Creative & Ethical Leadership

CREATIVE AND ETHICAL
LEADERSHIP

TABLE OF CONTENT
• INTRODUCTION
• RESEARCH METHODS FOR 360 DEGREE:
• Questionnaire
• Data collections and sources
• Data analysis
• . Results
• Conclusions
• References /sources used

INTRODUCTION
• Leadership is the important element of organisation as it helps in achievement of
target and goals. It is identified in organisations that the success and growth of their
business is depends on effective and leadership style. In this presentation, it shows
the 360 degree approach that helps in analysis of whole customer journey. 360
degree approach is helpful in performance appraisal of employees in organisation.

RESEARCH METHODS FOR 360 DEGREE
• For 360 degree performance appraisal, mixed research methodology is used. That means it
include both method that are qualitative and quantitative. It is important to find out so that
researcher take an action accordingly. In quantitative approach, researcher use questionnaire
for taking information from their decide sample.

RESEARCH APPROACH:
It is also analysed that this research paper is using deductive approach because it main
focuses on quantitative approach. They use deductive approach so that their main
objective can be met.
Data Collection: Data collection has two types of method from which researcher
can take information from their population. Two types are primary and secondary
sources. Primary is more difficult method of data collection as compared to secondary
resources. Primary source requires high amount of investment whereas secondary source
is less expansive. Both plays a different role in achievement of desired result. Secondary
sources includes published books and journals. It is analysed that this investigation use
primary sources in which they take information from their sample size.

RESEARCH APPROACHES
• Sampling:
It is the population size that decided for attempting this investigation. Researcher deicide the
size of population for example, they take information from a group of 25 person. For this
investigation researcher take 15 as a sample size.
• Research ethics:
It is analyse that ethics are the code of conducts that should be take in consideration while
performing research. Research ethics are necessary for conducting research, They should be
ensure that researcher should not leak any data or information of their sample size. Because if
they did that then it become against with ethics of research. It is also ensure that they will not
hurt sentiments of a single person.

LITERATURE REVIEW
• According to Jean and Singh, 2020 leadership activity is
performed by leaders of the company in which they
convert individual goals into common goals of
organisation. Leaders use their skills and knowledge for
handling problems or difficulties in organisation. They has
main focus on integrity of employees so that their all
employees work with honesty and give their whole efforts.
Leaders should use creative style of leadership in
organisation but their main focus should be on ethics.
Ethics are the code of conduct that decide boundary of
industry or organisation to achieve their desired results.

ACTION PLAN:
S.
No.
Learning Target Current
Proficiency
Target
Proficiency
Opportunities for
Development
Criteria of
Judgement
Time Duration
1 Creativity 6 9 In order to increase creative
skills, I will focus on new
developments that arise in
day to day scenario (Day-
Calder, 2017). Creativity is
important for leaders so that
they can use different
methods it achieve their
targets. So that's why it is
important for me that I need
to develop creative skills. For
that I have to perform more
and more brainstorming so
that I develop creativity.
Online
assessment
mentors and
portals.
45 days

2 Leadership skills 6 10 In order to build leadership
skills, I have to participate
more and more in teams
which helps in improving
problem solving skills
(Dieppe, 2018). I have to take
some responsibility so that I
can accountable for that duty.
Personnel or
Senior staff and
concerned
managers.
40 days
3 Team work skills 6 10 Team work skills are
necessary to develop that
helps in accomplishing
targets and goals. For that
skill, I have to involve in
teams and give my opinion
so that I will build team work
skills.
Staff members as
well as
colleagues.
55 days

4 Communication
skills
7 10 It is very important for me
to develop communication
skills because it helps me to
communicate effectively
with team members and
resolved problems. To
interact with more and
more people for developing
communication skills
(Hildebrand, 2018).
Department
representatives,
Peers, line
managers, etc.
65 days

MY JOB ROLE
• My experience as site supervisor was brilliant and it helped me to learn so many tactics in relation
which how to manage people at work and hope to get the work done effectively as well as
efficiently. Working at this position also facilitated in raising my degree of productivity. I have also
worked as sweeper driver and was employed by the street department so as to make sure that
proper cleanliness and hygiene is maintained at the streets in order to reduce and furthermore
eliminate the chances of blockage or accidents. I was responsible for driving a street cleaning
vehicle which in turn assisted in removing unnecessary trash from the streets. I was expected to
report containment sections of the city and to ensure that they are clean and non contaminated. .

ANALYSIS
• I have evaluated that I have enough strength for completing my job role and responsibilities
properly. For me, it is concluded that service and hospitality management requires
individuals who are creative and have strong leadership qualities. By using the 360 degree
appraisal, I am able to get feedback from my colleagues about my work. There are times
when my employees motivated and encouraged for my work.

THEORIES
• Different factors like performance appraisal management is required by the
company to analyse the performance of employees. It is beneficial for
determining development needs or requirements of individual. Abilities of
employees to complete the project work is analysed when there is proper
checking of abilities and skills that employee have.

360 DEGREE APPRAISAL
• The 360 degrees Performance Appraisal method was first used in the 1940s.
Analogous to the multiple points on a compass, the 360 method provides
each employee the opportunity to receive performance feedback from his or
her supervisor, peers, staff members, co-workers and customers.
• 360-degree feedback or multi-source feedback is an appraisal or performance
assessment tool that incorporates feedback from all who observe and are
affected by the performance of a candidate.

BENEFITS
• Opinions gathered from lots of staff are persuasive.
• Colleagues can also make assessment
• People who undervalue themselves are often motivated by feedback from
others.
• If more staff takes part in the process of performance appraisal, the
organizational culture of the company will become more honest.

QUESTIONS:
• Question 1: How well does you motivate employees?
• Question 2: How well are you going to deal with organisational problems?
• Question 3: How well can you act as an ethical leader?
• Question 4 How well can you act as a creative leader?
• Question 5: How well can you satisfy customers?
• Question 6: How well can you perform her tasks?
• Question 7: How well can you support her colleagues/peers?
• Question 8: How well can you use organisational resources?
• Question 9: Is the working culture satisfactory?
• Question 10: How an individual is affected in workplace due to leadership?
• Question 11: are you able to complete all the tasks and activities in specified time?
• Question 12: Do you think, positive work culture is essential for the survival in company?

RESULTS OF MY PSYCHOMETRIC TEST

QUESTIONNAIRE
Evaluation Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers ✓
Question 1: How well does you motivate employees?
Interpretation – It is concluded that my ability for motivating
employees is not good enough. I have to focus upon this in
order to manage the teams.
Managers have evaluated me on the basis of performance in
achieving assigned targets. Supervisors and colleagues
evaluated me on the basis of my behaviour with them.
Customers analysed my experience and assessed me upon the
service that they are getting.
Mangers
Supervisor
Self-evaluation ✓
PeerStaff
Suppliers ✓
Customers ✓
0
0.5
1
Chart Title
Average Bad

QUESTIONNAIRE
Question 2: How well are you going to deal with
organisational problems?
Interpretation – I have concluded that my problem solving
skills are not efficient and these have affected me negatively
while making organisational decisions. There are several
managers whom I work with. They have assessed my work and
evaluated me. My colleagues and Supervisors judged me on the
basis of their treatment given by me. Customers who are
directly linked with my service have given me points on the
Evaluation Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers ✓
Average ✓ ✓
Bad ✓ ✓
0
5
10
Customers

QUESTIONNAIRE
Question 3: How well can you act as an ethical leader?
Interpretation – According to this graph, it is concluded I have
good leadership skills. I can manage teams effectively and
provide good services to customers. The manager has guided
me through are several managers whom I work with. They have
assessed my work and evaluated me. My colleagues and
Supervisors judged me on the basis of their treatment given by
me. Customers who are directly linked with my service have
given me points on the service factor.
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer
✓
Staff ✓
Suppliers ✓
Customers ✓
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓Staff ✓
Suppliers ✓
Customers ✓
0
5
10
Bad

QUESTIONNAIRE
Question 4 How well can you act as a creative leader?
Interpretation – From the above graph, it is analysed that I
have good creative abilities that help me to provide good
services. My managers and supervisors think that I need
motivation for completing my project work. It is concluded that
colleagues and my friends have assessed me on the basis of
above test and given me marks accordingly.
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer
✓
Staff ✓
Suppliers ✓
Customers ✓
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓Staff ✓
Suppliers ✓
Customers ✓
0
5
10
Bad

QUESTIONNAIRE
Question 5: How well can you satisfy customers?
Interpretation – According to this graph, it is concluded that I
am able to satisfy customers and provide them effective
services. I must improve my skills in order to be more strong
while making decsiions.
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer
✓
Staff ✓
Suppliers ✓
Customers
Average ✓ ✓
Bad ✓ ✓
0
0.5
1
Chart Title
Suppliers Customers ✓

QUESTIONNAIRE
Question 6: How well can you perform your tasks?
Interpretation – It is concluded that my skills for performing
different tasks and projects is good and I can attain goals in
effective manner.
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers
✓
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓Staff ✓
Suppliers ✓
Customers ✓
0
5
10
Chart Title
Average Bad

QUESTIONNAIRE
Question 7: How well can you support her colleagues/peers?
Interpretation – According to the above mention graph it is
determined that I am good at supporting my colleagues or peers.
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Mangers ✓
Supervisor
Self-evaluation ✓
PeerStaff ✓
Suppliers
Customers ✓
0
0.5
1
Chart Title
Average Bad

QUESTIONNAIRE
Question 8: How well can you use organisational resources?
Interpretation – It has been determined that I am average at
using organisational resources in significant and effective
manner.
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers
Mangers ✓
Supervisor
Self-evaluation
PeerStaff ✓
Suppliers ✓
Customers ✓
0
0.5
1
Chart Title
Average Bad

THIS IS INTERPRETED THAT I AM NOT ABLE
TO MANAGE THE NEED OF POSITIVE
WORK CULTURE.
• Question 9: Is the working culture satisfactory?
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers
✓
Mangers ✓
Supervisor
Self-evaluation
PeerStaff ✓
Suppliers ✓
Customers ✓
0
0.5
1
Chart Title
Average Bad

INTERPRETATION – I AM AVERAGE AT UNDERSTANDING
EFFECTIVE LEADERSHIP.
• Question 10: How an individual is affected in workplace due to
leadership?
Evaluation Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers ✓
Mangers
Supervisor
Self-evaluation ✓
PeerStaff
Suppliers ✓
Customers ✓
0
0.5
1
Chart Title
Average Bad

INTERPRETATION – THIS IS CONCLUDED THAT I AM
GOOD AT HANDLING MY WORK AND ACHIEVING
SUCCESS.
• Question 11: are you able to complete all the tasks and
activities in specified time?
Evaluation Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓
Staff ✓
Suppliers ✓
Customers ✓
Average ✓ ✓
Bad ✓ ✓
0
5
10
Customers

INTERPRETATION I THINK WORK CULTURE AFFECTS MY SURVIVAL
AND TENURE IN THE COMPANY.
• Question 12: Do you think, positive work culture is essential
for the survival in company?
Evaluatio
n
Good Average Bad
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer
✓
Staff ✓
Suppliers ✓
Customers ✓
Mangers ✓
Supervisor ✓
Self-evaluation ✓
Peer ✓Staff ✓
Suppliers ✓
Customers ✓
0
5
10
Bad

CONCLUSION
• It is concluded from the above discussion that 360 degree
approach is very effective in performance appraisal. Because
it helps in encouraging employees towards organisational
goals and objectives. For this reason, research is conducted
to calculate the effect of 360 degree on employees'
behaviour. It covers literature review and research
methodology to accomplish the task.

•Thank You