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Coca-Cola's Workplace Diversification

   

Added on  2020-03-16

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Running head: DIVERSITY MANAGEMENT Diversity management by Coca Cola CompanyName of the student:Name of the University:Author note:
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1DIVERSITY MANAGEMENT Introduction Coca Cola company which is based in United States of America provides products whichare carbonated soft drinks. The company was established by John Pemberton. The company hasits variants of its products such as Diet Coke, Caffeine Free Coca Cola, Coca Cola Life, CocaCola Cherry and so forth. In the year 2013, the products of the coke are sold over 200 countrieshaving the consumers who are downing more than beverage servings each day at 1.9 billioncompany (Coca-Cola Company).The competitors of the company are Pepsi, Dr. Pepper SnappleGroup which is regarded as the third largest manufacturer of soft drinks which are availablewidely. In the Southern and Central America, the Kola Real, also known by the name RC Cola inthe country Mexico, is a developing competitor of Coca Cola. In Sweden, Julmust is anotherimportant soft drink manufacturer which has surpassed Coca Cola during the Christmas season.Worldwide, the company has competitors and they are growing gradually in order to defeat theCoca Cola Company through their larger sells (Coca-Cola Company). The jobs and services thatare provided by the company are Part time Assistant Manager, Technological Administer, QAtester, Sales Representative of Office Sales, Manager in the retail sales, Specialist jobs in thesupport to Customers, Associate of the Retail sales of the company, Independent contractor andso forth. Therefore, by keeping this background in mind, it is important to judge thediversification of the Coca Cola Company and the way it practices diversification in order toembrace inclusiveness (Barak and Michalle).Current practices by Coca Cola Company to embrace Diversification The enterprise of Coca Cola is looking forward to increase a four percent in sales to $5.6billion in the second quarter as the company is looking forward to reframe its operations in themidst of the changing demand of the consumers in the market of soft drinks. Right now CocaCola is selling more than 35,000 products around the world. The company has expanded itspractices through their offerings of products which are the greater examples for the case studiesfor the business seeking revenues (Barak and Michalle). The company looks forward to diversethe markets, capitalizing the company’s inclusive culture in order to attract, develop and retainthe worldly talent mix in order to give force to the competitive advantages (Coca-ColaCompany)
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2DIVERSITY MANAGEMENT Coca Cola looks forward to make diversity as the core area in their business strategy.They look forward to create a working environment which would provide the associates with theequality to access information, opportunity and development. Coca Cola Company is right nowis as well looking forward to recruit people having diversified talents and ideas. The companypractices its inclusion to embrace the world of multiculturalism both in the work place as well asin the market place (Barak and Michalle). The company practices inclusiveness of the companythrough conducting the formal surveys by taking the feedbacks of the employees by conductingthe educational programs and programs which are Resolution Resources based, where theassociates are involved to solve the issues that are being faced by the workers of the company.To make the workplace diversify, the Coca Cola company focusses on developing and framingout strategies in order to make the workforce to resemble the community that one is operating(Lauring). The company believes in asking for the referrals to the existing employees, involvedin talking with the organizations of the community to help out the candidates. The company aswell provides training based on diversity in the workplace (Coca-Cola Company; Patrick et al.)The company looks forward to Human and Workplace rights which further increase thediversification in the workplace. These two important practices are regarded as importantelements which would provide growth to the sustainable environment. The company therefore,makes sure that the people in the workplace are treated with respect and dignity. The workershave their own fundamental rights in order to provide healthier and safer workplace (Lauring).The KORE (Coca Cola Operating Requirements) defines the standards, policies andrequirements for controlling the safety, the quality and environment through their operations,therefore, the people from different background are being respected and safety is provided tothem (Barak and Michalle; Coca-Cola Company).Practicing and benefits of Diversity The current practices in the workplace which incorporates diversification andinclusiveness provide more benefits to the organization which has made the Coca Cola companyto increase its productivity (Patrick et al) The workplace diversity benefits the managerial toolsand challenges to the company. The productivity is successful in terms of bringing competitiveadvantages to the company. The employers can provide solutions to the customers and themanagers as well helpful in brining creative methods and skills to the employees working under
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