Significant Role of Digital Workplace Transformation in Enhancing Employee Engagement and Productivity: A Study on Waitrose

Unit 11: Research
Project
To identify the significant role of digital workplace transformation
in order to enhance employee engagement and productivity within
UK retail industry

Content
• Introduction
• Research aim and objective
• Research question
• Literature review
• Research methodology
• Data analysis and finding
• Reflection
• Alternative research
methodology
• Conclusion
• Recommendation
• References

INTRODUCTION
• Workplace transformation is one of the vital business strategies
which provide various benefits to the company.
• Workplace transformation is a process of rethinking a working
environment which is more flexible as well as smooth. It is an
arrangement of various work, workers, technology and network
which are aligned together in order to improve the functioning of the
business (Vallicelli, 2018).

Research aim and objective
• Research aim:
• To identify the significant role of digital workplace transformation in order to enhance
employee engagement and productivity within UK retail industry: A study on Waitrose.
• Research objective:
• To understand the conceptual framework of digital workplace transformation and key driver
used within organisation
• To identify the significant role of digital workplace transformation in order to enhance
employee engagement and productivity within Waitrose.
• To discern the challenges faced by Waitrose in absence of digital workplace transformation
• To recommend some of the digital strategy adopted by Waitrose in improving employee
engagement and productivity

Research Question
• What is the conceptual framework of digital workplace transformation and key driver used
within organisation?
• What ate the significant roles of digital workplace transformation in order to enhance
employee engagement and productivity within Waitrose?
• What are the challenges faced by Waitrose in absence of digital workplace transformation?
• What are the digital strategy adopted by Waitrose in improving employee engagement and
productivity?

Research rational
•The main rationale behind this investigation is to examine the role
of digital workplace transformation in an organisation.
•It has been indentified that at the time of COVID-19 the digital
workplace transformation has gained major focus and many
organisation has adopted this business strategy in their workplace