Cross-Cultural Management: Effective Communication Strategies

Running head: CROSS-CULTURAL MANAGEMENT
CROSS-CULTURAL MANAGEMENT
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1CROSS-CULTURAL MANAGEMENT
Part 1: Effective communication with participants
In this present era of rapid economic changes and internationalization of business,
efficient cross-cultural communication by the managers has become more challenging. They
need to take care of the behavior of the cross-border personalities, their beliefs, values and style
of execution as different country has different culture (Konstantinides et al., 2014). Based on this
cultural impact on the business style of people, the managers need to change their
communication methods as one style will not be accepted by all the cultures. In this case, Mexico
and China are located in different parts of the world ad have two completely different culture.
However, both these two countries have high context culture but the manager who will
communicate the message to the team representatives, has a low context background as he is
from the USA.
Mexico having high context culture, places an emphasis on the method of conveying the
message. Their behavior is governed by the individual interpretation and they share many covert
and implicit messages using metaphors. Therefore, the manager needs to read between the lines
and understand the non-verbal communication of the Mexican team of representative. In order to
convey messages effectively, the manager from low context cultural background, engage himself
with the process of building personal relationship. This affects the importance of social etiquette
as well as formality in the official situations (Jopp et al., 2014). The US manager therefore,
maintain hierarchy and expect slow paced negotiation process. The Mexican his context culture
put more emphasis on the personal understanding more binding than the contracts. Therefore, US
manager need to use both verbal and nonverbal communication with the Mexican team as they
have much inward and reserved reactions.