Customer Service: Impact, Benefits, and Profiling for Business Report

This report delves into the critical role of customer service in business operations. It begins with an introduction that defines customer service as providing support, information, and assistance to customers, focusing on satisfying their needs and maximizing profit. The report then explores various types of customer services, including social media platforms, chatbots, self-services, SMS, and email support. It highlights the importance of customer service for business success, such as customer retention, employee retention, reinforcing company values, and gaining competitive advantages. The report further examines the positive impacts of customer services on business success, including generating goodwill, trust, and loyalty, and the benefits of customer profiling, which supports businesses in making targeted decisions and creating structured marketing plans, ultimately leading to increased profit and customer engagement. The report concludes by emphasizing the importance of positive customer experiences in promoting business and maximizing profits, and it references several scholarly articles on the topic.

CUSTOMER
SERVICES

CONTENT
INTRODUCTION 1
MAIN BODY 1
Customer services- 1
Types of customer services 1
Importance of customer services 2
Impacts of customer services on Business success 2
Benefits of customer profiling to a business. 3
CONCLUSION 4
REFERENCES 5

INTRODUCTION
Customer services gives the support the customers by through
the information, assistance and creating and trusting the
environment. It helps the customers to solve the problem and
teach them for how to use the products and try to answering the
questions it all about serving the needs and wants of the
customers. The main focus of the company is satisfied the
customers and get maximize profit and they provide customers
services for their customers, so that clients are satisfied with
their product and services they provide the make sure that
customer is happy with their services and products.

CUSTOMER SERVICES
Customer satisfaction is the fundamental part of the business
which is direct correlation between the satisfied clients, brand
loyalty and revenue growth. It gives the advice to the customers
who purchase its products or services. Good services helps to
creates the positive experiences for the customers which can be
result ion repeat business and recommendation. If customers
are satisfied with their services, so it helps the company to
create the good brand image in the market.

Types of Customer Services
Company need use different tools and techniques
to connect the customers and satisfied their
needs, there are some tools which are given
below:
 Social media platform
 Chabot's
 Self- services
 SMS
 Emails support

Importance of Customer Services
Customer services should be important for all the
company Without they are not able to perform
well. There are some reasons why customer
services are beneficial for the company.
♦ Helps to retain the customers-
♦ Boost the employees retention
♦ Reinforce the company values and brand
♦ Competitive advantages

Impacts of Customer Services on
Business Success
Customer services impact positive to the business
success, it helps to generate the goodwill, trust and
loyalty. Strong customer services policy helps to make
the customers feel good about the company, satisfied
customers are supporting the company to advertise their
company and serves the effective form of word- of
mouth adverting and cots are nothing. Along with it
helps to generate the good revenue, many company
measure their success or failure which is based on
money and customer services in beneficial for the
company because it helps to correlated the revenues.

Benefits of Customer Profiling to a Business.
Customers is the most important part for all the business and
attracting and retaining the customers is the biggest challenges or
task which the companies face. Customer profiling support the
business owner make more target decisions, because it support
the company to analysing who their customers and it creates the
structured of marketing plans.
Increase profit
Engage more customers
Helps to understand the customer

In this report it discuss the task five which is related to the customer services, it play a important
role in an organisation, When clients get a good services experience, so it helps to promote their
business, positive customer experience play a huge role in brand awareness and helps to get
maximize the profits. Customer services support the company to offer the customers before and
after purchasing the product or services and they can use different tools and techniques to
answering the questions of the customer the various chat channel such as website, phone, social
media platform, SMS and many more.
CONCLUSTION

REFERENCES
 Alhazmi, B.M., 2019. Religiosity and customer trust in financial services marketing
relationships. Journal of Financial Services Marketing, 24(1), pp.31-43.
 Chepur, J. and Bellamkonda, R., 2019. Examining the conceptualizations of customer experience
as a construct. Academy of Marketing Studies Journal, 23(1), pp.1-9.
 Forhad, M.A.R., Ahsan, M.R. and Alam, G.M., 2020. Impact of introducing a customer services
component during secondary school education to improve small and medium-sized enterprises: a
case study in Bangladesh. Society and Business Review.
 Gangrade, S. and Jain, R.K., 2018. FACTORS AFFECTING CUSTOMER RETENTION IN
BANKS: AN EMPIRICAL STUDY. Prestige International Journal of Management and
Research, 10(4), pp.124-130.

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