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Digital Business Process

   

Added on  2020-10-22

10 Pages3118 Words326 Views
Digital Business

Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................2CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8

INTRODUCTIONDigital business is a new face of doing business in today's era most of business are doneonline through digital media and latest technologies helping in them (Chaffey and Ellis-Chadwick, 2019). This report consist the detail analysis of digital business process, methods ofdigital business, it also consists a difference between traditional business and digital business.This report highlights activities of digital business and technological advancement in doingbusiness, mode of operation of digital business, all of the above topics are describe in the contextof a digital business named as Rakuten.inc, which is an Japan based multinational companysituated in Setagaya, Tokyo, Japan which deals in e-commerce activities and offers, digitalcontent and communication services to their customers.Website for Rakuten.inc is global.rakuten.com/group/ from this website their customerscan avail all the services related to e commerce related to Internet Banking, along with this italso provides Credit Care to their customers, offers e-commerce, fintech, digital content andcommunication services to their customers. Rakuten.inc works totally through websites whichmakes it a digital business, currently 613300 employees are working in Rakuten.inc. Difference between Traditional Business and Digital BusinessBasisTraditional BusinessDigital BusinessCost effectiveTraditional business is not thateffective as compared to digitalbusiness as the cost which isincurred includes the cost ofmiddleman to sell its product andservices.Digital business is considered as acost effective business as to maintainand operate it only requires a headoffice.Time savingIt a lot of time for both customersand business to complete atransaction, in this customer has tophysically visit place of businesswhich consumes a lot of timeIt does not consumes that much timeas compared to traditional business. Inthis a customer can directly order aproduct from his home and theproduct will be delivered to its home.GeographicalaccessibilityIn case of this type of business it iseasy to expand its business up to anational level but in case it want toIn this type of business it is very toexpand even on international level byfulfilling some legal norms and1

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