robert Bamford in 1913.
TASK
Logistic and Supply Chain Management in Aston Martin
How Logistic and Supply Chain management is conceived, supported, delivered and developed
in Aston Martin
Logistic and Supply Chain management is a process of getting goods and services from
raw materials to consumers. It has positive as well as negative impact on Aston Martin it can be
ROI and customer loyalty. For improving the quality of consumer's experience, Company must
make customers happy for gaining their loyalty. The Customers could be happy if Aston Martin
meets their expectation (Gurtu and Johny, 2019). The Logistic and supply chain management
begins with proper planning, manager have identify the elements which they require to conduct
efficient and effective supply chain management process. They create a list in which various
components are drawn such as delivery models, Location & size, IT Solution's selection,
transportation cost modelling, warehouse designing, Warehouse efficiency models etc. Aston
Martin has conceives Logistic and SCM by Sourcing of raw materials.