Impact of Digital Technology on Collaborative Relationships and Strategic Alliances

Digital Business

Table of Contents
Contents
Executive summary..........................................................................................................................3
INTRODUCTION...........................................................................................................................1
Question 1 .......................................................................................................................................1
Provide overview of digital business with the advantages and disadvantages within
organization.................................................................................................................................1
Question 2........................................................................................................................................3
Critically evaluate new emerging digital business model...........................................................3
Discussion on new emerging digital business models:...............................................................4
How Favoured use digital technology: ......................................................................................5
Question 3........................................................................................................................................5
Evaluate the impact on new collaborative relationship and strategy alliance through the digital
technology...................................................................................................................................5
Advantages and disadvantages of new collaborative relationship and strategies alliance
through digital technology: ........................................................................................................6
How Favoured can use collaborative strategy and strategic alliance:.........................................7
Question 4........................................................................................................................................7
Discuss the E- commerce principle could be used by the organization......................................7
Discuss the principles of E- commerce:......................................................................................8
Apply E- commerce principle at the Favoured organization:.....................................................8
CONCLUSION ...............................................................................................................................9
REFERENCES..............................................................................................................................10

Executive summary
This report provides information about the digital business and how it impact the growth
and success of a particular organization. This include analyse of how digital business emerging
in the market and how the business increase its efficacy by the use of latest technology and
growth in the market. Effective growth in the business enhance the level of its profit in the
market. New trends in digital businesses helps its customers to gain better advantages and
effective services. The result of below analysis shows that there are various advantages and
disadvantages of digital business in the market and this helps businesses to gain effective
proficiency and growth. Digital business enhance the level of effectiveness in the market by the
use of effective technology that can provide its customers better services and growth.
Collaborative relationship and strategic alliance helps the business to gain better
objectives and growth in the market. Effective use of the technology can enhance the growth and
proficiency in the market. The company Favoured is digital business organization that works on
the growth and effectiveness of the future growth of their customers by providing them effective
services and market growth. Company use various technological services that enhance the level
of growth and efficiency in the market. Digital technology enhance the level of growth and better
future of the business in order to enhance the level of effectiveness in the growth and fulfilment
of needs and wants in the future. There are various disadvantages of the digital business that
company face and that could impact the level of growth and fulfilment of needs and wants of the
business. Digital business can be help the nation in the better growth and enhancement of goals
and objectives in the future. Digital business can enhance level of effectiveness in the services
and growth in the market. Below report explain the needs and wants of the future growth and
enhancement of the growth in the market.

INTRODUCTION
Digital business uses various technology and innovation to create new value business
model, internal capabilities, customer experience, to support core operation. Digital business
works of the capabilities and growth of market and enhance the level of operations in the
business. Digital marking businesses focus on the enhancement technical innovation and growth
of the company. This report is below based on Favoured, it is a digital market, branding, content
agency based in London and Leeds (Berman, S. J. and et. al., 2017). Company is innovation
marketing expert that strongly work on digital marketing strategies and proving in beautiful
content. Also this report contents information about digital business and its advantages and
disadvantages of digital business. Also it includes information about the new digital business
emerging in the market and how respective organization is use new digital technology. Also it
includes various strategies for the digital marketing that enhance the level of effectiveness in the
business. Also it includes information about new collaborative relationship and strategic
alliances through the digital technology. In the last it includes how e commerce principle can be
used in organization.
Question 1
Provide overview of digital business with the advantages and disadvantages within organization.
Digital business:
Digital business refers to the use of technology as advantages in its internal and external
operations. Information technology in the business play vital role in the growth and sustainability
of the business aspect. Digital business enhances the level of infrastructure and operation of
business so that effective growth to the organization can be provided. Digital business focus on
the effectiveness in the technology and innovation, so that effective outcome can be achieved. it
has an impact on the growth and effectiveness that enhance the level of transformation in the
business. Digital technology helps business to produce the effective services and provide better
growth in the market. In the context of Favoured, company is providing digital services to the
with more quality and quantity. Company provide digital strategies to other businesses so that
they can enhance the level of growth and efficiency in the market. Their digital marketing
services are data driven and tailored to the businesses and ensure that they step ahead from the
other competitors (Bresler, L. and Stake, R. E., 2017. The creative strategies that business use in
1