Contemporary Tourism Issues: Market Potential, Transport Development, Accommodation, Crisis Management, Social Media Influence, Visitor Experience

CONTEMPORARY TOURISM ISSUES 1
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TOPIC: CONTEMPORARY TOURISM ISSUES
DATE: 9-2-2019

CONTEMPORARY TOURISM ISSUES 2
Contents
Introduction.................................................................................................................................................3
Contemporary tourism and accommodation issues....................................................................................3
Tourism market potential........................................................................................................................3
Transport development...........................................................................................................................4
Accommodation development................................................................................................................5
Crisis and risk management.....................................................................................................................6
Social media influence.............................................................................................................................7
Visitor experience development..............................................................................................................8
Conclusion...................................................................................................................................................9
References.................................................................................................................................................11

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Introduction
Tourism has a wide role in economic development. There are a majority of tourists who have
explored the country with the influence of social media strategy. Visit Britain is the social media
website that engages several attractions and places to be visited in Great Britain. The UK is the
major destination that is selected in the report. The overall report comprises of several factors
and issues that affect the economic development of the country. The contemporary issues and the
accommodation issues are discussed in the report. The detail regarding tourism market potential,
accommodation issues, transport development consequences, crisis and risk management issues,
visitor experience development sectors and social media influence over destination development
strategy are described. These factors directly or indirectly have an influence over development
thereby it affects the development of the tourism sector and economic development. Attracting
and retaining visitors is the main purpose of a tourism manager. Thereby strategies that involve
attracting visitors are focused on keeping in view the tourist attraction places and sectors. The
report examines the contemporary issues and hotel management sector that are relevant in
destination management (Park 2014).
Contemporary tourism and accommodation issues
Contemporary tourism and accommodation issues are examines in detail with a specific focus on
tourism market potential that has a market segment, transport development issues for a
destination, accommodation development issues, crisis and risk management strategies and risk
mitigation, social media influence for development purpose and visitor experience development
sectors to be focused by marketing manager.

CONTEMPORARY TOURISM ISSUES 4
Tourism market potential
An emerging tourist market segment is to be focused in the UK is discussed while analyzing
current trends in the UK economy. The domestic market is a potential market that can be largely
observed with a flow of tourism each year. Tourism is an important aspect in the UK as there is a
number of visitors who are traveling in the UK with important parameters of including trends of
tourism and destination approach (Monterrubio 2017). Focusing on the emerging tourist market
segment, the UK has encountered a domestic market with travelers age of 25 to 35 years old
(Ritchie, Chien & Sharifpour 2017). The tourist market in the UK has signified that there are
several destinations in the United Kingdom that are attractive and must visit the source for
travelers. These days due to video blog activity and spending leisure time, travelers have focused
on capturing the UK market as the most emphasizing market with a domestic flow that caters the
market. There is a strong growth in the international market even that engages the travelers
outside the UK to visit Britain and London and spend the holidays due to convenience benefits
and capturing a new market. Domestic expenditure has currently raised spending compared to
international expenditure. Global data has expected a trend that focuses on international spending
to be lower than domestic spending. The tourism market potential trends are analyzed with an
effective market strategy. There are socio-economic development factors that have increased the
price and provides amenities to visitors that fuel the growth of package deals for travelers. The
UK is a mature market that seeks to acquire domestic as well as international market. The
tourism strategies have increased the age group of 25 to 35 years old to explore the UK and
enhance business trends. There are omnichannel strategies that provide value to the current deals
that youth are attracted towards.