Corporate Social Responsibility in Business Organisation

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Added on 2020-02-05

Corporate Social Responsibility in Business Organisation

Added on 2020-02-05

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TABLE OF CONTENTINTRODUCTION...........................................................................................................................1Discuss the main themes of Corporate Social Responsibility (CSR)..............................................2What is corporate social responsibility (CSR), and how does it compare to the concepts ofbusiness ethics and sustainability?.........................................................................................2What is the current status of CSR in the UK, and how does it compare to other countries?.6How does CSR fit into models of a business and its relationships with its stakeholders?.....8The main advantages and disadvantages of CSR for companies and for the general public.8The effects of CSR on a company’s marketing strategies, reputation and overall publicperceptions..............................................................................................................................9The implications of CSR on company performance, and how CSR fits into considerations ofprofitability...........................................................................................................................10What are the driving forces for companies to take more CSR?...........................................12What are the hindrances for companies to take more CSR?................................................13CONCLUSION..............................................................................................................................15REFERENCES..............................................................................................................................17ILLUSTRATION INDEXIllustration 1: Constituents of CSR..................................................................................................3Illustration 2: Type of CSR activities..............................................................................................4Illustration 3: Comparison of CSR with the concept of business ethics and sustainability.............5Illustration 4: Key drivers of CSR in China.....................................................................................7

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INTRODUCTIONCorporate social responsibility (CSR) is evident to bestow a professional outlook totoday's business organisations. It is where they are hereby apparent to involve into such effectivepractices practices that reflects a prompt initiative towards benefiting the entire society. The CSRactivities conducted by the business's are required to encompass a wider set of tactics. This oftenincludes investing a fundamental portion of the company's funds to proceed into charity as a wayof implementing more greener functions in business. These CSR activities are broadly dividedinto distinct categories of social accountability. Wherein, these practises can be enforced in fourcoherent ways that are known as environmental efforts, philanthropy, ethical labour practices andvolunteering.It is however on discoursing upon a foremost existence of environmental efforts with aprinciple focus of CSR is on theenvironment. This is for instance to protect the surrounding byusing certain eco-friendly measures as a way of defending the environment in an effective way.This in turn is evident to create a positive impact on the carried perception of the clients andusers affiliated with the organisations by together enhancing their brand image in the convergentmarketplace. It is where most of the businesses irrespective of their factual size have an amplecarbon footmark. It is where any undertaken step for reducing these carbon footmarks are wellreasoned to play a considerable role for both the organisation and the society as well.

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Another tact of CSR in the field of philanthropy is where the businesses are proven topractice such social responsibilities that postulates them to make donations and charities inpertinent places where they are together having several other resources as a way of makingcharities, etc.Ethical labour practices is yet another tact of CSR where the companies are herebyrequired to treat their employees in a fair and ethical manner as a way of demonstrating theirCSR. It is with a special context of those businesses who are actively operating in theinternational markets and are thus required to follow distinct labour laws that largely differs fromtheir domestic market. Volunteering being another foremost constituent of CSR postulate theventures to attend certain volunteer events as a way of depicting their sincerity towardsbenefiting the society. It is by participating into considerable activities without demandingsomething in return is referred to be the best way in which the organisations can explicit theirconcerns towards the issues prevailing in the society. The below report has discussed about asimilar composition of CSR by referring to its distinctly framed themes. Discuss the main themes of Corporate Social Responsibility (CSR)What is corporate social responsibility (CSR), and how does it compare to the concepts ofbusiness ethics and sustainability?The Corporate social responsibility is a form of a business model incorporated withcorporate self regulation. It is concerned with the business methodology which benefits thesociety. Corporate social responsibility is also popularly known as corporate citizenship,corporate conscience or responsible business. Policies of CSR follows the mechanism of selfregulation. Self regulation mechanism is the one in which a business observes and guaranteesthat it will abide by the laws, ethics and national as well as international guidelines andregulations (Crane and Matten, 2016). It gained popularity in the 1960's and even todayarbitrarily used by many businessmen for shrouding many legal responsibilities and moralities.It mainly focuses on stakeholders to include economic aid and volunteering. The definition ofcorporate social responsibility as given by Business Dictionary is as follows- “A company’ssense of responsibility towards the community and environment (both ecological and social) inwhich it operates. Companies express this citizenship through their waste and pollution reductionprocesses, by contributing educational and social programs and by earning adequate returns onthe employed resources.” Categories of corporate social responsibility are-

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