Cruise Industry

Cruise Industry
Stakeh
older
Brand Price
Revenu
es
Size of
market
Number
of crew
Fleet size Quality
standards
Customer
review
Image
Carnival Carniv
al
cruise
line,
Costa
AIDA
cruise-
industr
y P& O
cruise
Ibero
cruise
It
offers
lowest
fare
service
s to
passen
gers
It
generat
es
revenu
es from
onboar
d and
other
activiti
es, tour
and
throug
h
passen
ger
tickets.
In the
year
2016
total
revenu
e of the
compa
ny was
16.389
billion.
It has
the
largest
market
share.
47%
market
is
covere
d by
Carniv
al
corpora
tion
It has 24
number
of cruise
ships
It operates
fleet of 101
ships.
It has oldest
ships;
carnival
fantasy
Smallest
ships:
Fantasy
class
Largest
ship:
carnival
vista
It pays
more
attention
on
traditional
things,
there is
few
innovation
ideas.
Customers are
satisfied with
the brand.
It has b
image
develo
reputat
market
Carnival cruise line is considered as the largest cruise line in cruise industry.
Royal Caribbean international is also known as “of the seas”. Norwegian
cruise line holding Ltd (NCLH) has strong operational performance and has
covered huge market.
References
WHO WE ARE, 2017. [Online].
Available through
https://www.carnival.com/about-
carnival/about-us.aspx
(DP World secures all UK port calls
for THE Alliance, 2017).
(Arrivals & Departures in the Port of
NEWHAVEN, 2017)
London and England are two main cruise areas where cruise industry work
tremendously. DP world London Gateway is the famous port which is
known as state of art deep sea port. It offers logistic parks, it has fats
supply chain solution but it has unmatched connectivity to market. It
brings the biggest ships back to London and it is closure to the Western
European market. Port of Newhaven is another major port in the cruise
area England. It is important south coast harbour which has cross channel
connections. Newhaven port and properties limited is the main authority
of the port which is responsible for its ongoing management. Port of calls
of Newhaven are Windcat, Speculate, Commander, Sospan Dau, Windcat
17 (Arrivals & Departures in the Port of NEWHAVEN, 2017). Southampton,
AL1, AL2, AL3, AL 4, AL 5 are five port of calls of DP world London Gateway
(DP World secures all UK port calls for THE Alliance (DP World secures all
UK port calls for THE Alliance, 2017).