Creativity, Innovation and Design thinking activities within organizations

This research paper explores the role of individual workers in driving creativity, innovation, and design thinking activities within organizations. It discusses how employees contribute to the success of these processes and presents case studies of companies like Samsung, Google, DHL, and Coca-Cola that rely on the work of individual workers for thriving creativity, innovation, and design thinking.

Creativity, Innovation and Design thinking activities within organizations 1
CREATIVITY, INNOVATION AND DESIGN THINKING ACTIVITIES WITHIN
ORGANIZATIONS
Name:
Institution:
Course:
Tutor:
Date:

Creativity, Innovation and Design thinking activities within organizations 2
Introduction
The aim of conducting this survey is to critically assess and set forth arguments on
whether thriving creativity, innovation along with design thinking actions are dependants on the
work of individual workers. The statement is true as most operations of organizations rely
greatly on job of individual workers. In the present globe, innovation, creativity, alongside plan
thinking activities provide organizations with major chances and advantages (Askari 2014).
Some of the theories that will be used in the analysis of this topic will be based on marketing and
advertisement theories. Samsung, Google, DHL and Coca-Cola Companies among other
corporations are some of the companies that are used in illustrating different ways in which
thriving creativity, improvement, and plan thinking operations within organizations are reliant on
the duty of individual workers only. The first section of this research paper will support how
thriving inspiration within corporations is reliant on the duty of individual workers only. The
next section will provide the stand that supports the idea that innovation within corporations is
reliant on the operation of individual employees only. The subsequent section will focus on the
examination that states that the plan thinking operations within corporations are reliant on the
operation of individual workers only. This research work will conclude by offering a summary of
ideas that will have been presented in the essay. The major primary of this research paper is to
present the manner in which I agree with the statement that “thriving creativity, innovation along
with design thinking actions are just dependants on the work of individual workers only.”
Successful inspiration within organizations is reliant on the work of employees only
Creativity refers to the phenomenon whereby something advance, as well as somehow
valuable, is formed. The formed item might be intangible such as an idea, scientific hypothesis, a

Creativity, Innovation and Design thinking activities within organizations 3
joke or musical compositions (Guo, Gonzales, and Dilley 2016). Besides, the created item
through creativity may be a physical object that comprises of invention, painting, or literary
work. Improvement is about in quest of a method to blue-sky belief. Hence, it requires workers
to use various possessions to accomplish the desires of innovative management within
corporation. Creativity through the help of workers can enhance the capability of corporations to
keep their spirited advantages and remain in front of their contestants. For imaginative
corporations, dreams together with imminent of their workers are significance. Most imaginative
survey focuses just on personal features of creativity. Therefore, successful inventiveness within
corporations is reliant on the duty of individual workers only. For organization to be creative,
they require their workers to actively be involved in their operations and attempt to produce
novel together with appropriate products, approaches, and processes (Keenan and Henriksen
2017). For instance, company such as Samsung concentrates on involving employees in the
creation of various products that suit customers in various markets. The management of Samsung
Company had seen the need for involving workers in its operations because the successful
creativity in its operations depends on the work of those employees. In most instances,
successful creativity depends on employees only because employee driven techniques are
essential in collective activity (Sözbilir 2018). It is clear that creativity in the organization does
not occur automatically, but the process needs to e maintained and supported by individual
workers within an organization.
Innovation within corporations is reliant on the duty of individual workers only
Innovation refers to the course of interpreting the development or scheme into the
products or service that develops worth or for which clients need to compensate. Therefore, in

Creativity, Innovation and Design thinking activities within organizations 4
operations of an organization, innovation remains to be the idea of coming up with new
techniques and ideas of conducting various operations. As recorded by Liedtka, Salzman, and
Azer (2017), employees only are the only factors that are useful in the creation of innovation
within the organization. Innovation remains to be essential for the growth of any organization.
Hence employees have the responsibility of knowing precisely what builds the innovative
association as well as how it adds values to the development of the organization. Employees
have the capability to have a say to the inspired procedure of the corporation making the element
of innovation to be dependent on the work of individual workers only (Dunne 2018). For
instance, in Google Company, employees focus on innovating various ways that are essential in
reducing cases of competition within markets. Innovation by the help of workers has helped
Google company to understand the needs of different consumers as a way of improving their
operations to suit the needs of different customers. The focus on innovation by employees has
led to the development of employee development systems in different organizations such as
DHL Company that deal with the delivery of mails around the global society. The idea has
helped the company in delivering results-oriented training programs that help in increasing the
rate of production, effectiveness, and performance around different markets (Findsen 2015). In
most cases, innovation is complex, and it is the emergent phenomena that pan out over duration,
and that need skilful individual employees to maximize the benefits of new as well as enhanced
ways of operations. Innovation in electronic companies such as Samsung does not just happen in
the early stages of innovation processes. As recorded by Kummitha (2019), individual workers
remain to be a useful element in the process as they suggest a recursive process of idea
implementation and generation. Besides, in companies like Google, innovation mainly represents

Creativity, Innovation and Design thinking activities within organizations 5
inter-individual social processes in the workplace making individual workers to be a useful
element that innovation relies on within an organization.
Design thinking actions within corporations are reliant on the function of individual
workers only
Design thinking in various operations of organizations refers to the ideology together
with a process that concern with ideas of solving complex issues in the highly user-centric
manner. The ideas of design thinking are based heavily on the process as well as techniques that
designer use, although it has developed from the range of different fields that consists of
engineering, business operations, and architecture. Design thinking can in most instances be used
to any field, as it does not necessarily have to be designed in a specific manner (Carlgren, Rauth,
and Elmquist 2016). Design thinking within the organization depends on the work of individual’s
workers because workers are responsive for designing the best way to lead operations of
organizations. An individual worker is responsible for exploring, creating, and innovate the best
approach to designing daily operations of an organization (Docherty 2017). Individual worker
has the responsibility of changing various operations from the present situation into the preferred
one. Operations of an individual help in reducing the risks in designing activities of operations
by engaging with different operational factors that are seeking out the advance solutions that
solve the need, challenge, or operational challenge. According to Carlgren, Elmquist, and Rauth
(2016), design thinking activities are fully depending on different work of an individual worker
within an organization. Individual employees have the responsibilities of describing the value of
design thinking before they state what contexts it is particularly useful in operations. For
instance, a company like Coca-Cola Corporation that deals with the manufacturing and

Creativity, Innovation and Design thinking activities within organizations 6
distribution of soft drinks use its workers to design how they can increase its operations in new
markets. Therefore, the need to have a successful design thinking activities within Coke
Company must rely fully on workers that have the mandate to meet the mission and values of the
company in every marketplace. Moreover, design thinking activities in every operation depend
on individual workers because operations of design are user-centric. In most instances it
concentrates on human first and foremost, seeking to understand the needs of people before
coming up with effective solutions (Merkel and Hilbert 2017). The solutions are vital in meeting
the needs of individuals by involving individual workers.
Conclusion
From the above arguments, it is evident that thriving creativity, innovation along with
design thinking actions are dependants on the work of individual workers only. Most operations
within the company rely on individual employees because workers have the mandate of
improving the operations of the organization in various ways. It is clear in this research paper
that ideas of creativity through the help of workers can enhance the capability of corporations to
keep their spirited advantages and remain in front of their contestants. For creativity in
corporations, dreams together with imminent of workers are significance in improving the
manner in which they operate. Employees have the responsibility of knowing precisely what
builds the innovative association as well as how it adds values to the development of the
organization. Employees have the capability to have a say to the inspired procedure of the
corporation making the element of innovation to be dependent on the work of individual workers
only. Furthermore, from the above representation, it is reported that individual workers are
responsible for exploring, creating, and innovating the best approach of designing daily

Creativity, Innovation and Design thinking activities within organizations 7
operations of an organization. Individual worker has the responsibility of changing various
operations from the present situation into the preferred one. Operations of individual workers
help in reducing the risks in designing activities of operations by working with to improve
different operational factors, such factors are always responsible in seeking out the advance
solutions that solve the need, challenge, or operational challenge in an organization.

Creativity, Innovation and Design thinking activities within organizations 8
List of References
Askari, L. (2014). Thinking Managers can Enhance Their Performance through Psychological
and Spiritual Dynamic Attitudes within Learning Organizations. International Journal of
Information and Education Technology, 4(3), pp.274-280.
Carlgren, L., Elmquist, M. and Rauth, I. (2016). The Challenges of Using Design Thinking in
Industry - Experiences from Five Large Firms. Creativity and Innovation Management, 25(3),
pp.344-362.
Carlgren, L., Rauth, I. and Elmquist, M. (2016). Framing Design Thinking: The Concept in Idea
and Enactment. Creativity and Innovation Management, 25(1), pp.38-57.
Docherty, C. (2017). Perspectives on Design Thinking for Social Innovation. The Design
Journal, 20(6), pp.719-724.
Dunne, D. (2018). Implementing design thinking in organizations: an exploratory study. Journal
of Organization Design, 7(1).
Findsen, B. (2015). Older Workers’ Learning Within Organizations: Issues and Challenges.
Educational Gerontology, 41(8), pp.582-589.
Guo, J., Gonzales, R. and Dilley, A. (2016). Creativity and Leadership in Organizations: A
Literature Review. Creativity. Theories – Research - Applications, 3(1), pp.127-151.

Creativity, Innovation and Design thinking activities within organizations 9
Keenan, S. and Henriksen, D. (2017). Organizational Contexts and Team Creativity: an
Interview with Dr. Roni Reiter-Palmon on Innovation within Organizations. TechTrends, 61(4),
pp.316-321.
Kummitha, R. (2019). Design thinking in social organizations: Understanding the role of user
engagement. Creativity and Innovation Management, 28(1), pp.101-112.
Liedtka, J., Salzman, R. and Azer, D. (2017). Democratizing Innovation in Organizations:
Teaching Design Thinking to Non-Designers. Design Management Review, 28(3), pp.49-55.
Merkel, S. and Hilbert, J. (2017). Work Conditions And Work Design Within The Health And
Caring Sector: The Case Of Older Workers. Innovation in Aging, 1(suppl_1), pp.125-125.
Sözbilir, F. (2018). The interaction between social capital, creativity and efficiency in
organizations. Thinking Skills and Creativity, 27, pp.92-100.