Business Strategy and Analytics Assignment

The assignment provided is a comprehensive task that delves into the realm of business strategy and analytics. It requires students to apply theoretical concepts to real-world scenarios, analyzing the impact of big data analytics on business strategy alignment. The assignment also touches upon international management, customer relationship management, and social media analytics, making it a well-rounded assessment of students' knowledge in these areas. With a focus on performance improvement and strategic decision-making, this assignment is designed to evaluate students' ability to think critically and provide actionable insights.

RUNNING HEAD: BUSINESS STRATEGY 1
Developing the business strategy
Name of the student:
Roll no.:

Business Strategy 2
Contents
Contents...........................................................................................................................................2
Introduction......................................................................................................................................3
Set of business objectives for the new online ordering system.......................................................3
Direction of the business over the next five years...........................................................................4
Growth rates of the company...........................................................................................................5
The Mission of Motosport...............................................................................................................5
The objective of Motorsport............................................................................................................5
The critical functions of the business..............................................................................................6
Conclusion.......................................................................................................................................7
References........................................................................................................................................9

Business Strategy 3
Introduction
The worldwide automobile industry depends upon the significant market changes. In any case,
couple of periods in car history coordinates the present pace of progress. Throughout the
following five to 10 years, five patterns will rule, and each will convey with it particular
difficulties that automobile industry officials should stand up to Secure safety. Motosport is
providing motor sports vehicles’ spare parts of branded companies (motosport.com 2018). They
do prepare automobiles part as per the specification given by the customers. The report focuses
on incorporating the online business strategy and provides with an action plan in order to gain
competency in the coming years. Five patterns for up and coming years
There are numerous specialized alternatives, markets, and social and statistic changes to address
(Parveen, Jaafar and Ainin, 2015). Every auto organization must be clear about how it intends to
include an incentive for its specific arrangement of clients; at the end of the day, it needs to
unquestionably pick its approach to play. Also, auto organizations must figure out which
particular capacities — that is, which novel procedures, apparatuses, learning, aptitudes, and
association — will enable them to convey on this offer superior to any other person and make a
reasonable appropriate to win(Strauss,2016). With an evolving online market, it has become
evident to incorporate the changes as per the demand of the customers. Equipped with a
reasonable framework in which particular capacities, a solid method to play, and appropriate
items and administrations are adjusted, the company can create managed gainful development.
Such an intelligent framework is difficult to duplicate, gives genuine incentive to clients, and
separates organizations from contenders (Products.office.com. 2018).

Business Strategy 4
Set of business objectives for the new online ordering system
In spite of the fact that the idea of internet requesting isn't new, every international business
organization is searching for an effective approaches to enhance the business. Most web based
requesting frameworks are exorbitant, and regularly attach additional charges. There may
likewise be extra expenses attached on the off chance that you surpass a specific number of
online requests in a given month. Motosport need an information administration framework
which is fit for putting away a gigantic information base. The diverse divisions would have the
capacity to share the request data got to process the requests. For instance, when requests are
gotten, the business administrator would get auto-produced messages which would express the
customers' data, the particulars of the requests, installments and conditional due dates (Using, 5.
and Eisenhauer, 2018).
Direction of the business over the next five years
The purpose here is to reduce the unforeseen charge or high rate expenses. The purpose is to
realize individuals get to the Web in various diverse ways. Along these lines, regardless of
whether clients are at home on a work area or PC phone in hurry and utilizing a telephone or cell
phone, they can without much of a stretch access the company. Further, it doesn't make a
difference of your client is utilizing a PC, Macintosh, Android, or phone, our framework is
perfect with all stages and all gadgets (Zohar and Polachek, 2014).
Including this additional progression can be awkward and in addition costly. In this way, one can
roll out any improvements and updates to available items.
The framework will enable an individual to acknowledge orders both on site and through
Facebook page. Since the requests don't experience an outsider entrance, this will promptly begin
seeing a distinction in your working edges. Different administrations are extraordinary. Different

Business Strategy 5
administrations expect you to utilize them as a clearinghouse. Requests must experience them
before they get to you. Their technique defers the procedure and expects you to pay charges that
cut into your overall revenues (Teece, 2010).
In this business it is absolutely critical to transform new clients into rehash clients. On the off
chance that another client comes in once, yet does not return, you have missed the open door for
expanded business. These demonstrations will enable your clients to encounter your image and
enable you to stay in their awareness. At the point when your image is out there for people in
general to see, it keeps current clients and draw in new ones. An efficient and proactive business
strategy will really turn into the establishment. Their rehash business will enable you to maintain
your business for whatever length of time that you need it to. Administrations that go about as
outsider entries are keener on driving business to their site instead of to yours. Our
administration is particularly intended to enable you to catch, hold, and market to your clients
and enable to drive them back (Gamble and Thompson, 2014).
Growth rates of the company
Motosport requires another propelled framework to realize accomplishment in its business
objectives which are maintenance of its clients and persistent income. Motosport requires a
correspondence cum-requesting framework, an invoicing framework and effective information
administration framework. The correspondence framework ought to be equipped for two
qualities, handling of physically set requests and tolerating of online requests by clients. The
framework ought to likewise be equipped for making the data got from customers to the
concerned offices (Sharma, Chowhan, Gupta and Srivastava, 2015). For instance, if the clients
put arranges by going to the outlets of Motosport, the correspondence framework ought to permit
the staff tolerating the request put in the points of interest like particulars of the model of extra

Business Strategy 6
parts favored by the customer like Honda or Suzuki. The representative ought to have neither the
capacities not done nor the mission statement to enter a speculative conveyance date as indicated
by the necessities of the customer. On the off chance that the request is extremely pressing and
the distribution centers don't have the model of the extra parts favored by the customer, the
correspondence framework ought to in a flash demonstrate the elective brands whose engine
sports parts are accessible with the organization (Luthan and Doh, 2018).
The Mission of Motosport
In this way, the new framework would likewise enable the organization to advertise its
distinctive marked games vehicle parts to clients, consequently making future deals openings.
Similar points of interest ought to be accessible to the clients who put orders on the web. Truth
be told, the correspondence framework ought to have the office to in a split second associate the
clients to deals delegates with the goal that they can illuminate their questions. This would help
the client steady picture of the organization, even towards the new clients, in this manner
boosting the offers of the organization (Slack, 2015).
The objective of Motorsport
The product should then have a section which should just be available to the staff of the
organization as appeared in the layout underneath. The promoting administrator ought to have
the capacity to forward the detail to the back office so the installment parts of the requests like
propel installments, if any can be dealt with. The fund division thusly ought to have the capacity
to convey any disparity relating to the installments like absence of accessible adjust in the clients'
records to charge the propel installment to the showcasing office utilizing a similar gateway. The
promoting supervisor ought to have the capacity to convey the clients about these disparities

Business Strategy 7
right away utilizing the email office of the entry(Bottazzi, Montanari and Toninelli, 2007) .Once
the installment parcels are cleared by the records office and the requests are prepared to be
handled, they ought to be sent to the distribution centers. The supervisors at the stockrooms
ought to have the capacity to advise the promoting administrator if a specific part isn't accessible
briefly so the same can be imparted to the customer alongside recommendations of elective items
(Strategy, 2015).
The critical functions of the business
Once the customers support the conveyance of specific elective items, the promoting chiefs
ought to impart the same to the stockroom supervisors. The distribution center supervisors at that
point can execute the requests and make game plans to convey the items according to the
accommodation of the customers. Neither the following framework which Motosport needs to
neither get to modernize not done nor the mission statements its item offering techniques is
online receipt administration programming. Motosport can consider introducing invoicing
programming made by rumored organizations like Microsoft. The receipt programming should
empower the client to enter points of interest like financial balance numbers and the costs of the
items they are requesting (Staab et al 2005). The product ought to enable the organization to
educate the clients about rebates and offers, if accessible. The clients should see their installment
status and subtle elements for future references. The fund division on its end ought to have the
capacity to utilize the installment subtle elements for its inner utilize like adding them to its
books of records (Akter, et al 2016).
The third framework which Motosport needs is an information administration framework which
is fit for putting away a gigantic information base for sometime later and all the while avoids
interruptions like information robbery. The organization ought to be capable store client data like

Business Strategy 8
their future needs like arrangement of purchasing new autos and overhauling their autos after
specific periods. The showcasing office ought to have the capacity to recover the data and return
to the buyers to produce rehash business. The information base ought to a have solid firewall to
avert infection assaults and burglary of secret data like clients' charge card points of interest.
Motosport ought to obtain three sorts of programming to empower dynamic request
acknowledgment, process and income age. They are correspondence programming, invoicing
programming and information administration programming (Cavusgil, et al 2014).
The following points need to be considered well in advance before understanding the action plan.
It is evident to Coordinate movement stream implies clients by essentially following your site
posting. Despite the fact that this may end up being altogether littler, the quantity of customers
that your site gets end up being potential leads(Fleming,2008). Your organization is observed to
be situated close to the highest point of this protection classification. At the point when guests
navigate the protection class, they likewise get to your site effortlessly. Online professional
reference gives a more particular approach to enhance site visibility on the web and to spread
mindfulness. In this manner, ensure your business is recorded on in excess of one professional
resource. The more you submit on the web, the greater visibility you get(Chaffey and Ellis-
Chadwick, 2016). Clients are presently more snared onto the web, hunting down new item data
and administrations. With your business recorded through an enhanced web search tool situation,
it enhances your possibility of achieving potential customers. As was specified above, online
professional resources enable clients to give essential points of interest like item name, sort or
administration in places where they are found. This enables clients to get to basic data like when
to contact or how to get in touch with you. They can likewise achieve your site by tapping on the

Business Strategy 9
URL connection and get in touch with you straightforwardly to connect with you through either
the contact page or the guide. Online catalogs enable organizations to connect and interface with
clients by influencing utilization of inventive techniques to like exact target posting, simple to
contact guide, advanced web crawler position and very much inquired about survey
administration that present a slow development in one's market reach and an ascent in the benefit
scale edge(Zeng,Chen.., Lusch and Li, 2010).
Conclusion
To conclude, it is evident to manage an efficient online business strategy in order to place orders.
Various online business platforms provides with an opportunity to grow business widely.
Obviously, one needs a general inundation of cash to help maintain your business. Along these
lines, one won't need to sit tight weeks or even days for the cash that is owed to you. Further, the
cash never goes through us, additionally speeding up the procedure and ensuring you get your
cash as quickly as time permits. Outsider requesting entryways for the most part expect eateries
to hold up anyplace between 2 a month to get their cash. That much slack time can be averse to
the best possible and productive running of your business. Offering internet requesting to your
clients is for all intents and purposes a need in the present innovative age.

Business Strategy 10
References
Akter, S., Wamba, S.F., Gunasekaran, A., Dubey, R. and Childe, S.J., 2016. How to improve
firm performance using big data analytics capability and business strategy
alignment?. International Journal of Production Economics, 182, pp.113-131.
Bottazzi, D., Montanari, R. and Toninelli, A., 2007. Context-aware middleware for anytime,
anywhere social networks. IEEE Intelligent Systems, 22(5).
Cavusgil, S.T., Knight, G., Riesenberger, J.R., Rammal, H.G. and Rose, E.L., 2014. International
business. Pearson Australia.
Chaffey, D. and Ellis-Chadwick, F., 2016. Digital marketing. Prentice Hall.
Fleming, W.J., 2008. New automotive sensors—A review. IEEE Sensors Journal, 8(11),
pp.1900-1921.
Gamble, J. and Thompson, A.A., 2014. Essentials of strategic management. Irwin Mcgraw-Hill.
Luthans, F. and Doh, J.P., 2018. International management: Culture, strategy, and behavior.
McGraw-Hill.
Motosport.com. 2018. Dirt Bike & Motocross Online Store | MotoSport. [online] Available at:
https://www.motosport.com/ [17 Accessed Mar. 2018].
Parveen, F., Jaafar, N.I. and Ainin, S., 2015. Social media usage and organizational performance:
Reflections of Malaysian social media managers. Telematics and Informatics, 32(1), pp.67-78.

Business Strategy 11
Products.office.com. 2018. Microsoft Invoicing Software | Quotes and Estimates. [online]
Available at: https://products.office.com/en-us/business/microsoft-invoicing/invoice-software
[Accessed 2 Mar. 2018].
Sharma, D., Chowhan, D., Gupta, D. and Srivastava, M., 2015. Consumer perception on online-
business: a marketing strategy for new entrepreneur.
Slack, N., 2015. Operations strategy. John Wiley & Sons, Ltd.
Staab, S., Domingos, P., Mike, P., Golbeck, J., Ding, L., Finin, T., Joshi, A., Nowak, A. and
Vallacher, R.R., 2005. Social networks applied. IEEE Intelligent systems, 20(1), pp.80-93.
Strategy, C.B., 2015. Customer Relationship Management as a Customer-Centric Business
Strategy.
Strauss, J., 2016. E-marketing. Routledge.
Teece, D.J., 2010. Business models, business strategy and innovation. Long range
planning, 43(2-3), pp.172-194.
Using, 5. and Eisenhauer, T. 2018. 5 Foolproof Business Communication Tools Every Company
Should Be Using. [online] Axero Solutions. Available at:
https://axerosolutions.com/blogs/timeisenhauer/pulse/283/5-foolproof-business-communication-
tools-every-company-should-be-using [Accessed 17 Mar. 2018].
Zeng, D., Chen, H., Lusch, R. and Li, S.H., 2010. Social media analytics and intelligence. IEEE
Intelligent Systems, 25(6), pp.13-16.

Business Strategy 12
Zohar, D. and Polachek, T., 2014. Discourse-based intervention for modifying supervisory
communication as leverage for safety climate and performance improvement: A randomized
field study. Journal of applied psychology, 99(1), p.113.