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E-commerce and its impacts on market

   

Added on  2022-04-28

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International Journal of Research
(IJR)
p-ISSN: 2348-6848
e-ISSN: 2348-795X
Vol. 8 Issue 5
May 2021

Copyright © authors 2021
612
A Study on Impact of E-Commerce on Emerging
Markets

Jeffin Saji

Catholicate College, Pathanamthitta, Kerala

ABSTRACT

Electronic commerce may have large economic effects in the future. Internet commerce
will change the face of business forever. Moreover, e-commerce will change banking in 21st
century. The e-commerce has affected the global economy in many different ways. First of all,
it has affected the information technology, and all the economic sectors, all and above e-
commerce has enhanced the productivity growth worldwide and here we are going to discuss
this impact, they are able to identify the number of qualified people needed to advance their
country’s information economy or to calculate the amount of investments needed to provide
business with access to the internet. Some countries are already benefiting from the results,
they are now in apposition to benchmark their economies with competitors internationally and
there are many ways to accelerate the growth of productivity but the reason for this is rather
controversial. Banks and financial services companies in the developing countries will need to
adopt online payment system, to obtain e-trade finance and equity investment, tourism and its
internet incarnation is regularly cited as one of the fastest growing ecommerce sectors.

Keyword; e-commerce, emerging markets

INTRODUCTION

E-commerce, is more than just electronics and commerce added together. It represents
an entirely new way of doing business over a medium that changes the very rules of doing
business. It is therefore, far more about strategy and business management than it is about
technology. E-commerce and the internet, if correctly utilized for development, can be
instruments for ensuring future sustainable economic growth. Throughout the world, the
profound impact of electronic commerce in the economics and societies of the glob will no
doubt improve economic efficiency, competitiveness, and profitability (for those engaging in
e-commerce) and, therefore result in the development of the information society. E-commerce
and the new emerging digital technologies and services can be tools for development and help
improve the livelihood of millions across the globe, by linking up remote regions and bringing
together scientist, administrators development professionals, managers, and people into
projects and programmes to promote economic and social development.

The Internet revolution was really about people customer and fundamental shift of
market power from the seller to buyer. In the new economy customers expectations are very
different than before. A company understanding of this difference and its ability to capitalize
on it will be the key to success. The web, the internet and emerging computing and
communication technologies have redefined business erasing traditional boundaries of time
E-commerce and its impacts on market_1
International Journal of Research
(IJR)
p-ISSN: 2348-6848
e-ISSN: 2348-795X
Vol. 8 Issue 5
May 2021

Copyright © authors 2021
613
and geography and creating new virtual communities of customers and suppliers with new
demand to product and services. E-commerce only forms a fragment of e-business. Earlier
companies had web sites displaying the company products etc. then they started to use the e-
commerce as one of the distribution channel in addition to the existing system for sales that is
e-commerce. The term Electronic commerce or e-commerce consists of all business activities
carried on with the use of electronic media, that is, computer network. It involves conducting
business with the help of the electronic media, making use of the information technology such
as Electronic Data Interchange (EDI). In simple words, Electronic commerce involves buying
and selling of goods and services over the World Wide Web. Shipping method is generally
used for the delivery of the goods ordered. Every Bank which is highly leading now performs
their transaction through computer and computer is not only the concept can make off the
transaction automatic. All the commercial application now transfers to the concept of e-
commerce and is one of the very important aspects for carrying bank transactions falsity. In the
commercial world surrounded by highly competitive and volatile market conditions, any new
concept or technology would be acceptable only if it provides strong benefits to all concerned.
Ecommerce offers some distinct advantages. The E-commerce is more than just electronics and
commerce added together. It represents an entirely new way of doing business over a medium
that changes the very rules of doing business. It is therefore, far more about strategy and
business management than it is about technology. Throughout the world, the profound impact
of electronic commerce in the economics and societies of the globe will no doubt improve
economic efficiency, competitiveness, and profitability (for those engaging in e-commerce)
and, therefore result in the development of the information society. E-commerce and the new
emerging digital technologies and services can be tools for development and help improve the
livelihood of millions across the globe, by linking up remote regions and bringing together
scientist, administrators development professionals, managers, and people into projects and
programmes to promote economic and social development.

E-commerce involves conducting business using modern communication instrument:
telephone, fax, e-payment, money transfer systems, e-data inter-change and the internet.
E-commerce is not only a new technology and a new frontier for global business and trade, it
is also still evolving.

An emerging markets is a market that has some characteristics of a developed market,
but does not fully meet its standards. This includes markets that may become developed
markets in the future or were in the past. The term frontier market is used for developing
countries with smaller, riskier, or more illiquid capital markets than emerging. According to
the economist, many people find the term outdated, but no new term has gained traction. The
nine largest emerging and developing economies by either nominal or PPP-adjusted GDP are
the BRICS countries.

The term marketing has been described as performance of business activities that direct
the flow of goods and services from producers to consumers. Marketing is not merely a
post production activity. It includes many activities that are performed even before goods are
actually produced and continue even after the goods have been sold.

OBJECTIVES OF THE STUDY

To identify the relationship between e-commerce and emerging market.

To identify the significant impact of e-commerce on emerging market.
E-commerce and its impacts on market_2
International Journal of Research
(IJR)
p-ISSN: 2348-6848
e-ISSN: 2348-795X
Vol. 8 Issue 5
May 2021

Copyright © authors 2021
614
To study how e-commerce aid in the economic development of developing
countries.

To assess the influence of e-commerce in developing an economy.

RESEARCH METHODOLOGY

Descriptive research studies are those studies which are concerned with describing
the characteristics of a particular group of situations. Descriptive research includes different
kinds of fact-finding inquiries and surveys. The main objective of this research is describing
the state of conditions as it exists at the present moment. For these types of researches we
often use the term ex-post-facto research method, the main characteristics of which is that
the researcher has no control over the variables, he can only report what has happened or
what is happening.

HISTORY OF E-COMMERCE

The history of E-commerce begins with the invention of the telephone at the end of
last century. EDI (Electronic Data Interchange) is widely viewed as the beginning of
ecommerce if we consider ecommerce as the networking of business communities and
digitalization of business information. Large organizations have been investing in
development of EDI since sixties. It has not gained reasonable acceptance until eighties.
The meaning of electronic commerce has changed over the last 30 years. There are two
basic types of ecommerce: business-to-business (B2B) and business-to-consumer (B2C). In
B2B, companies conduct business with their suppliers, distributors, and other partners
through electronic networks. In B2C, companies sell products and services to consumers.
Although B2C is the better known to the general public, B2B is the form that actually
dominates e-commerce in terms of revenue. The concept of e-commerce is related to notions
of Internet economy and digital economy. All these concepts relate to the use of new
information and communication technologies for economic activities, but with different
focuses. Internet economy refers to the economic activities that generate revenue from the
Internet or Internet-related products or services. Therefore, pre-Internet e-commerce, as will
be detailed in the following section, cannot be called Internet economy. On the other hand,
some activities such as building Internet connections for commercial purposes, are a part of
Internet economy, but they are not necessarily e-commerce. Digital economy is based on
digital technologies such as computer, software, and digital networks. In most cases, digital
economy is the same as e-commerce. However, not all activities in the digital economy are
e-commerce activities.

The term ecommerce meant the process of execution of commercial transactions
electronically with the help of the leading technologies such as Electronic Data Interchange
(EDI) and Electronic Funds Transfer (EFT) which gave an opportunity for users to exchange
business information and do electronic transactions. The ability to use these technologies
appeared in the late 1970s and allowed business companies and organizations to send
commercial documentation electronically. The growth and acceptance of credit cards,
automated teller machines (ATM) and telephone banking in the 1980s were also forms of
electronic commerce. Another form of E-commerce was the airline and railway reservation
system. Although the Internet began to advance in popularity among the general public in
1994, it took approximately four years to develop the security protocols (for example,
HTTP) and DSL which allowed rapid access and a persistent connection to the Internet. At
E-commerce and its impacts on market_3

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