E-Marketing Analysis for Walmart and BrandsMart USA
VerifiedAdded on 2023/06/15
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AI Summary
This presentation provides an E-Marketing analysis of Walmart and BrandsMart USA, with a focus on the 4Ps of marketing mix. The presentation covers the product, price, promotion, and place aspects of the two e-competitors, and includes recommendations for improving the customer experience. The chosen product is Sony PS4 Gaming Console, and the target audience is mainly young adults. The presentation concludes that Walmart is the better option for purchasing the product due to its superior services and product information.
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