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MG412 -CW2 - Report Explaining the New Brand Extension

   

Added on  2023-06-15

8 Pages1399 Words350 Views
Business Development
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MG412 -CW2 - REPORT
EXPLAINING THE NEW
BRAND EXTENTION
MG412 -CW2 - Report Explaining the New Brand Extension_1

Executive Summary
The report has identified about the brand extension of its products in the market. The market
share of the company has identified regarding the launching of its new range of the Dove
company that is Baby care company. The market segmentation, targeting and positioning of the
company has been defined, external factors that can affect the launching of the new product and
also its position among the competitors in the market.
MG412 -CW2 - Report Explaining the New Brand Extension_2

Table of Contents
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................1
MG412 -CW2 - Report Explaining the New Brand Extension_3

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