Corporate Strategy 2022 Report

Corporate Strategy
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
1) Recent news on corona virus and effect on business and strategy..........................................3
2) Different principles and theories in relation to news event.....................................................5
3) Suggestions and Recommendation..........................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
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INTRODUCTION
Corporate strategy is defined as overall plan of company in order to select and develop
specified markets for competing with improvement of different units and divisions of business
(Adamides, 2015). This is also regarded as way in which organisation strives for creating value,
developing unique selling proposition and capturing high market shares. It is very important for
business to make different types of strategy so that goal and objectives are attained in an
effective manner. This report is prepared to know about current events published in different
media business news. The event selected is corona virus and its effect on strategy and company.
It also covers about way of organisation responding towards such situation in both long and short
term. Principles and theory applied to illustrate new items or event taken place at market by
using economies of scale, merger, PESTLE analysis and others. It also cover recommendation
provided to manager as well as CEO of companies for improvement.
MAIN BODY
1) Recent news on corona virus and effect on business and strategy
The new event selected for this assignment is Corona Virus. According to World Health
Organisation, it is defined as infectious disease that is caused through newly discovered virus
called corona. This is also called COVID-19 in which people are infected will experience by
respiratory illness and recovering without any special treatment (Coronavirus, 2020). It will
develop more in older people, medical underlying problems such as diabetes, cancer,
cardiovascular disease, chronic respiratory disease. Main way to prevent as well as slow down
transmission is informing about disease, cause and ways it is spreading at marketplace. It can be
protected through washing hands on frequent basis through using of alcohol and avoid touching
nose, face, eyes. COVID-19 virus spread by droplets of saliva coming from nose whenever
infected person sneezes as well as coughs. Therefore, it is essential to use elbow while coughing
or sneezing. In current time, there is no any particular medicine or vaccines for treating
respective disease. Though many ongoing clinical trials are evaluating treatment. Such virus is
coming from animals and capability to transfer from them to human beings.
According to article published by worldometer, there are many cases of Corona Virus
taken place till now and impact health of people. As per published data, total cases are 5,687,
new cases confirmed are more than 137, total number of deaths are 34, new death reached to
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