The Importance of Design Mindset in Business and Innovation

Design mindset is a process that has gained much importance in this highly competitive business world. Each and every business owner is finding design mindset to be essential to grow their business and bring variety in their products. This presentation explores the connection between design mindset and innovation, and how it can benefit future employees and organizations.

How DT is connected to innovation?
According to Lande (2016), the design mindset
must be present in the earning process of the
students of business management as well as
the students of engineering. This is due to the
fact that these students are the future
employees who will introduce changes in their
organizations.
To Daniel, A. D. (2016), design
mindset has an advanced human-centered
approach that instigate the employees to
enhance creativity and get engaged in their
respective fields. Therefore, this ambidextrous
mindset for the innovation has gained
popularity in the business studies.
What is DT?
Design mindset is a process that has
gained much importance in this highly
competitive business world. Each and
every business owner is finding design
mindset to be essential to grow their
business and bring variety in their
products. Design mindset combines the
sensibility of the designers and matches
with the needs of the clients.
• Daniel, A. D. (2016). Fostering an entrepreneurial mindset by
using a design thinking approach in entrepreneurship
education. Industry and Higher Education, 30(3), 215-223.
doi:10.1177/0950422216653195
• Zheng, D. (2018). Design thinking is ambidextrous.
Management Decision, 56(4), 736-756. doi:10.1108/MD-04-
2017-0295
• Cairns, G. (2017). Can design inform effective social
innovation? The Design Journal, 20(6), 725-734.
doi:10.1080/14606925.2017.1370658
• Lande, M. (2016). Catalysts for design thinking and
engineering thinking: Fostering ambidextrous mindsets for
innovation. International Journal of Engineering
Education, 32(3), 1356-1363.
• Fusionlabs.com.au. (2018). Entrepreneurial mindset over
innovation methodologies. Retrieved from
https://fusionlabs.com.au/mindset-over-innovation-
methodology/
• Gobble, M. M. (2014). Design thinking. Research Technology
Management, 57(3), 59-61. doi:10.5437/08956308X5703005
• Livinginegypt.org. (2018). Choosing your Egypt Mindset >
Community Services Association (CSA). Retrieved from
http://livinginegypt.org/portal/Publications/OasisMagazine/Art
icles/tabid/199/ID/4901/Choosing-your-Egypt-
Mindset.aspx#.W2KojtIzbIU
• Blog.hslu.ch. (2018). Business Design Thinking | Patrick Link's
Blogs. Retrieved from https://blog.hslu.ch/talink/business-
design-thinking/
Figure1. positive mindset and thinking
Source: (Livinginegypt.org, 2018)
Figure 3. business design thinking
Sources: (Blog.hslu.ch, 2018)
Design mindset is a process that has
gained much importance in this highly
competitive business world. Each and
every business owner is finding design
mindset to be essential to grow their
business and bring variety in their
products. Design mindset combines
the sensibility of the designers and
matches with the needs of the clients.
Figure 2. many minds one team
Source: (Livinginegypt.org, 2018)