Impact of Digital Business and New Technologies on Culture and Management Theories

Digital Business &
New Technologies

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
TASK 1 ...........................................................................................................................................3
How Digital business on the culture is important..................................................................3
Development of digital business............................................................................................3
Detailed description of the technology used in this topic and what it is used for..................4
Various technological platforms and software used ..............................................................4
Various types of business and organisation uses the technology...........................................5
How it can be used as a business tool and it is also effective................................................5
TASK 2 ...........................................................................................................................................5
Discussing the nature of relationship between digital technologies and various emerging
theories on business and management....................................................................................5
CONCLUSION................................................................................................................................7
REFERENCES:...............................................................................................................................8
Books and Journals.................................................................................................................8

INTRODUCTION
Digitalisation is the use of various technologies through which the company can achieve
the goals and objectives in the market with a systematic approach. This report aims to analyse
about understanding the impact of digital business on the culture (Agrawal, and Narain, 2018).
Amazon is an American multinational technology corporation which are offering various
services to the customers. It includes cloud computing, e – commerce, digital streaming etc.
Along with that, there will be brief discussion about the role of digitisation in the infrastructure
of the company. For further instance, the organisation can improvise their working operations in
a systematic manner.
MAIN BODY
TASK 1
How Digital business on the culture is important
Digitisation is one of the most crucial development which the organisation could
implement in the workplace. With the help of digital infrastructure the organisation could
diversify their business in an effective manner. The organisation can establish digital
communication to minimize the impact of various barriers. Digital business has the huge impact
on the culture. There are various new technologies which could help the company to improve the
profitability in the marke t(Ziyadin, Suieubayeva, and Utegenova, 2019). Digitalization helps
the business to carry out the operations effectively in the workplace. With the help of digital
infrastructure there are various errors and operational costs which could be reduced.
Digitalisation is profoundly changing the culture experience of the organisation is also
improving. There are various policies which could be enlightened with the help of digitalisation.
Development of digital business
Digitalisation is one of the most crucial factor which could help the organisation to
achieve more profits in the market. With the help of digitalisation the company could offer
various new products and services in the market (Wiesböck, and Hess, 2020). There are various
new opportunities on which the organisation could capitalise in the market. In accordance to
Amazon they began their operations in garage by Jeff bezos in 1995. Due to the ethical practices
the organisation has seen an immense growth in the market. With the new technological trends