Digital Transformation at Mercedes

Digital Transformation at Mercedes
Company

Table of Content
 Introduction
 History of Mercedes
 Digital transformation
 Implementation of digital transformation in Mercedes
 Different competitors
 Artificial intelligence at Mercedes Benz
 Factors of digital transformation
 Challenges that faced by company in implementing digital transformation
 Productivity of Mercedes Benz
 Profit and sales at Mercedes

Introduction
Digital transformation refers to implementation of digital
tools and techniques in whole management to transform
its management process in better way. In this presentation
the company is Mercedes Benz is German automotive
marque from late 2019 onwards and known for its luxury
vehicles and commercial cars.

History of Mercedes Benz
Mercedes is a multinational
automotive organization
which is headquartered in
Germany. It is founded in the
year 1926 and the founders
are Karl Benz and Gottlieb
Daimler.