The Development Manager TABLE OF CONTENTS INTRODUCTION 1 TASK 11

THE DEVELOPING MANAGER TABLE OF CONTENTS INTRODUCTION 1 TASK 11 1.1 compare different management styles 1 1.2 Characteristic of leadership styles3 1.3 evaluate the process of communication 4 2.2 Analyse your own Strength, Weaknesses, Opportunities and Threats9 2.3 To develop own potential Set targets and priorities 11 TASK 311 3.1 Motivate team to achieve goals and objectives of business 11 3.2 Managerial decisions to support achievement and goals of the business 12 TASK 413 4.1 Explain how own managerial and personal skills

THE DEVELOPING
MANAGER

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
TASK 1 ...........................................................................................................................................1
1.1 compare different management styles...................................................................................1
1.2 Characteristic of leadership styles ........................................................................................3
1.3 evaluate the process of communication ...............................................................................4
1.4 Analysis of organization cultural and change in the business...............................................5
TASK 2............................................................................................................................................6
2.1 Evaluate management skills of yourself...............................................................................6
2.2 Analyse your own Strength, Weaknesses, Opportunities and Threats .................................9
2.3 To develop own potential Set targets and priorities ...........................................................11
TASK 3..........................................................................................................................................11
3.1 Motivate team to achieve goals and objectives of business................................................11
3.2 Managerial decisions to support achievement and goals of the business...........................12
TASK 4..........................................................................................................................................13
4.1 Explain how own managerial and personal skills will support to career development......13
4.2 To Produce Development plan review Career and personal development needs, Current
performance and future needs...................................................................................................14
CONCLUSION..............................................................................................................................14
REFERENCES .............................................................................................................................15

INTRODUCTION
Developing managers is very important aspect of every organisation to manage each and
every aspect of the company. It helps to increase productivity and profitability of the firm.
Managers are performing different operations and jobs to manage the outcomes and trying to
make results in favour of the organisation (Hunt and Weintraub, 2016). In this report it studied
that how managers are enhancing the skills and capabilities of the employees towards the
business objectives and goals(Sander and Caza, 2015). This study is based on the British airways
which is the leading company in airline industry after easy Jets in United Kingdom (Hancock,
2017). The industry is giving effective contribution to managing quality in the travelling and
tours. This report also include the study of Alton Tower is a resort which is located in England.
And was established in 1860. now it was converted into the theme park which attract the more
and more travellers and it providing an excellent experience of stay food and travel. Further this
report includes different management styles and Characteristic of leadership styles. And it also
includes personal strength, weaknesses, opportunities and threats at workplace. Further in
contains the study of Managerial decision made to support achievement and agreed goals and
managerial and personal skills will support to career development.
TASK 1
1.1 Compare different management styles
Every organization have different management styles which help them deal with every
problems and situations. According to needs to complete the goals and objectives managers have
to adopt different management styles and approaches to meet the problems. Different
management styles are Autocratic, Persuasive, Democratic, Chaotic, Consultative and Laissez-
faire. To deal with the problem both the organization, British airways and Alton tower managers
use different management styles. In the both organization following methods are used to handle
the situations: -
Organization British Airways Alton tower
Management style Persuasive or participative
style
Autocratic style
Description In this style manager are so This management style works
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friendly with the employees. In
this management have the
rights of decision making but
they make decision in favour
of the company and its
employees which help to retain
employees and help to
motivate them, they try to
accept the suggestions or the
ideas given by the employees
(Akrofi, 2016). Which makes
an employee loyal towards
organization. In this managers
always makes the policies
which are helpfull for the
employees and implements
them. In this managers can
easily take the idea and views
of the employees and easily
implement those ideas. Which
help to motivate employees.
as a leadership style. In this
managers tells the employees
that what they do what is their
work and how to do that. In
autocratic style if the
employees fail to perform their
task or their duty individual
have to bear consequences. In
this workers are so much
depending on the managers to
perform their task. In
autocratic managers have full
control over the business and
their members to effective
results. This style is also
known as the Authoritarian
management styles (Thornton
III and et.al., 2017). This
management styles have clears
plans for the company that
have to follow and implement.
This style is mainly focus on
the teams works and managers
have to manage those teams.
And proper guidance and
direction create positive
environment and assist the
growth of employees
performance (Martyn, 2018).
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1.2 Characteristic of leadership styles
In British airways participative leadership style is adopted. It is also known as the
democratic leader ship style in this managers invite employees take participation in the decision
making of the company. Which is very important to do the effective and efficient participation at
the work place. The different elements of this leader ship style are as follows which are help to
do work or perform the task.
11 Innovation:- This leadership styles invites the employees to participate in the decision
making which help in the innovation new products and ideas which help company to
grow faster and increase markets share (Wulansari, and Fernando. 2019). Which
ultimately help to increase the profitability organization.11 Vision:- In British airways managers have vision of increase its customer base by 12%
and for that managers take help of the employees to achieve that objectives for the
organization and vision of the organisation (Hsu and et.al., 2015).11 Inner values:- Participation of employees in the decision making always help to get the
inner values of employees. It gives a pleasure to its employees and help to increase moral
of the employees. Which give leaders a positives approach towards employees11 Inspiration:- Leaders should always be an inspiration for the employees. In this
leadership style managers always try to be kind and helpful toward the employees which
gives inspiration to individual to perform their work and it make employees loyal for the
company.
On the other side, in Alton tower leaders are taking the autocratic leadership style as to
lead the employees. This leadership style is also known as the authoritarian leadership style. In
this leadership style an individual control all the activities of a group. In this leaders make
decisions on the basis of their own idea and judgements and leaders scarcely accept the idea and
advice of subordinates (McKinney and et.al., 2016)
Positive attitude: - Great leaders have always positive attitude and they do not hesitate in
any situation. Leaders always keep positive attitude and keep teams motivated and energetic so
that employees can work on time and they get the better opportunity. And this help to increase
the productivity and profitability.
Manage failure and setbacks:- Leaders in autocratic leadership style manage the failure
time of the organisation and set it back in the competition.
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Take responsibility: - Leaders take the responsibility of the employees in the
organisation or the teams members. Where they help their employees in work and difficulties
faced by them and try to overcome those difficulties (Maria And Cristina-Maria, 2017).
Delegate: - It means to delegate the authority and responsibility to subordinate by
checking their work efficiency and work performance. Sometimes leaders take all the decisions
of the business to achieve goals and objectives. But sometimes they delegate their authority and
responsibility to its subordinates.
1.3 Evaluate the process of communication
Communication is two-way process of sharing idea, thoughts, feelings and emotions
shared between two or more persons for the better understanding other parties views. In simple
word transfer of ideas from one person to other person. There are two parties in communication
one is sender who send the massage and other one is receiver who receives the massage.
Process of Communication: -
Development of idea by sender: - The person who generate the idea or massage or who
wants to share his views. It is the origin point of the communication. Sender the one who have
the information which he is going to be deliver to the receiver by the ways of communication.
Encoding: - It means that to encode that idea or views in an appropriate way that the
other party can understand that idea. While encoding subject sender should keep in mind that the
other party can understand it as the sender wants to say
Message: - It is encoded form of ideas, views or information sender wants to share with
the other party. The message should be easy and simple on understanding (Maria And Cristina-
Maria, 2017).
Channel: - It is the medium or the path use to share the message to the other party it can
be direct telling, social media, mediator, or written or verbal. Channel should be appropriate
according to the message
Receiver: - The person or the party who receive the message and the person who react on
the message. This is the person for whom message is encoded. This is the person who read the
message.
Decoding: - When the receiver start interpreting the message and try to understand is
known as decoding. The communication is effective only when the receiver understands the
message.
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Barriers of communication
Language issues are considered as major issue in the communication, if people have
different language then they will not be able to coordinate with each other which will create
problem in communication (Wulansari, and Fernando. 2019). Apart from this culture is another
major issue which creates problem in coordinating with other.
Illustration 1: Process of communication
(Source: Process of Communication, 2019)
1.4 Analysis of organization cultural and change in the business
There are various types of people working in organisation and have different minds sets,
working of this employees is creating an environment in the organization and this environment
change is known as the organization culture. It includes the goals, objectives, vision norms
values, systems, assumptions, beliefs.
How organizational culture changes
Person culture and market culture:- Every organisation have different organisation
culture it includes change according to the persons working in the organization and what are the
external forces help to change the culture of the organisation. Organization culture sees each
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individual is important for the organisation where it see employee is more than the organisation
itself.
Adaptive culture and androcracy culture:- this culture shows that the how much
employees are free to take decision and how freely they are taking in the part of decision making.
Androcracy is a dynamic and entrepreneurial culture which mainly focus on the risk taking doing
things first and innovation (McKinney and et.al., 2016).
Power culture, role culture and hierarchy culture:- it means that the culture in which
what is the flow of the information and authority. And what is the hierarchy of the of the
organization. In this type of organization culture there is a team leader who lead and manage the
team.
Task culture and clan culture: - It means that the how employees are committed towards
the organization. And how the employees work towards the achieving the organisation goal is
called clan culture and in task teams formed and they discuss the problem and solve the task
(Thornton III and et.al., 2017). Leadership, communication are the factors which influence
change in culture. In the absence of effective leadership people will not be able to feel
comfortable, apart from this, if communication is not good then employees will face issues and
this will create conflicts at workplace. Hence all these factors influence change in culture.
TASK 2
2.1 Evaluate management skills of yourself
I as an Assistant Duty manager of Clayton Crown Hotel have following skills:
Time and self-
management
NO:-I really need to
work on it
NOT ENTIRELY
SURE:- I can still
improve
YES:- I am really
confident I can do this
I am able to manage
time to meet my targets
YES
I reach office, meetings
on time
YES
I keep a proper record NO
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of things I have to do
on the day
I am aware of things
wasting my time and
avoid them to compete
my tasks
NOT ENTIRELY
SURE
I set targets in my mind
and focus on my tasks
YES
If I feel difficulty I
know where to go for
help
YES
 Time and self-management: - I give priority to my work and manage time accordingly.
I take feedback from tutors to improve my quality of work and on that basis set targets
which need to be achieved at given period. I always keep a balance between positive and
negative feedbacks from employees of Clayton Crown (Maria And Cristina-Maria, 2017).
Work on negative feedbacks and try to improve those. This helps in developing a good
working environment.
Problem solving NO:-I really need to
work on it
NOT ENTIRELY
SURE:- I can still
improve
YES:- I am really
confident I can do this
I can explore different
method for solving a
problem
YES
I have alternate
solutions available to a
problem
NOT ENTIRELY
SURE
I am able to make a YES
7

problem look simple
I can work with others
to solve the problem
NOT ENTIRELY
SURE
I can easily evaluate
what I have to do in the
task
YES
 Problem solving:- Being a manager of Clayton Crown I identify the problems which
come between growth of the organisation, I face them and overcome them by applying
various strategies. I have good analytical skills which plays an important part for being a
manager. This also include identification of problem, knowing root of the trouble and
quickly searching for the solutions.
Communication NO:-I really need to
work on it
NOT ENTIRELY
SURE:- I can still
improve
YES:- I am really
confident I can do this
I listen to others
patiently
YES
I am confident in
putting my ideas
forward
YES
Confident in explaining
new concepts
NOT ENTIRELY
SURE
Having good
presentation skill
NO
Ask question if any
doubt is there in mind
YES
 Communication:- It is one of the most important duty of a manager to communicate
effectively with their employees (Wulansari, and Fernando. 2019). I have good
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connection with my employees as I communicate with them to know their perspective.
My verbal and written communication skills are understandable and valuable to the
employees of Clayton Crown. I easily negotiate with them and encourage them to work
more efficiently.
Innovation NO:-I really need to
work on it
NOT ENTIRELY
SURE:- I can still
improve
YES:- I am really
confident I can do this
Comes up with new
ideas
YES
Never hesitate to put
my ideas in front of
anyone
YES
Creative in nature YES
Imagine every thing in
new perspective
NOT ENTIRELY
SURE
 Innovation:- To compete in market managers should be innovative and able to develop
such product that differ their company from others. I have creative skills which help my
business to attract new customers and keep position of my Hotel Clayton Crown at top of
all the competitors. I also construct various research models to test the new product and
after that launch it in market (Maria and Cristina-Maria, 2017). This innovating skill
helps me in increasing the productivity of the business.
Motivation NO:-I really need to
work on it
NOT ENTIRELY
SURE:- I can still
improve
YES:- I am really
confident I can do this
Can easily motivate
people
YES
Listen to people YES
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patiently
Appreciate work of
people
YES
Energetic person NOT ENTIRELY
SURE
 Motivation:- My duty as a manager is to motivate my employees as they are the assets to
Hotel Clayton Crown. I interact with my employees and time to time take feedback from
them whether they are satisfied with job or not. As employee’s satisfaction leads to high
productivity in business. I analyse their strengths and weaknesses. Accordingly
appreciate them for their strength and motivate them to improve on weaknesses. To work
efficiently employees need motivation and I take care to create such energy in the
workplace that they work without any stress (Bernhardt and et.al., 2016). Time to time
giving rewards for their outstanding performance is also very important to motivate them.
2.2 Analyse your own Strength, Weaknesses, Opportunities and Threats
It is essential to analyses internal environment of company, SWOT analyses help in
analysing the internal positon of company. It is described as below:
Strength:-
In Hotel Clayton Crown I am working with many of my strengths. I am good in
motivating my employees to work more efficiently by improving on their weaknesses and keep
enhancing their strengths. I communicate with my customers and take reviews from them about
product quality and whether they are satisfied by the services given to them. I manage the things
on time and have good analytical skills which help out the organisation to solve problems on
time with positive results. These strength helps me to achieve my targets and bring success to my
organisation. I am also working to enhance these strengths so that it can build a positive
environment in my workplace.
Weaknesses:-
I have many weak points because of which as a Duty manager of Clayton Crown I am not
able to improve my performance. I am not at all good in technical part because of which I am not
able to direct and guide my employees to work on their technical skills. Sometimes product
10

development also need technical skills so many times I take help of other managers and
employees to help me out for the same. Some time I am not good in making critical decisions
and miss various opportunity coming towards the organisation. I am weak in adapting new things
easily because of this I am not able to adapt new technology and it is tough for me to understand
it and work with it.
Opportunity:-
By developing my skills and making various strategies I can enhance my capability to
work more efficiently in Hotel Clayton Crown. For getting better results in my workplace I can
assign duties and can give training to my employees according to their capabilities and strengths,
so that they can easily achieve the objective of working in this organisation. I can monitor them
and can give guidelines for improving and working on the weaknesses. This will result in target
achievement and positive work culture. Customer satisfaction and various strategies can help in
developing new networks and can help me to enhance my capability at the organisation
(Thornton III and et.al., 2017).
Threats:-
There are various threats for me which are resulting in slow growth and becoming hurdle
in my development. Sometimes the employees are not satisfied with me and my guidelines. As a
result, they do not work properly and it becomes a challenge for the team to reach the target. The
change in economic climate is a threat which many a time I face and it results in slow growth of
the organisation. It becomes tough for the organisation to perform well and compete in market
with the same potential.
2.3 To develop own potential Set targets and priorities
To achieve targets of Clayton Crown Hotel, I have to prioritised the following elements: -
 To develop my technical skill within 2 months
 To improve my decision making skill within 1 month
 As a manager of Clayton Crown hotel I have priority to set objectives and goals of the
business and determine how much time will take to finish the task, and what strategies
can be used to achieve the task in determined time (Bernhardt and et.al., 2016).
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 I have to work on my weaknesses and give priority in making critical decisions to grab
opportunity from market.
 Priority have to be given in creating a plan and dividing the tasks on basis of employees
work potential so that goal can be reached on time and with great output.
 I have to give priority in enhancing my technical skills as I need to improve them to
make my work more efficient.
Action plan
Skills to be
improved
Current scale Strategies Resources Time length
To improve
technical skill
2 Take guidance
from seniors,
coaching, google
searching and
reading about new
software
Internet, table,
pen, paper,
computer
2 month
To improve
decision making
skill
3 Read case studies
of previous
companies, attend
seminars
Seminar hall,
books, journals,
internet, computer
1 month
TASK 3
3.1 Motivate team to achieve goals and objectives of business
To achieve objectives of the business people working in the organisation plays an
important part. Hotel Clayton Crown motivate their employees and help them in possible ways to
make them achieve their targets. Here are following points which are necessary to achieve great
results: -
 Communicate with members of staff: - As a Duty manager I have to communicate with
each and every staff member and this will help in motivating each and every member
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working in Clayton Crown to work more efficiently. With this employee will come up
with new ideas and views to make good decision for organisational benefit.
 Vision should be clear to every member working in the organisation:- If Clayton
Crown shares there business goals and vision it becomes easy for me as a manager to
share what actually we have to achieve and what efforts the employees need to make to
have positive result. In this way each member get to know about their work culture and
they make efforts in supporting the business (Martyn, 2018). A powerful vision can result
in huge development of the firm.
 Giving rewards:- It is my duty as a manager of Clayton Crown to appreciate my
employees for their better performance and encouraging them to participate more to
achieve organisational vision and goals. This can be done by giving rewards for their
excellent performance. This reward can be in form of promotions, incentives or any form
of gift. This will make employees more loyal towards their work and organisation. They
will get more involve in tasks and will always come up with new ideas to achieve the
target.
 Give Challenging tasks:- Challenging tasks can lead various outcomes as employees
will work hard to achieve those. As a manager of Clayton Crown I have to give such
tasks to employees which can develop their skills and they can work more hard for
achieving the targets. Giving same task again and again can make employees less
efficient in there work but giving challenges can help in creating new ideas and strategies
which can improve organisational work culture (Akrofi, 2016).
3.2 Managerial decisions to support achievement and goals of the business
To support achievement and goals of the business I as a manager have to work on various
aspects to reach business goals. These aspects help in managing effective functions of a
workplace:-
 Strategic planning:- To become an effective manager, Clayton Crown Hotels have to
make proper strategies and plans on basis of business goals and objectives. With good
strategic planning I as a manager can take business in right direction and can receive
positive outcomes in return. This will strengthen the operational activities in the
organisation and all employees can reach common goals of the organisation. In this way
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strategic planning helps in interpreting vision into goals and objectives (Miceski and
Tashkov, 2017).
 Knowledge of product and services:- As a manger of Clayton Crown It is duty of me to
get my customers aware about the products and services we are providing. If customers
are aware about the benefits they will get out of the products and services, they will be
motivated to have services again and again. This helps the firm to generate high targets
and will lead to profitability of the company. In this way company's objectives can
achieve its goal and will lead to proper functioning of a business unit.
 Customer services:- A business can lead in market if they are providing good products
with effective customer services. As a manager of Clayton Crown I have to provide
customised services to my clients which will attract my customers in getting more
services. This will help me out in achieving business goals and getting profitability out of
the services provided to the customers.
TASK 4
4.1 Explain how own managerial and personal skills will support to career development
In the order of development of career managerial and personal skills support to each and
every activity of the company. It helps in the management of the functions and objectives of the
within the Clayton Crown Hotel. Hence they can support to every activities of the company to
work on the functions in a business. Which are as follows: -
 Thinking: - Thinking capacity of Clayton hotel need to be enhanced to increase the
capabilities of employees and it also help in the career development of the employees I
have critical thinking ability then I would be able to forecast the things which will result
in taking right decision and forecasting risk. All these things will result in improving
performance of mine and I will get better career development opportunities.
 Learning: - Managerial skills support to employees to increase their skills and
information by the learning methods . If I learn new things through visual or audio things,
then it would give me new knowledge which would raise my understanding and I would
be able to perform better in the firm (Hancock, 2017).
14

4.2 To Produce Development plan review Career and personal development needs, Current
performance and future needs
Skills to be
improved
Current scale Strategies Resources Time length
To improve
technical skill
4 Take coaching
and suggestion
from seniors
Internet, table,
pen, paper,
computer
Need 1 more
month for
improvement
To improve
decision making
skill
4.8 Read case studies
of previous
companies
books, journals,
internet, computer
Need 15 days
more to get
improved
For better results I have to work on various activities with respect to career development.
This will result in positive outcomes as employees will work more efficiently. By reviewing this
plan I became able to analyses the lacking point which I need to work on further. Career
development will be possible if our personal development is there. Clayton Crown should make
their employees participate in personal development plans and enhance their skills towards the
growth of the organisation (Maria and Cristina-Maria, 2017). It is analysed that There is need to
work on my technical skill which will help me in becoming a good leader and leading team well.
CONCLUSION
From the above report it can be concluded that different business adopts different
management practices and styles to achieve the objectives and goals of the organisation.
Managers leads to enhance the production and profitability of the company. Participative
leadership is beneficial for the organisation because by implementing such style leaders will be
able to get innovative ideas from their employees which will bring positivity at workplace.
Leaders have to understand needs of workers and accordingly they have treat them. This is
beneficial in retaining staff in business unit for longer duration.
15

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