Efficiency of Kogan TV in Comparison to Other Brands - Research Proposal

KOGAN Electronics
RESEARCH PROPOSAL

Task 1: Market and strategic
Overview
 The research will be conducted for evaluating the efficiency of
the Kegan tv comparing to other brands which are also
showcased under the same e-commerce web page.

Current Market:
 Television are popular in all over the world because along with
watching schedule programs, viewers can access internet and
streaming services.
 Nowadays, peoples just do not use TV for watching schedule
programs, as streaming services are changing the dynamics of
the pay TV industry in Australia.

Major players
 There are dozens of popular company who manufacturers smart
Tv and quite popular as well.
 Samsung, LG and Sony are at highest chart for selling most
amount of television.