Data Insights: Role of Quantitative and Qualitative Research in Marketing

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Added on 2022/12/14

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This presentation explores the concept of data insights and their role in helping businesses make informed decisions. It discusses the importance of quantitative and qualitative research in marketing, as well as the use of correlation and regression analysis. The presentation also covers the collection of data and the issues surrounding analysis techniques. Overall, it provides a comprehensive overview of how data insights can be utilized in the business world.

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Data Insights: Role of Quantitative and Qualitative Research in Marketing

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