Benefits of Digital Workplace Transformation in Retail Sector of UK: A Study on ASDA

RESEARCH PROPOSAL
(To identify the benefits of digital workplace
transformation in increasing the productivity and
performance of organisation within retail sector
of UK)
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Table of Contents
INTRODUCTION...........................................................................................................................3
Background of the research.........................................................................................................3
Research aim................................................................................................................................3
Research objective.......................................................................................................................3
Research question........................................................................................................................3
LITERATURE REVIEW................................................................................................................4
What is the conceptual framework of digital workplace transformation?...................................4
What is the requirement of digital transformation within the workplace of ASDA?..................4
What are the challenges that ASDA could be faced due to absence of digital transformation at
workplace?...................................................................................................................................4
RESEARCH METHODOLOGY....................................................................................................4
ANTICIPATED OUTCOME..........................................................................................................5
GANTT CHART.............................................................................................................................6
REFERNCES...................................................................................................................................7
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INTRODUCTION
Background of the research
Digital workplace transformation is the process of aligning advance technology in the
workplace and turning the business operation. With the help of digital workplace business
operation can be improved ineffective and efficient manner. A flexible workspace is being
created which accommodate various works, workers and technology. Using the concept of digital
workplace transformation various components can be brought together through which different
initiatives can be taken. Many devices, software, platforms etc., are used in order to execute the
job and improve organisational performance (Papagiannidis and Marikyan, 2020). In recent time
were competition is high it becomes necessary for the company to transfer their workplace in
digital way. To conduct this research, ASDA is being chosen as an organisation. ASDA is one of
the British supermarket chain. It’s headquarter is in Leeds, UK. The supermarket was founded on
1949 by Peter and Fred Asquith and Sir Noel Stockdale. Currently the company serve in more
than 633 locations in United Kingdom, Japan, Chile and many more.
Research aim
To identify the benefits of digital workplace transformation in increasing the productivity
and performance of an organisation: A study on ASDA.
Research objective
 To understand the conceptual framework of digital workplace transformation
 To identify the requirement of digital transformation within the workplace of ASDA
 To examine the challenges that ASDA could be faced due to absence of digital
transformation at workplace
Research question
 What is the conceptual framework of digital workplace transformation?
 What is the requirement of digital transformation within the workplace of ASDA?
 What are the challenges that ASDA could be faced due to absence of digital
transformation at workplace?
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