Global Business Environment

Global Business Environment

Executive summary
Global business environment is that area where the organisation work for achieve its goals
and objectives by maximizing the profit. This report consists of the swot analysis of Tesco
where it identifies different strength weakness opportunities and threats of the organisation,
Major threat because of political reasons that has been survived by the Tesco. The human
resources management marketing function key factors which help company in smooth
functioning by combining the strength and weakness of the organisation.

Table of Contents
INTRODUCTION......................................................................................................................3
MAIN BODY.............................................................................................................................3
SWOT analysis...........................................................................................................................3
SWOT analysis of Tesco........................................................................................................3
Key drivers can impact firm’s functional areas.........................................................................4
Human resources management...............................................................................................5
Marketing function.................................................................................................................5
CONCLUSION..........................................................................................................................5
REFERENCES...........................................................................................................................6
Books and journals.................................................................................................................6