Leadership Styles of Amazon

This project analyzes the impact of leadership styles on Amazon's performance. It explores different leadership styles employed by Amazon leaders, including autocratic, democratic, and transformational, and analyzes their effects on employee motivation, productivity, and overall company success. The project also includes recommendations for effective leadership practices to enhance Amazon's performance and address challenges. Desklib provides past papers and solved assignments for students.

BUSINESS PROJECT
How leadership styles affect
the performance of amazon

Table of Contents
1.0 Introduction ...............................................................................................................................1
1.1 Purpose of study ..............................................................................................................1
1.2 Background of study ........................................................................................................1
1.3 Rationale .........................................................................................................................1
1.4 Research question ............................................................................................................2
1.5 Research Objectives ........................................................................................................2
2.0 Literature Review.......................................................................................................................2
2.1 Leadership style and organizational performance............................................................2
2.2 Effect of leadership styles on organization's performance...............................................3
2.3 Effect of leadership style on Amazon's performance......................................................4
2.4 Leadership styles are employed by Amazon leaders........................................................6
2.5 Techniques to increase its productivity and solving problems........................................7
3.0 RESEARCH METHODOLOGY..............................................................................................7
3.1 Introduction......................................................................................................................7
3.2 Research philosophies......................................................................................................7
3.3. Research approach...........................................................................................................8
3.4 Collection of data ............................................................................................................8
3.5 Validity ............................................................................................................................9
3.6 Data analysis.....................................................................................................................9
3.7 Ethical considerations.......................................................................................................9
3.8 Limitation of study ........................................................................................................10
4.0 Result and findings..................................................................................................................10
4.1 Effects of leadership style on the company....................................................................10
4.2 Leadership style followed by Amazon...........................................................................10
4.3 Insecurity about work and need of direction..................................................................11
4.4 Impacts of leadership style on company's performance.................................................11
4.5 Opportunity to participate in decision making process .................................................11
4.6 Providing guidance without pressure is the key to being a good leaders.......................12
4.7 Leaders provide effective and supportive communication.............................................12

4.8 Leaders allow to solve problems on your own...............................................................12
4.9 Recommendation for effective leadership style............................................................12
5.0 Discussion ...............................................................................................................................13
5.1 Introduction....................................................................................................................13
5.2. Democratic leadership impact on Amazon performance .............................................13
5.2 Summary ........................................................................................................................14
6.0 Conclusion...............................................................................................................................14
6.1 Introduction ...................................................................................................................14
6.2 Recommendation ...........................................................................................................15
REFERENCES..............................................................................................................................16

Topic: Leadership style of Amazon.
1.0 Introduction
1.1 Purpose of study
What is purpose of the study explain what is the purpose of the study use the tittle
Leadership styles are the behavioural structures which leader adapt to effect the behaviour
of their subordinates. (Citation need to be inserted here ) Through this, they provide
directions to their followers and motivates them to achieve the objectives and goals.
Leadership is the way of person that utilize to lead other people. The most appropriate
leadership style depend on the function of leader and subordinates as well as situation (Jing
and Avery, 2016). Some leaders can not work comfortably with high degree of
subordinates which are participations in decision-making. Moreover, the specific situation
aids determine the most effective style of interactions. The leadership style plays an
essential role in any company in context of solve the problems and difficulties. Leadership
styles raise the motivation and productiveness of workers but it depends on the style
selecting accurate leadership style and applying it accurately. This can help to increase
motivation and improvement of skills of leaders as well as their followers within the firm.
1.2 Background of study
Leadership style means to characteristics and behaviour of leaders when directing,
motivating, guiding and managing the group of people. They can also motivate other to perform,
create and innovate. Leadership style means behavioural activities that engaged by leaders to
incorporate in organizational and personal interests in the following of the objectives and goals.
The kind of leadership available in the company which has great deal to do with execution of the
strategies (Yahaya and Ebrahim, 2016). There are many features of leadership styles such as risk
taking, technology, participation and so on. These kinds of leadership style helps to raise the
productiveness and efficiency of leaders and their followers within the company. This can help
to increase motivation and improvement of skills of leaders as well as their followers within the
firm.
1.3 Rationale
The reason of selecting topic which leadership style of Amazon because it is very
important for the leaders, employees as well as company. The reason for choosing this topic,
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because of, there are large level of adequate informations and data are available related to the
topic. Through this topic, researcher easily attaining the results and also aids to further research.
This kind of topic is very essential aspect which help to leaders and follower within the
organization (Vargas, 2015). The leadership style play essential role in raise the productivity and
solving the issues within the company. With this, leaders increase motivation of followers and
achieving the goals and objectives of firm. Leadership style have impact on performance of
individual and company. This can help to effective team work and accomplishing the goals and
objectives of firm. This can help to increase motivation and improvement of skills of leaders as
well as their followers within the firm. Need to identify problem within amazon use
use these journals below please identify a recent issue with amazon and mention in results and
findings
Amazon ways 14 leadership principles behind the world's best disruptive company:
In this, various issues faced by selected company such as:
 Driven of innovation as consumer voice.
 High level of competitors.
 Large degree of bureaucracy.
 Unavoidable of manual labour.
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1.4 Research question
 Explain the effect of leadership styles on organization's performance?
 Discuss the effect of leadership style on Amazon's performance?
 What leadership styles are employed by Amazon leaders?
 What are Recommendations Company can use efficient techniques to increase its
productivity and solving problems?
1.5 Research Objectives
Aims:
“To assess the purpose of the study to examine how leadership styles affect the
performance of Amazon.”
Objectives:
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 To analysis the effect of leadership styles on organization's performance.
 To assess the effect of leadership style on Amazon's performance.
 To outlines the leadership styles employed by Amazon leaders.
 To recommend company to use efficient techniques in increasing the productivity and
solving the problems.
2.0 Literature Review
2.1 Leadership style and organizational performance
According to that Nguyen and eta.l., (2017) Leadership is an expansion of attribute which
verbalizes product about quality as employed professional. A leader is no more seen as strong
and authoritative attribute informative people what to do or what not to. Leaders is someone who
has the ability to take the team members in the right direction be leading them from the front not
the otherwise. Leaders style is mixture of behaviour of leaders which adapts during the
completion of the activities and ways of creating their relationship with followers and, so that
they can direct and motivate them effectively. Leadership style means to behavioural shape
engaged by leader to combine personal and company interests in the pursuit of objectives and
goals. The kind of leadership style available in firm which has great deal to do with the execution
of strategies. The centre of leadership style lies in task behaviour, relationship behaviour and
effectiveness.
As per the view of Masa'deh, Obeidat and Tarhini, (2016) Organizational execution is
difficult as well as dimensional process in business profession. It open up outcome of the
company or real result of firm that can be measured against intended outputs, objectives and
goals. The organizational performance includes three fields connected with firm like fiscal
performance, shareholder return as well as product or services market performance.
Organizational performance can also be utilized to view the different ways by which company is
operated in relation to level of profits, market share and quality of goods in terms of other
companies in the same industry.
2.2 Effect of leadership styles on organization's performance
In order to that Asrar-ul-Haq and Kuchinke, (2016) Effects of leadership on execution is
also essential because leadership is one of key driving force for rising performance of
organization. Effective leadership is seen as strong beginning of management improvement and
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continuous competitive advantages. Visionary leaders make strategical imagery of some
upcoming state, communicate that vision through framework as well as utilisation of figure,
model the vision by performing systematically build commitment towards the visions. Visionary
leadership will outcome in broad level of connection, belongings, motivation and performance in
the new environment of organization. There are different leadership styles such as autocratic,
democratic, transactional, bureaucratic and so on.
It can be said that high level of competitors of Amazon company can have negative
impacts on its performance and growth level. When an industry have several strong branded
companies then customers it can decrease sales and profitability of the company. Due to
increasing competition, it puts pressure on Amazon company to bring innovation and more
invest in technologies that can increase its overall cost. SO it can be said that competitors can
hinder the performance of the company.
Large degree of bureaucracy means to have a pyramid command structure. It has strict
rules and regulations which can sometimes become the reason of labour turnover that is not good
for the company. It has many layers that can make the structure more complex so it can be said
that it can decrease its brand image.
As per the view of Choi, Kim and Kang, (2017) Autocratic leaders are standard and
dominating in nature. The autocratic leaders need their followers to activity according to them. It
is to find out the effect of leadership styles on the organizational performance. For that,
autocratic leadership is also called as authoritarian leadership style. These leaders are less
originative and only promote one-sided communication. This severally influences the motivation
and satisfaction level of workers. Autocratic leadership controls the workplace, socialization and
conversation that is warmed for effective organizational performance.
In the contrast Jing and Avery, (2016) Democratic leadership in which decision making is
centralized as well as joint by all the subordinates. The expected for weak performance as well as
poor decisions making is high in the democratic leadership. It is also called to motivate workers
to act better than their positions as well as thoughts are valued. The large difficulty linked with
democratic leadership is premise which everyone included has an equivalent stake in decision
making with shared level of expertise.
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2.3 Effect of leadership style on Amazon's performance
In this context Yahaya and Ebrahim, (2016) Leadership style play important role in any
of organization in context of solving problems and difficulties. There is considerable impact of
leadership style effects the culture of the Amazon which is turned influence its performance.
There are many of leadership styles such as transactional, transformational, bureaucratic and so
on. If the leader is always willing to provide something in return, so that is called as
transformational leader used in the company which named in Jeff Bezos. This can involve
number of things like promotion, pay raise, new accountabilities and performance review. The
major issue with transformational leadership is the expectation (JEFF BEZOS: HOW HIS
UNIQUE LEADERSHIP STYLE SET AMAZON APART, 2016). Therefore, this kind of
leadership can be determined as dealing of targets and rewards among the management and
workers.
In order to that Vargas, (2015) Leaders can be followed bureaucratic leadership style
within Amazon. Bureaucratic leaders effect group under them to move policies as well as
procedures configured by leaders. The leaders are powerful attached to their procedures as well
as processes but not to their people. This is reason why leaders happen to be reserved. This
technique is not effective as it does not lead to improvement and motivation of the workers.
These leaders focus on their activities being completed in the systematic manner. Bureaucratic
leadership has negative effect on execution of Amazon. Bureaucratic leaders do not generate
workers of their company to perform in anticipated manner that can lead to develop performance
of company (Bureaucratic Leadership style, 2018).
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Illustration 1: Bureaucratic Leadership style
Source: (Bureaucratic Leadership style, 2018)

2.4 Leadership styles are employed by Amazon leaders
According to that Nguyen and et.al., (2017) Leaders adopting the democratic leadership
style at the Amazon which is positive impact on organizational execution. Democratic leadership
in which decisions making that is centralized and shared by all followers. In this leadership, the
possible for weak performance and poor decision-making is high. Democratic leadership is also
called to prompt workers to act improved than their views and thoughts are valued. Democratic
leadership has positive impact on performance of Amazon. This kind of leadership prevents
workers to make decisions along with sharing them with team and leaders. In democratic
leadership styles, approval as well as critical appraisal are provided subjectively and signified of
accountability which is also developed between the workers (Democratic Leadership style,
2018). Democratic leadership affects positively on execution of company as it gives chances to
worker for expressing and implementing their creative thoughts and take part in the procedure of
decision-making within the firm. This leadership style also make upcoming leaders as well as
aids company in the long run.
According to that Masa'deh, Obeidat and Tarhini, (2016) This leader is one who direction
on group discussion as well as participants and as result it positively effects the execution of the
subordinates. Thus, this kind of leadership style can be utilised for rising performance and
efficiency of Amazon. Thus, it can be declared that democratic leadership has positive effect on
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Illustration 2: Democratic Leadership style
Source: (Democratic Leadership style, 2018)

execution of organization. Hence, leaders are followed democratic leadership style for improving
performance, raising the productivity and efficiency of followers as well as company. This can
help to increase motivation and improvement of skills of leaders as well as their followers within
the firm.
2.5 Techniques to increase its productivity and solving problems
According to that Masa'deh, Obeidat and Tarhini, (2016) It is not necessary to follow
only one kind of leadership style and also they have various options which help to increase
productivity and solving problem of firm. Company needs utilizing the different techniques like
conflict resolution, innovative thinking, time management skills which help to sole problem and
increase productivity of the company. Leaders can be utilised finesse and expertise to manage
conflict and make positive impact on everyone included in the condition. They can also
innovative thinking and creative problem solving skills to communicate with staff, management
and consumers. These abilities are important for efficiency, building excellent relationship with
consumer, inspiring staff and accomplishing objectives and goals of individual as well as
organization. Leaders requires time management skills and focus on high priority activities and
tasks. Time management skill help to work smarter not harder.
3.0 RESEARCH METHODOLOGY
3.1 Introduction
Research methodology is very essential part of the research. It vis the process which is in
use to collect message and data for the purpose of making business judgement (Ness, 2015). That
is include publications research and other research techniques. This methodology is includes
philosophies, approach, data collection, sampling, data analysis, validity and limitation of study.
3.2 Research philosophies
Research philosophies are most essential part of research methodology it is deals with
knowledge department, nature and sources of data. That are deals with the sources, nature and
development of knowledge (Quinlan and et.al., 2019). There are 4 kind of research philosophies
such as the pragmatism, realism, positivism and interpretivism. Pragmatism philosophy is the
mixed and multiple method of design which is used in both quantitative and qualitative research.
Positivism research philosophy is high structured and large sampling of research philosophy.
That is help to measurement, quantitative but can be used in the qualitative research. Other hand
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realism philosophy is method chosen must depends on the subject matter quantitative and also in
qualitative. Last and final philosophy is interpretivism is small sample in depth. That is help to
investigation and qualitative research. That all are philosophies of research which are help to
done research in correct and effective manner (Flick, 2017). Thus, in this researcher has select
the positivism research philosophy for the quantitative data collection. By this research is able to
get the in depth analysis of leadership style. This can help to achieve aims and objectives of
study. Research will be utilized online sources and literature review for collecting information
and achieving the aim as well as objectives of research.
3.3. Research approach
The selection of research philosophy after then there required to select approach of
research. The relevancy of hypotheses of study is the distinctive, deductive and inductive
approaches (Research design, 2017). The deductive approach is the set of assumption in hand,
other hand the inductive approach contributes to the emergences of theories which are new and it
does not involve formulation of hypotheses. Adductive research premises are used to generate
testable conclusion. It is start with the surprising facts or puzzles as per research process is
devoted their explantation. It is the explanation of incomplete observation. Research will be
utilized online sources and literature review for collecting information and achieving the aim as
well as objectives of research.
3.4 Collection of data
Data gathering is the least important part of research because of whole research is based
on data collection. It has the process of collection for information from all the relevant sources
to find answers to the research problems, test the hypothesis and evaluate the outcomes.
Secondary data collection is the types that have published in newspapers, magazines, journals,
books, online portal and so on places. There are various data is available in these sources about
their research area in business. Therefore, the request of appropriate set of criteria to select
secondary data. That is plays an important role to increase the levels validity and reliability of
research (Yeakley and et.al., 2017). Research will be utilized online sources and literature review
for collecting information and achieving the aim as well as objectives of research. Thus, this
research selected by the secondary. The secondary data collect by the newspapers, journals and
online sources which is utilized in this research. Make this section more clear on what research
will be used explain in detail
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The data collection method is two types or kinds are quantitative and qualitative (Kumar,
2019). Quantitative data collection is based on the mathematical calculation in various formats.
The methods are includes in quantitative data collection such as the methods of correlation and
mean, mode and medium. Moreover, the highest level of standardization of quantitative methods,
it is easy to make comparison between findings. Other hand the qualitative research method is
not involves numbers or mathematical calculation. It has aim to ensure the greater level
understanding. The methods of data collection include the online source, literature review .
(Powilleit, 2015).
3.5 Validity
validity means dependable the research is supported on the information it analysed has
two types of validity such as internal and external. External validity is refers to the information
take external environment. Internal validity means the findings that replicate reality(Creswell and
Poth, 2017). It is refers overall project quality and reflects present according to the topic. this
help to achieve different e and reach out the aims and objectives of research and study. Research
will be utilized online sources and literature review for collecting information and achieving the
aim as well as objectives of research.
3.6 Data analysis
It is involve identifying common patterns within the responses and analysis. It is the
process of data collection is transforming and then turning into the theory that can solve the issue
with available information. This research is based on the thematic analysis (Thuries and et.al.,
2016). There data is divided into the themes and the hypothesis was formed and result were
obtained. This can help to achieve aims and objectives of study and research. Research will be
utilized online sources and literature review for collecting information and achieving the aim as
well as objectives of research.
It can be said that there are several materials are being used in this research. For solving
the problem of leadership style it has used several techniques such as conflict resolution,
innovation thinking etc. All these techniques help a researcher and a company in solving
problem related to leadership style. It also focuses on democratic style of leading in which the
company give opportunities to its employees to give suggestions in decision-making process.
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3.7 Ethical considerations
Ethical consideration is most important part of the research. That are as follows:
Define ethics say that im going to use secondary need to say that I have completed
ethics completion by university
3.8 Limitation of study
What are the limitations of study give examples
 Lack of time : It can be said that lack of time is the main weakness and limitation of this
study. For conducting a research in a successful manner it is required to have enough
time as it has several steps. By following each and every steps of research, researcher
need to have a time by which it can make a successful research. Due to lack of time it as
to face several problems like ineffective sources of data and inaccurate interpretation etc.
 Lack of experience: For conducing a successful research, there is a requirement of
having a proper knowledge and experiences. It is already stated that research have several
steps and without having experience, a researcher can not make and develop successful
research. Due to lack of experience they have to face some challenges as it can consume
their lot of time and cost.
But the researcher have ability and skills to sets aims and objectives of research. this help
to achieve and reach out the aims and objectives of research and study. Lack of previous studies
in the research area at the literature review is an important part of any research because it help to
identify the scope of works. In that researcher has also get their informations which are related to
the topic (Palinkas and et.al., 2015).
4.0 Result and findings
4.1 Effects of leadership style on the company
It has been analysed that Amazon identified that leadership style have various impacts
and effects on company. Also, leadership style increases overall productivity of the company.
Because it focuses on using the best style and also tries to provide the best facilities to
employees. It increases labour turnover at the workplace. As per the view of some time
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leadership is negatively influence on the productivity and labour turnover in terms of improper
guidance to the employees in the Amazon. Through this, leaders and employees solve any kind
of problems of the firm. Also, this can aid to accomplish objectives of Amazon.
4.2 Leadership style followed by Amazon
It has been evaluated that employees of Amazon it was identified that Amazon followed
different leadership styles according to situations. Also, it prefers and follow autocratic
leadership style. In some types of situation like in the case of emergent it uses this to make
decision-making process easy and quick. The leaders of Amazon is followed democratic
leadership style. In this leadership style, leaders make efforts to participate in decision-making
procedure of the business. Also, leader of Amazon focuses on transformational leadership style
in which leaders inspire, promote and motivate workers to creative and innovative modification
which will develop and shape the future success. Through this, leaders and employees solve any
kind of problems of the firm. Also, this can aid to accomplish objectives of Amazon.
4.3 Insecurity about work and need of direction
It has been analysed that employees of Amazon have different feeling and views about
Amazon because they are insecure regarding their job and work. It is the responsibility of the
leaders to provide proper direction so that it will help to attain the aims and objectives in better
way, apart from this, it is also analysed that using the best leadership style, the leader of Amazon
can mitigate the insecurity with regard to work among employees. Therefore, proper direction
and adopting the best leadership style will help a business to raise the business performance and
attain all the aim and objectives in better way.
4.4 Impacts of leadership style on company's performance
It has been evaluated that leadership style have positive as well as negative impacts on
company's performance it is so because leader of Amazon uses the best style like democratic
leadership style which help to involve the employees into decision-making process. Therefore, it
leads to generate the best ideas which may help for the success of business. By opting the best
leadership style will definitely create positive impact upon business as well as employee's
performance such that the employees are motivated and this directly increases the production
level of the firm which raises company's financial performance as well.
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4.5 Opportunity to participate in decision making process
The employees of Amazon did not have an opportunity to participate in decision-making
process. Therefore, it leads to affect their morale and may also create negative impact upon
business performance as well. On the other side, if the employees are participated in the
decision-making process then. It makes them able and feel respected which motivates them for
achieving their organizational goals (Morse, 2016). In addition to this, If the employees are
participated in the decision-making then leaders got different views and involving them into the
process will help to make them feel that they are also an important part of the company.
4.6 Providing guidance without pressure is the key to being a good leaders
It is said by (Leung, 2015) that the employees of Amazon think differently about their
company and leader. They believe that providing guidance without pressure is main element for
being a good leader because with pressure they do not focus on their work which decreases
productivity of them. It increases their productivity and self-esteem. Also, it enables in them to
work in creative way. By this they are able to attain goals and objectives in effective way. They
are able to focus on their work and try to complete that on given time.
4.7 Leaders provide effective and supportive communication
It has been evaluated that identified that leader of Amazon use supportive and effective
communication as employees support leaders and frequently communicate to them which help
them in increasing their communication skills at workplace. It is also good for both as it
decreases the chances of errors and mistakes from their work. Beside this, leader allows them
supportive communication which help them at workplace and develop strong relations at
workplace.
4.8 Leaders allow to solve problems on your own
It is stated by (Kumar, 2019) that leader of the company give opportunity to their
employees for being independent. This boost employee confidence and allow them to solve their
problem at their own for becoming independent and employees can improve their skills from
them. However, it enables staff to resolve issues within themselves. Due to this their morale and
self-esteem increases, and they work independently. Beside this, the bonding between them
increases. Through this, leaders and employees solve any kind of problems of the firm. Also, this
can aid to accomplish objectives of Amazon.
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4.9 Recommendation for effective leadership style
Through a survey conducted it is analysed that employees of Amazon it was identified
that employees of Amazon have different thinking and opinion about their company as they think
differently for their leaders. Here, leader use democratic and participative style in order to lead
them because it increase their morale and make them feel respected (Sutton and Austin, 2015).
This allows in developing a positive working environment. Moreover, leader are able to make
changes in organisation easily. It is essential for leader to follow different leadership style such
as situation, participative, etc. so that work place environment is maintained.
5.0 Discussion
5.1 Introduction
From the above study there is discussion is based on the leadership style of company. The
theme is effect of leadership style on the company. In that majority of employees are says its is
help to increase the productivity of employees and it is also decreased labour turnover or
decrease productivity. Leadership is an extension of personality which speaks volume about
credibility as working professional. Leaders is someone who has the ability to take the team
members in th different e right direction be leading them from the front not the otherwise. There
is also discussion on the leadership style is followed by the company leaders and manager, in
that majority of employees are goes with the autocratic and lower majority is says
transformational leadership style is good. The autocratic leaders want their followers to work
according to them. It is to determine the impact of leadership styles on the organizational
performance. For that, autocratic leadership is also called as authoritarian leadership style.
5.2. Democratic leadership impact on Amazon performance
Democratic leadership has positive impact on performance of Amazon. This kind of
leadership allows the workers to make decisions along with sharing them with team and leaders.
Leaders style is mixture of behaviour of leaders which adapts during the completion of the
activities and ways of creating their relationship with followers and, so that they can direct and
motivate them effectively. The kind of leadership style available in firm which has great deal to
do with the execution of strategies. The centre of leadership style lies in task behaviour,
relationship behaviour and effectiveness. Insecurity about work and need of direction but
15

majority of employees are goes with no. employees are bring the problems from the insecurity
regarding their job and roles.
Most of the employees of firm are says that they are feel safe and feel secure with their
workplace. The impact of leadership style on company performance is the best and effective
ways. Majority of peoples are says the leadership style is give positive impact on company
performance. Effective leadership is seen as strong source of management improvement and
continuous competitive advantages. Also, help to make effective and valuable solution for the
company. here is considerable impact of leadership style effects the culture of the Amazon which
is turned influence its performance. Opportunity to participant in decision-making process, in
that majority is says the employees are not involved in the decision-making process. the
potential for weak performance and poor decision-making is high.
5.2 Summary
Leaders provide effective and supportive communication, in that majority is goes with
the leaders are provided them supportive and communicative to the employees. It is not
necessary to f different ollow only one kind of leadership style and also they have various
options which help to increase productivity and solving problem of firm. Company needs
utilizing the different techniques like conflict resolution, innovative thinking, time management
skills which help to sole problem and increase productivity of the company. Leaders can be
utilized finesse and expertise to manage conflict and make positive impact on everyone included
in the condition. They can also innovative thinking and creative problem solving skills to
communicate with staff, management and consumers.
6.0 Conclusion
6.1 Introduction
From the above research, it can be concluded that leadership styles are essential in
context of increasing the productivity and improving the organizational performance. It can be
discussed that leadership styles impact on organizational performance in both positive and
negative manners. It can be concluded that various leadership styles such as autocratic,
democratic, bureaucratic etc. which help to leader for improving individual and company
performance. All these leadership styles are beneficial for increasing motivation, productivity
and effectiveness of individual and organizational performance. It can be discussed that
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democratic leadership is very essential to leader for achieving the goals and objectives of firm. It
can be discussed that leaders of selected company adopt the democratic leadership style which
impact positively on their performance. It provides opportunities to the worker for expressing
and implementing their creative thoughts and take part in the procedure of decision-making
within the firm. Also, leader has utilized different techniques like conflict resolution, innovative
thinking, time management skills which help to sole problem and increase productivity of the
company. This can help to improve the performance, increase motivation and efficiency of
individual and organization. It can be concluded that leaders needs to skills and competencies
which are imp different ortant for skilfulness, building superior relationship with consumer,
inspiring staff and accomplishing objectives and goals of individual as well as organization.
This can help to increase motivation and improvement of skills of leaders as well as their
followers within the firm. That aims and objectives of the research has helped to researcher to
achieve goal of study and also it had effective and valuable for the researcher.
6.2 Recommendation
Research methodology had been help to covered all the date which has related to the research
and study topic. That included by the philosophies, approaches, data collection, validity, study
limitation and ethical consideration. Data collection has the most important part of the research.
At that researchers has collect various information by online resources. That has related to the
topic like present topic has leadership style at Amazon. With the help of literature review,
researcher gets all the information and knowledge of company's leadership style which has
followed by the company. Most of the employees said that their leadership style has effective
and valuable at company. It had support to employees and also provide the best and effective
result and safety to employees.
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REFERENCES
Books and Journals
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performance and competitiveness: organizational learning and leadership style. Procedia-
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Nguyen, T. T. and eta.l., 2017. Effect of transformational-leadership style and management
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Masa'deh, R. E., Obeidat, B. Y. and Tarhini, A., 2016. A Jordanian empirical study of the
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sharing, job performance, and firm performance: A structural equation modelling
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Asrar-ul-Haq, M. and Kuchinke, K.P., 2016. Impact of leadership styles on employees’ attitude
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