Delivery of Promises in Age Care Organization

RASMUSSEN COLLEGE SCHOOL OF NURSING
Identification of the problem Analysis of the Problem
• The problem starts with the learning systems. The students are taking up the courses, learning the
theories but they are lacking the practical and critical thinking skills, not being able to think about the
big picture. According to Bergh et al. (2016), the college leavers have poor ability to plan and
innovate along with managing the business strategically. The strategic thinking is about
apprehending the scenario critically and strategically planning for something better. The journey to
success become extremely difficult if the ultimate destination is unknown (Bettis et al. 2014). It has
been found from the strategic management overview of many businesses that, they try to act instead
of planning first. The desire of achieving quick results is futile if the process is not integrated and all
encompassing. As per the view of Engert, Rauter and Baumgartner (2016), operational efficiency is
on the other hand, highly essential for the business people/ managers/ entrepreneurs. The lack of
theoretical skills can lead to hinder the development of cognate knowledge and practical sense of the
business. Most of the organizations lack the value creation of the product or services they are
providing the customers with the attributes designed to address their preferences (Foss, Foss and
Klein 2018). The strategic decisions making is another problem that has a tendency to be wrongly
treated by the leaders and managers of the organizations.
• As per the view of Guo et al. (2018), for most of the managers, strategy means the use gigantic
power point decks, and huge binders which might create huge confusion. Researchers suggest that
most of the executives are unable to articulate the scope, objectives, advantages of the organization
properly The lack of strategy takes far more toll than lack of performance (Kurucz et al. 2017). It has
been found that almost 85 % of the leadership teams invest less than one hour in discussing the
strategy, and 50% is found to be spending no time in this aspect at all (Donate and de Pablo 2015).
The strategy needs to be talked about among the employees and thought about properly. The lack of
commitment decreases the level of buy-in within the organization. The lack of priority on the other
hand is crucial for a business. It is shocking that almost 95 % of the managers’ evidence that their
company does not have a disciplined process for focusing on the customer needs and the market
value of their brand (Steinbach et al. 2017). Another major problem is the lack of data and
information. It has been found that most of the employees do not even understand and make sense
of the data they receive. The data received when not understood by the workers in the organization
cannot be used as fundamentals of the strategic insights. The strategic issues which are commonly
faced by most of the organizations are in the mission, vision, process, structure, management and
product service level and mix.
• The management reporting system is an important part of the management control system
which provides the business information. This particular information can be in the shape of statement
or reports and is designed to cooperate with the members of the management through timely
information. Whittle et al.(2015), an organization needs an effective management reporting system
as it helps in decision making and market trends analysis. The lack of necessary reports to the right
stakeholders at the right time loses the visibility and holistic view of the performance.
• The management reporting system is also needed to change the global report to fit the local needs. It
also helps in identifying the problem, evaluating the alternate solutions, implementation of the best
solution and reviewing the implementation. According to Simsek et al.(2015),most of the times,
businesses fail due to poor financial management strategy and poor planning system. In order to
face success in the business, proper management and financial system implementation is vital. The
business plan updating is also important because it improves the cash flow, the working capital, the
cost base, borrowing and growth of the business.
Topic –Strategic Management
In the presentation, the guest speaker is Mr. Paul Johnston who is the marketing director of the
care systems. He specifically works in the health care sector which is the biggest budget
industry in the Australia. He talks about the fast growth of Age Care organization. In terms of
delivery of the promises organizations make to the customers, Paul divides delivery in two
aspects. First of all, the organizations take the help of advanced technologies to deliver what the
customers want. Secondly, he talks about management which is the most essential point to be
taken seriously(Zoom.us 2019). He finds out that the major problem that hinders the
development and success of an organization is the inability to keep the promises and satisfy the
world with their services. There is a lot of data required and financial system management
required for the smooth conduction of operations.
The major issue with most of the contemporary organizations in the health care or other
industries is the lack of commitment and excessive show off. In the highly competitive industry,
a firm cannot sustain long if it does not differentiate itself from the market rivals. The strategic
stimulus he identifies is cost efficiency and workability. The reporting, business analytics and
Key Performance Indicators are to be taken into consideration for better outcomes. The
systems used have to be flexible with the employees in order to deliver the service
appropriately. The customer prioritization and operational efficiency are what the organizations
do take lightly but should not miss. In a nutshell he emphasizes on strategy and service more
than anything else. The problem is with lack of effective management and reflective practice for
gaining competitive advantage (Zoom.us 2019).`
Recommendations
Hence, after much research it can be recommended that, the organizations must focus
on the competence along with the ability to solve new and poorly structured problems in
a complex environment.
The organizations must ensure that all the constituent groups have the knowledge
regarding the strategic plan.
The plan needs to be clear and concise with specified priorities, goals and key
performance indicators.
The employees of the organization need to be communicated via emails and online
surveys. They must be provided with the opportunity to present their own opinions and
perspectives regarding the plan.
The communication of the strategic planning efforts must be increased, updated
respecting the roles of individuals. The expectations of the organization, their mission,
vision, objectives and the big picture must be revealed clearly to the employees.
There must be a set of activities and relevant events for the strategic planning along
wiry training programs from the part of the administrators considering the new process.
There should be equal involvement of the employees and the higher authorities. The
management should be strict about the attendance, roster and payroll of the
employees.
The client, subsidy and debtor management should also be there along with asset
management which includes the fixed asset register and asset maintenance. The steps
are such as:
Applying the fundamentals of strategic planning along with an end-to-end overview
Conducting the SWOT analysis in order to determine the strategic position
Development of mission, vision, competencies and values
Building a plan that can be actually implemented
Executing the strategy man maintaining the sustainable focus.
Findings
Hence, from the above research I have gathered immense knowledge regarding leadership, management and strategic
planning. I have become able to gain knowledge in the theoretical skills, practical skills and applied skills are necessary to
think beyond the ordinary, experience the extraordinary. In have found that in order to gain the competitive advantage, the
manager must possess an overreaching role to create outstanding performance both in terms of service and profits. I have
further found that a business must set itself apart from its competition. To be successful, it must identify and promote itself
as the best provider of attributes that are important to target customers.
An organization can gain the competitive advantage through marketing and operations, through innovation and growth and
through the people and culture. The research has enabled me to understand that the focus should be on the journey and
not on the destination. The major components of strategic planning and strategic marketing are differentiation, positioning,
place, promotion, product and branding. The product differentiation helps to create differences in the offerings of the
company and sets them apart from the market rivals. The positioning creates a psychological image of the product and its
exceptional values. However, the overall management of the operations and clear description of the strategy to the
important members of the organization is most important.
References
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Zoom.us (2019). Margee Hume's Zoom Meeting - Zoom. [online] Zoom.us. Available at: https://zoom.us/recording/play/z6s53xVtHbbm7Un0BPqHh0_Ao-
fFdElye9IXGNDvUMEnkwlzFLTM-f4XMyJO0XZg?startTime=1545117154000 [Accessed 15 Jan. 2019].