Digital Skills and Research Methods - Sample Assignment

Digital skills and research method

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK...............................................................................................................................................3
Effectiveness of the used of modern technologies within the work place..................................3
Social media is the tool for purpose of marketing and information gathering and
communication within the workplace and also create own professional online presence with
the help of example.....................................................................................................................5
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Digital skill and research method is basically process in the organization to increase the
values in the future growth and development. This skill will help for employee in workplace to
easily understand the need and requirement of business process. This method will provide the
benefits at their workplace to easily navigate towards the simpler place and more work can be
done in successfully manner. Furthermore, it will describe the usage of modern technology in the
business process to increase the productivity and profitability in marketplace. This assignment
will discuss about the different marketing tool such as social media which is the based platform
for collecting and gathering all information within the workplace. At last, It also creating own
professional development online presence that explain with the help of proper evidence of
research.
TASK
Effectiveness of the used of modern technologies within the work place
Modern technology is the integral part of business organization at their workplace
because it will help for managing the entire functionality of enterprises process in effective
manner. (Allcott and Gentzkow, 2017). Word processing program is beneficial for business
process that help for edit and modify the data with the help of electronic system. It is easier
process to schedule the sales call and other appointment, track the time of employee and perform
many tasks for controlling all the business process in effective manner.
Changing the business communication- Modern technology is the useful for changing
the way of people communication at their workplace. They are used the different devices such as
social networking device, chat application and smartphones etc. Mobile technology is used in the
business communication to transmit the signals from one device to another. These are the best
communication technology that help for transmitting messages from one place to another.
Communication is creating good relationship between the management, employee and
subordinates etc. They are collaborative and deliberate towards their business operations and
functions.
Keep it fully organized- Modern technology is used for organizing the business process
in proper manner. Many firms used the different software or system like project management
system that help for building, assessing task, delegating and reviewing towards their enterprise
process. In this way, All the employees and employees can be perform different activities to

always keep track all records and also fix the accountability, efficiency, time delivery and
responsibilities towards their specific task (Andreassen, Pallesen and Griffiths, 2017). In the
modern workplace, there are many innovative product and software used in the business process
for increasing the efficiency at workplace. Project management tool is beneficial for improving
the quantity and quality of work and also useful in the risk assessment to identify the status of
project.
Making business operations more productive- Nowadays, Enterprises productivity and
profitability is needed for providing the better facilities to always overcome with the challenges
and time to time, executing an effective strategy manage all the business aspects in proper
manner. In this way, Manager is more easily track all the goals and achievements at the time of
development phase. They also maintain the performance and completed the task on specific
deadline. In this way, it can be said that modern technology is beneficial for business process to
increase the productivity and profitability in marketplace.
Cost management- Cost management is main component for improving the profitability
which is the ultimate goal of each and every organizations because they innovate new ideas or
used the modern technology for managing the entire business processing in proper manner.
Innovative idea help for maintaining the cost of effective in marketplace (King Pan, J and
Roberts, 2017). Each and every work place has specific task performs that needed for employee
dedicated towards their operations and handle the process in effective manner by using
technology. The organization installed the different tools such as SaaS tool that help for
eliminating all the manual handling and it can complete the task by automatically therefore, it is
also possible to focus towards the task where it produces the more accurate outcomes and results.
Customizing options- Modern software is possible to customize any software according
to the need and requirement of business. It can manage all the software in day by day. Facility
management software is the most common tool that useful for both small and large organization
for achieving their goals and objectives. Artificial intelligence is support the entire system of
business activities in proper manner because it can handle the entire software and hardware
processing in the computer system. It is a kind of technology that support to suitable for the style
of working and can customize according the services.

Two technologies
Modern technology is the fastest growing technique that help for business functions and
also support to maintain their quality of services in proper manner. This is a crucial part of each
and every organization to increase the efficiency and capabilities at their workplace. At the initial
level, technology always allows increasing the productivity because it helps for increasing the
capabilities for achieving their specific goals and achievements There are two important
technologies discuss in the followings:
 Artificial intelligence- This technology is way for creating a computer and also
controlled their entire performance of operating system in effective manner. In this way,
software can link with other devices in the term of intelligently. In the same way the
intelligence of human thinking,
 Mobile Phones- Mobile is the best technology that beneficial for human to exchange the
data from one place to another. It is basically used for the cellular communication to
provide the navigation to the user in proper manner.
Comparison between the artificial intelligence and mobile phones-
Artificial intelligence Mobile phones
 Artificial intelligence is the best
technology that help for improve the
processing of computer system and cell
phone on the basis of particular
persons.
 It can improve the equipment
performance and efficiency for entire
management system.
 This technology is control the operating
system and their data processing.
 Mobile phones technology is generally
used for the data transmission from one
device to another.
 In mobile phones, It also installs the
anti virus that detect all the unwanted
threats and software which impact on
the processing system.
 This technology is only control the data
transmission related the voice, file and
images etc.

Social media is the tool for purpose of marketing and information gathering and communication
within the workplace and also create own professional online presence with the help of
example.
Social media tool is the best approach that help for promoting their product and service in
marketplace. This platform will easily collect all the important information related the market
value, current trends etc. It is providing the best facilities to consumer to check the details of
particular organization and their product. Social media is gained the market values within few
years. In this way, the organization is interacted with the consumers to identify their need and
requirement in proper manner. It is a medium that simply used the channels that allow creating
and exchange details form one medium to another (Lyapina and et.al., 2017). This is the network
platform that providing the facilities to build good relationship with the people and also increase
the opportunities for user to share their interest towards the product or services.
It can build the real life connection among the customers and employees. This network is
creating online content for people to use the highly accessible and scalable communication
technologies. It is a type of application that provide the new forms of business and sharing the
information by using social media network. Nowadays, the current market used the social media
site to increase the internet visibility and promote their service and product in marketplace. It is
the best platform that allows for enterprise to offer the update to date information about the
services, products and up coming events.
Company publicity- Social media is an efficient part of business for promoting their
operations and functions in the marketplace. Many people expect that enterprise is basically
social media presence such as official website. It is the important for organization to always
maintain their information on website because many customers attracts towards their services
and online check the details in appropriate ways that's why, it needed to maintain their database
management system in proper manner (Maruping and et.al., 2017). This social media allow for
company to connect with the customer and audience to target their purchasing power towards the
firm. In this way, it can enhance the brand image and bring attention towards their service and
product. It also creates network where all consumer give their own opinion on the basis of
experience. Social media platform is global world to explore their details all over the world. It is
the fastest growing network to expand the business process across the world.

Morale Boost- Social media network is basically part of business plan that help for
employee to use this platform for expanding the business all over the world. In this way,
employee can take short break because it is automatically increased the business capabilities to
handle the every task in proper manner. In this way, it also boosts the productivity and
profitability in the marketplace (Means, 2017). It is needed for business development to manage
their communication channel to enhance the brand mage and market value all over the world.
Employees are capable to handle the mental condition and feel free to complete their task on
time.
Create an effective relationship- At the workplace, Social media is the best platform for
creating an effective relationship between the employees and clients. It is needed for business
development to manage the processing in appropriate ways. At the workplace, it is important for
manager to create an effective team where all employee work together for performing different
functions and more efficient team or group always achieve their goals and objectives. It might be
begin where all the employee such as friends or colleagues work together which also increase the
satisfaction in their work every day. A good relationship is also very important for organization
whereas always maintain the consumer loyalty (Robertson and Kee, 2017). This will help for
increasing the productivity and profitability. Many people attracts towards the brand image and
also increase the ranking of search engine optimization. Business is must create more link on the
social media pages and help to do increase the enterprise all over the world. For Example- In
UK, there are many types of organization establish their business and expand in global world.
Research- Researching is the beneficial for potential consumers that find out the best
marketing approach. It is also trying to track all the trends of customers for every ages of people.
In this way, it can be identified that social media networking is the best platform that help for
managing the entire business activities. It is the best research platform for consumers to check
the details of product and service (Sykes and Venkatesh, 2017). This platform used the various
forms such as weblogs, video, internet forum, social book marking, photographs and pictures etc.
This will be sharing tool to managing the promotions in proper manner. Social media platform
can be assistance with the different application and tool for the business purpose. This medium
will provide the more option to the form for purchasing the information on the basis of trends.
This type of application is beneficial for providing the company own pages to share the news,
updates and promotions the information.

For Example- According to research, it can found that social media is the most common online
tool in the organization that help for recruiting the candidates with the help of this medium. In
2011, research by the human resource management found that 56% of organization used this
medium for the purpose of recruiting and hiring in 34% in 2008. On the other hand, 25%
employer went online to check the entire details of applicants with the help of social media
network because many organization can used this concept for sharing the details of job profile
(Viberg and Grönlund, 2017).
In UK, electronic retailer company laid off the various staff employees and including the
firm to online marketing with the help of social media and many restaurants posted the new
product, service, billing and customer review on the social media application so that many
people attracts towards their services to check the entire details and information in easily. There
Illustration 1: Social Media overview
(Source : Social media, 2018)

are various legal issues generated on the social media ownership where business set up their
branched all over the world and remain undefined.
CONCLUSION
As per discussion, it concluded that Digital skill and research method is based on the
methodology that help for increasing the business process all over the world. In this report, it
also discusses about the modern technology in development process for exploring the business in
global world. Digital skill is support for employee in workplace that understand requirement of
business activities. It is beneficial in the workplace to easily navigate towards the simpler place
and more work can be done in successfully manner. It summarized the usage of modern
technology in the business process to increase the productivity and profitability in marketplace.
It can be discuss about the various marketing tool such as social media which is the based
platform for collecting and gathering all information within the workplace and creating own
professional development online presence that describe with the help of proper evidence of
research in this report.

REFERENCES
Books and journals:
Allcott, H. and Gentzkow, M., 2017. Social media and fake news in the 2016 election. Journal of
Economic Perspectives, 31(2). pp.211-36.
Andreassen, C.S., Pallesen, S. and Griffiths, M.D., 2017. The relationship between addictive use
of social media, narcissism, and self-esteem: Findings from a large national
survey. Addictive Behaviors, 64. pp.287-293.
King, G., Pan, J. and Roberts, M.E., 2017. How the Chinese government fabricates social media
posts for strategic distraction, not engaged argument. American Political Science
Review, 111(3). pp.484-501.
Lyapina, I. and et.al., 2017. Approaches to organization of project management in Russia.
In Integration and Clustering for Sustainable Economic Growth (pp. 91-99). Springer,
Cham.
Maruping, L.M. and et.al., 2017. Going beyond intention: Integrating behavioral expectation
into the unified theory of acceptance and use of technology. Journal of the Association for
Information Science and Technology, 68(3). pp.623-637.
Robertson, B.W. and Kee, K.F., 2017. Social media at work: The roles of job satisfaction,
employment status, and Facebook use with co-workers. Computers in Human
Behavior, 70.pp.191-196.
Sykes, T.A. and Venkatesh, V., 2017. Explaining post-implementation employee system use and
job performance: Impacts of the content and source of social network ties. MIS
quarterly,.41(3).
Viberg, O. and Grönlund, Å., 2017. Understanding students’ learning practices: challenges for
design and integration of mobile technology into distance education. Learning, Media and
Technology, 42(3).pp.357-377.

Online:
Social media, 2018. [online] Available
through:<http://www.ijsrp.org/research_paper_may2012/ijsrp-may-2012-24.pdf>