Digital Marketing Strategy of Primark Organization
VerifiedAI Summary
Introduction 3 Critical Digital Marketing Audit 3 Key challenges presented by macro environment for organization 3 Description of organization’s current and potential customers 5 Evaluation of organizational current digital marketing mix 7 Recommendations 8 Strategic web development proposal 9 Design of website of this organization 9 Types of content online and recommendations for improvements 10 Strategic recommendations for improving online contents 12 Identification and justification of managerial objectives 500 12 Conclusion 13 References 15 Appendix 18 Introduction Digitization as well as digital marketing brings a huge revolution in various organizations through such electronics gadgets (