Digital Business: Advantages, Disadvantages, and Impact on Netflix

DIGITAL BUSINESS

Table of Contents
ABSTRACT.....................................................................................................................................3
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................4
P1 Digital business along with advantages and disadvantages in relation to Netflix............4
P2 Evaluation of new and emerging digital business models................................................6
P3 Evaluating the impact of new collaborative relationships and strategic alliances which is
through the digital technology................................................................................................7
P4 E-commerce principles used by Netflix............................................................................9
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................12

ABSTRACT
Digital business refers to the creation of new business design which is there by using the
digital and physical world. This is the one in which there are many of the solution regarding the
awareness and to reach out the target customer. Aim of this report is to understand the digital
business and their advantages and disadvantage which are there able to provide different benefits
to the business. In this, it has provided the understanding about the digital business which have
different advantages and disadvantage. In this, understanding regarding the digital business was
provided.
It has defined there that new and emerging digital business model which was able to
provide better understanding about the business issues that was regarding the cyber issues and
their securities and there was also some explanation about the ethics of related organisation.
There was some of the understanding about the collaboration relationship which is
regarding the strategic alliances in the digital technology regarding the chosen organisation. This
was able to provide the advantages and disadvantage of the collaborative relationship. There was
also the understanding about the application which was there to use for the collaborative
relationships.
There were also some explanation which was regarding the e-commerce and their
principles which was able to provide better understanding about the news, magazines and other
publication which is regarding the chosen organisation.

INTRODUCTION
Digital business refers to creation of new business design which is by blurring the digital
and physical worlds. This can help the business to grow rapidly in the new market. This is
having the ability to get the small business into a better and also helps in to expansion of the
business. In this report chosen organisation is “Netflix”. This is an American company which is
over the top content platform which is having the production company in Los Gatos, California.
It offers online streaming as an entertainment. The aim of the report is to understand the
importance and different ways which are there can help the business unit to grow with rapid
speed. In this report there is discussion about the advantages and disadvantages which is there
applied in the chosen organisation, new and emerging digital business models, new collaborative
relationships along with strategic alliances, the e-commerce principles could be used in the
chosen organisation (Goldfarb 2019).
MAIN BODY
P1 Digital business along with advantages and disadvantages in relation to Netflix
Digital business is the one in which there is use of the technology which is there to create
the values of the business models, internal capabilities along with customer experiences which
helps in to support the core operations. This includes the both digital brands along with those
who are traditional business players and are trying to transform the business with technology.
There are some of the common elements which are there in the digital business. From the
industry experts, there are different views on the definition of the digital business. Netflix is
using the digital platform which is expanding its business in fast manner. It can say that digital
business is the one which is able to offer the new value chain and different opportunity which
can;t be offer by the traditional business. According to the view of McKinsey, digital seems to
less but having broad things.
There are many advantages and disadvantage of digital business which si having the
effect on the company so much and can change the whole scenario of the brand within less
period of time (Etter 2019).
Advantage
Enhanced data collection- one of the big advantage of going digital is that there is very
easy way to collect the data which is of their customer. There is easy to handle such data along