Effectiveness of Information Communication Technology (ICT)
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Added on 2020-12-09
Effectiveness of Information Communication Technology (ICT)
Added on 2020-12-09
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TITLE: To analyse the effectiveness of Information Communication Technology (ICT) indeveloping business capabilities and performance. A case study on R.L. Maynard Limited. INTRODUCTION Information Communication Technology (ICT) consist as the infrastructure and elementwhich enable the modern computing. It also refers to all the technologies which are used tohandle programme media, telecommunication, intelligent building administration system,audiovisual processing, transmission systems and network based monitoring and control system.It is understood that ICT is most necessary element of digitalisation as it plays a huge role indeveloping the operations of firm in impressive manner (Agbi, 2018). For this particular reporti.e. a construction company located in Gerrards Cross, R. L. Maynard Limited is the selected forthis organisation which is consolidated on 22 March 1973, with the registered office. This reporttell about the power of information communication technology on development of organisationalcapabilities and performance. In the present research reports a specified objectives are created asto moving forward to right direction by applying appropriate methods. Literature review andData analysis will be conducted for providing significant theoretic model and to drawing reliableoutcome for the project. P1 Research proposal which clearly define question and hypothesis with literature review.A research is a critical element which performs immense part in addressing an issue ineffective manner through gathering appropriate data and information. The present research workis based on the the effectiveness of Information Communication Technology (ICT) in developingbusiness capabilities and performance. Information Communication Technology is a necessaryaspect of business which plays a big role in managing proper flow of data and information of theexternal and internal sources of firm. This is one of the major technical execution which isoperative to revolutionize the experience or knowledge of human (Anderson, 2012). In thetoday's business environment, competitors covered a great market place so organisations have tofocus on competition for achieve high growth and success in the market through expanding theirbusiness activities at a large scale. R.L. Maynard Limited is privately owned small businessorganisation which deals in constructing domestic buildings. The major motive of R.L. MaynardLimited is to developing their business transactions at a large scale to increasing the profitability1
and performance of the firm. ICT is beneficial for developing a relevant communication channelfor the purpose of increasing the operations of the firm at world-wide. Informationcommunication technology is a key social networking website which helps in creating a regularbase of communication within and outside the organisation. The existing investigation is dependon the implication of digital equipments and its effects on the efficiency and execution of thefirm. Research work is based on research aim and objectives, these are predetermined in natureand showhuge role in rendering a proper assistance to the researcher to carry out the work inright style. Research AimThis consist core of any investigation work in which research issue is mentioned in theform of statement. This is the primary component of research work as the whole activity of theresearch is based on the aim of the investigation (Aten, Nardon and Stanko, 2016). The essentialaim of the research is “To analyse the effectiveness of Information CommunicationTechnology(ICT) in developing business capabilities and performance”. A case study on R.L.Maynard Limited. Research ObjectivesThis is also an important part of research work as it is interconnected with the aim of theresearch. It is required to be incorporated into an investigation with the goal of resulting betterand effective outcome. The essential objectives of the research is described as below: To access the concept of Information Communication Technology and its role inbusiness. To evaluate the effectiveness of Information Communication Technology (ICT) indeveloping the operations of R.L. Maynard Limited. To determine the importance of communication system in enhancing the customers basewithin the market place. To recommend ways by which R.L. Maynard Limited can attain higher competitive edgewithin the market place. Research QuestionsThis also referred as the general statement which is compelling in illustration dependableoutcome through building up a hypothetical structure by analysing the opinion of various writersand scholars. Several suitable research questions are associated below: 2
What is the concept of Information Communication Technology and its role in business?What are the major effectiveness of Information Communication Technology (ICT) indeveloping the operations of R.L. Maynard Limited?What are the importance of communication system in enhancing the customers basewithin the market place?What are the essential ways by which R.L. Maynard Limited can attain highercompetitive edge within the market place? The research questions are effective in implementing the explore activeness in rightdirection (Cascio and Montealegre, 2016). It is mandatory for the investigator to examine all thequestion in effective way through givingproper description regards to the specified area ofsurvey. This section is effective in conducting an in-depth analysis through determining theopinion of various authors and writers. Literature review is an important part of research work asit is effective in providing a proper theoretical framework for analysing the appropriateness ofinvestigation. In this, data has to be gathered through secondary sources like books, journals,online sites and past research work. The concept of Information Communication Technology and its role in businessInformation Communication Technology can be defined as an denotative term forsubstance technology which emphasis the role of unified abstraction and the integration oftelecommunication, computer, software, middleware, storage, audio etc. As per the viewsexpressed by Erik-Wilhelm Graef Behm (2018), ICT has become a most integrated part of thesociety. The digital transformation is encountered on innovation, but it is mainly driven bycustomer, users and the societies changing demand, need and behaviour. ICT involved all digitaltechnology which assist individuals, business and enterprises in applying information. Basically,it covers all electronic goods and services that deal with information in a digital form. In today'sbusiness scenario, organisations are widely concern on adopting new and innovativetechnologies as to develop the operations of the firm at global market (Chiocchio, Rabbat andLebel, 2015). R.L. Maynard Limited is a private company which is concern with enhancing itsoperations and functions at large level through fulfilling the needs and demand of customers atmarket place. Small and medium size organisations are considered as the driving elements of3
industrial growth and development in virtually all geographical areas. ICT plays vast role in thebusiness sector in which some are associated as below: Administration: Information Communication Technology plays effective role inadministrating the organisational functions and operations through Invoice,communication, emails etc. Business, finance and accounting: ICT is also effective in making business plans,financial forecasting, auditing, market analysis, research, recording transaction etc. Customers Relationship: Communication system is effective in managing therelationship with customers as to attaining long term benefits. The major effectiveness of Information Communication Technology (ICT) in developing theoperations of R.L. Maynard LimitedAs per the opinion of Morton Holder (2012), information and communication technologyrefers as an umbrella term which involve any communication device or applications and thedifferent services or applications that are associated with them and are usually spoken of in aspecified area. In an organisation communication is the basic priority of the each department as itis essential for firm or its higher authority to implement an effective communication system inrespect to maintaining the appropriate flow of data and information. The company R.L. MaynardLimited is conducting its business operations at domestic level and widely concern on attemptingtheir desired goals and objectives through managing the operations of the firm by maintainingthe flow of data and information in each department (de Leede, 2016). As a constructioncompany, it is essential for R.L. Maynard Limited to use an appropriate flow of data andinformation to manage all business activities in effective manner. Information communicationtechnology is also effective in gaining attention of customers through providing them appropriatedetailed about the offered products and services of the firm. A good and appropriatecommunication channel helps the firm in maintaining good and friendly relationship withcustomers through maintain direct contact with them. The importance of communication system in enhancing the customers base within the marketplaceAccording to the opinion of Chris Joseph (2018), Customers is refers as the mostessential element for the growth and development of the business. It is necessary for anorganisation to build an effective relationship with their customers in order to attain long term4
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