Operations and Project Management: A Case Study of Dyson Limited

Operations and
Project Management

Table of Contents
PART-1............................................................................................................................................3
INTRODUCTION ..........................................................................................................................3
A brief overview of the company................................................................................................3
Operation versus operations management..................................................................................4
Review and critique of executing operations management principles in the entity....................4
Analysis of extent to which organizational operations management meets requirement of
company......................................................................................................................................6
Discussing continuous improvement as a philosophy and describing Lean principles .............7
A continuous improvement plan with the justified recommendations for improvement, based
on the review and critique of operations management principles within the business...............9
CONCLUSION .............................................................................................................................11
PART 2..........................................................................................................................................11
Project Title...............................................................................................................................11
An overview of the case study..................................................................................................12
Explanation of each stage of the PLC.......................................................................................12
Analysis of the project methodologies and tools used..............................................................13
Effectiveness of the PLC in application to project....................................................................14
CONCLUSION..............................................................................................................................14
REFERENCES..............................................................................................................................16

PART-1
INTRODUCTION
Operational management may be defined as that functional area of business who is
responsible for handling the processes which includes the creation of goods and services. On the
other hand, the project management may be defined as the process of directing the efforts of
team members towards the goals and objective of the firm(Ho and Chuah, 2019). Operational
management is basically an administration part that comprises of different types of aspects such
as capability, computation, consumables, equipment, labour and many more which assist in
transforming the raw material into the finish goods. The fist and the foremost objective of the
operational team of the company is to boost up the revenue by generating the products in large
quantity. The following report is based on the Dyson Limited which is well-known designer and
producer of home appliances like bladeless fans, air purifiers, hair dryers and many more. The
chosen company is private organisation which was founded in 1991 by James Dyson in England
but in 2019 the respective company permanently shifted to Singapore. The Headquarter of the
company is situated in St James Power Station, Harbourfront, Singapore. The following report is
going to cover the effectiveness of operations management principles along with the concept of
continuous improvement in context to the chosen organisation. This report also focus on the each
step of the product life cycle and produce a necessary support document. In the end, a critical
analysis has been done in relation to the application of PLC by employing relevant theories and
models.
A brief overview of the company
Dyson limited is a multinational technology company which was established in 1991 by
James Dyson. The respective organization first established at Malmesbury, England and
designed the household product such as Vacuum cleaners, air purifiers, hand dryers, hair dryers,
lights and many more. The motive of the company is to motivate the entrepreneurs of new
generation and regularly find the new ways to dealing with the problems. The company provide
their services all across the globe and give provide employment to around 13000 employees
internationally. Focus has been paid by the management of the firm on solving the problems and
complexities which are overlook by the other firm by utilizing the technologies. In 2019, it was

announced by the company is that the company is going to start manufacturing of electric
vehicle.
Operation versus operations management
An operation may be defined as the process of regulating the internal activities of the
organization in order to make sure that it works in a very effective manner in the changed world.
In simple terms these are basically the techniques and practices which are utilized in order to
produce or manufacture the goods and services, promote the goods to clients and distribute the
finished goods. In context to Dyson, the main activities of the respective company is to design
and engineering the technology, produce the goods and then sell it to the end consumer.
The term operational function may be defined as that activity that paid focus on the
creating the products for the customers. In association with Dyson, core activities combine
multiple forms of raw materials with the process of manufacturing in the goal of producing
goods with high growth potential. In addition, it disseminates ideas within the organisation for
ways to initiate operational innovation and attain the cost savings. The implementation of
operational function within the business not only assist in increasing the productivity but also
leads to the effective health and welfare of the organisation for those who are engaged.
The operations management is basically the administration of organisation procedures to
attain the high degree of workplace productivity. This is all about converting the raw material
into the valuable products to enhance the revenue of company. In relation to Dyson, the
operations management is very important for organizing, regulating, designing, manufacturing
methods along with the customer service. The application of firm's operations management
began to invest and support economic, technical and human capital processes which is related
to producing and delivering the goods.
Review and critique of executing operations management principles in the entity
An important role is played by the operations management in relation to daily task,
decision making for budgeting, developing and managing the system. The concept of operational
management is implement by the Dyson company in order to attain the efficiency and
quality(Kerzner, 2019). The procedure of operational management within the firm like
budgeting, coordinating and overseeing assist in increasing the revenue along with the
production efficiency. The application which are comprises in the concept of operations